Xavier Institute Of Communications, Mumbai

PGD Advertising and Marketing Communication Xavier Institute Of Communications, Mumbai

Quick Facts

Total Fees
2.43 Lakhs

Course Details

  • Mode: Full time
  • Duration: 1 Year
  • Offered by: University of Mumbai, Mumbai
The Advertising & Marketing Communication course is a 10-month postgraduate diploma programme and comprises application-based instruction by industry professionals. Designed to give a thorough working knowledge of Advertising and Marketing communication and how they inter-relate, the course comprises of modules, research projects and workshops. The highlight of the course is that it is constantly evolving, keeping itself current to the requirement of the advertising industry. A strong emphasis is laid on student performance evaluation through projects and practical assignments and research done by the students. While the first semester provides a comprehensive perspective of Advertising and Marketing communication, the second semester is project-based with hands-on production and execution. The course comprises 26 modules, seminars, workshops and some client projects (the costs of which are included in the tuition fee). The total of 345 sessions / 70 credits (including 2 credits of Internship), makes the student eligible for the diploma.
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Eligibility Criteria

Anyone who is a graduate in Arts, Science, Mass Media, Commerce. (Students awaiting their graduation results should submit the attested photocopy of their mark sheet in the second semester to the Administration Office, failing which they will not be eligible for the XIC diploma.) There is an on-line entrance test followed by a Skype interview.

Student Reviews

Where a birds of a feather, flock together

Posted on 15 Sep' 16 by Anonymous
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Batch of 2016 | PGD Advertising and Marketing Communication
It's not often that you find yourself working with people who have like-minded interests, and even similar life experiences. In retrospect, the only common interest we ever shared among us classmates was the love for advertising. But that was more than enough to keep us glued and interested in what we were doing. And there certainly is a difference when you are bought by industry professionals who are taking time off of their busy schedules to teach a bunch of nobodies like us. If nothing else, they bring a lot more legitimacy to what they are saying in class, as we feel that like they are talking from day-to-day experiences and not from things they read out of textbooks.
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The kind of exposure one needs to be in Advertising is here.

Gargi
Posted on 11 Sep' 16 by Gargi
Batch of 2014 | PGD Advertising and Marketing Communication
This college is true to what it stands for. All faculties are Advertising professionals who have excelled in their field and come down especially (pre or post office hrs) to share their bit of first-hand knowledge. Every department of advertisement and marketing is covered, which makes it all the easier for students to choose their field of excellence later during the year. Assignments are ALWAYS in a group which makes one industry ready and the campus is fully equipped. From the staff, Admin to the college heads, everyone's extremely helpful. The canteen is one of the best in Bombay. One can never feel out of place in this cosmopolitan of an atmosphere. That's the irony.
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Create your own Brand Equity

Posted on 18 Oct' 15 by Anonymous
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Batch of 2014 | PGD Advertising and Marketing Communication
Xavier's a strict institute in terms of discipline and punctuality but at he same time it is a place which opens horizons for it's students. This is a place which has given this country many RJ's, TV and film Actors who are doing reasonably well in their lives and are utilizing the teachings of this college at the best! So, if you also want to be one of them join it and take the league forward. All the Best!
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