• Why your course must be accredited
  • by Professor Nandagopal
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  • Comment(s): 3
  • ACCREDITION is a process of quality assurance whereby programmes in an approved institution is critically apprised to verify whether that programme meets the norms and standards laid down. Further, accreditation provides quality assurance. Approval of institutions are based mainly on the minimum requirements of norms.

    In a typical B-School the norms are spelled out in terms of numbers required for basic infrastructure like land, building, number of books, journals, computers and software requirements. The faculty number and qualification is also prescribed. An institution, which fulfils the norms laid down by the approving agency gets approved for the programme conducted by the institution.

    But the accreditation goes much beyond the norms. In most of the cases the accreditation is voluntary. The institutions which are approved like to go through the process of accreditation. It enables them to know the quality of their programmes and their advanages and disadvantages.

    Why accreditation?
    It helps an organisation benchmark the best practices offered by different institutions.  This helps continuous improvement of the institution in the delivery of the programme.

    The process
    The delivery of a course depends on so many parameters. The development of course curriculum using pedagogy in delivering the programme involves a lot of intellectual thinking. The accreditation process helps to build up high quality course curriculum and also the process as well.

    International collaborations
    The era of globalisation made the academic institution to go for international collaborations. Any institution abroad when they look for collaborators the easiest parameter to decide on international collaboration is the accreditation. The international accreditation definitely helps collaboration on international level

    Campus recruitment
    More and more MNCs have started operating in India. When they look for recruiting students to work in their respective organisations, this international accreditation will be a value add  for the process.

    Quality improvement
    Every system looks for continuous improvement. Continuous improvement may be achieved through revisiting the process continuously and systematically. The accreditation process developed by various accreditation agencies helps any institution to revisit the mission objective linkage as well as objectives with the output of the programme.
     
    Philosophy of accreditation
    An institution voluntarily undergoes an independent appraisal of its educational activities by a peer team. The accreditation demonstrates initial capacity and a commitment to sustain and improve processes. The outcome of the  accreditation is highly desirable, yet most of the benefit accrues to the stakeholders via mission review, strategic planning and self-assessment.  Accreditation is process-led and is a faculty-driven process. The accreditation demonstrates quality, burden of proof and justification is on the institution. Hence drives the institution to under-promise. The accreditation process has shifted from an emphasis on “inputs” and a “prescriptive process” to  greater emphasis is on “activities”, “outcomes” and an “assessment” process.  
     
    Principles of accreditation

    • Accreditation is integrity-based, not compliance-based.
    • Think beyond minimum standards prescribed by the approving agency.
    • Accreditation helps the institution to experience quantum leaps not just gradual improvement in the quality process.
    • Accreditation provides a structure for doing what the institution should already be doing.
    • Accreditation brings discipline to the improvement process. Accreditation provides access to peer institutions. 

    Accreditation agencies and their relative merits
    Name
    Purpose
    Benefits
    Institutions that earn accreditation confirm  heir commitment to quality and continuous improvement through a rigourous and comprehensive peer review.

    It considers whether schools are providing excellent professors, top research, opportunities to work with professionals, high-quality classmates and classes that challenge their ideals. 
    It is the most difficult certification to achieve. It is granted to the college and not to individual courses. If your institution has it, you can rest assured that there would be substantial value addition that you will get from the school.

    The certification also enables you to get credit transfers, advanced standing, international migration etc. Colleges site membership of AACSB as an achievement. Not any college which pays the fee can become a member. 
    AMBA accredits programmes. It evaluates programmes in terms of major criterion like faculty, students, curriculum, delivery, assessment and duration. Each of the factors then have major themes that the assessment team evaluates.

    For example, if the school says an MBA must have analytical skills, the AMBA accreditation would demand that the school provide sufficient proof that there are deliverables within the course that makes the student capable of analysis and the assessment criterion includes tools to assess the same.
    Remember there are no AMBA certified schools. There are only AMBA certified programmes. 

    What the certification means to you is that there is a constant scrutiny on what is being taught as well as why it is being taught.So you will invariably get value for money.
    An independent European system which  again accredits institutions rather than programmes.

    It places lots of emphasis on the mission, goals and objectives of the institution. Internationalisation is also a core area of validation for Equis.
    It still has not caught up the way AACSB has done, at least in India.
    This is an international standard for assuring the user that the institution has a documented way of doing its business and give proof that it does so on consistent basis.
    It does not assure quality. It only assures you that the school has a documented way of delivering a certain service.

    It can deliver that service at any level of quality.Only the delivery has to be consistent. This is meaningless for a business school. So don’t get carried away by this certificaiton.
    NAAC accredits institutions. It assesses a college or a university in terms of curriculum process, learning systems, governances, research development, student support, governance and innovative practices.
    Both NAAC and NBA processes are very prescriptive and is designed from an input orientation. The outcomes are not given prime place in their scheme of things. In terms of value for students, it’s presence do not make much difference.

    The fact that even accredited institutions have been now placed under scrutiny shows either the accreditation process is inadequate or the scrutiny itself is wrong. Until we have an outcome-based assessment process do not place any weight on these processes.
    The much maligned AICTE’s own accreditation mechanism. It again accredits programmes of a school. Crudely one could call it the Indian version of AMBA, though NBA accredits all forms of technical education, both at graduate and undergraduate levels.

    Professor Nandagopal is Director, PSG Institute of Mangement, Coimbatore

  • Published on: February 05, 2010
  • 3 Comments
  • shekhar | Oct 17, 2010

  • how to find the accreditation of the institute of france i want to know about paris star business school and the courses offered by this institute namely mba and mib
  • MALKANGIRI RAVI KUMAR ,HYDERABAD | Jun 14, 2010

  • I strongly advise students not get carried by attractive advertisements and false claims of accreditation&recognition.Pl do cross check details with regulatory bodies ,not only university wise ,but also course wise.Some times, few programmes may not be accredited by regulatory authorities.There are many cases ,where student suffered ,due to particular course is not accredited and not recognize by regulatory authorities like UGC/AICTEE.The innocent students were forced to approach court of law for justice.My advice is to cross check university and course accreditation.It is very important to know who runs university or institute ?or who are management members?What is their background ?Whether institute is run experienced and accomplished professional?What is the antecedents of the institute and management people?Whether there is litigation in courts about the status of institute or university.Please avoid them,unless they get clean chit from Court of Law. If you are cheated by fake institute or private university or deemed university,you have constitutional right to seek compensation /damages and book the institute under cheating charges,even regulatory bodies will be accountable.The very important point to be noted ,while filing case,make all management members as party in the legal suit []trust members in case of trust ,members in case of society etc] ,what is use of making Principal or Director,who will be employee .But actual members of management ,who are reaping benefits of institutes will go Scot free and escape the law.
  • sivakumar | Mar 03, 2010

  • i really accept your view.but accredation must assure quality but we look some aicte accrediated colleges even i cant compare to iipm. when i see indian school of business hyderabad conducting PGP certificate in management rigiour to MBA course content. their course even with out AICTE accredation stands professional in corporate level and globally accepted what is your stand on situaions if i get admission at ISB, great lakes institute of management,you think not to join courses with out any accredation.please share your opininon
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