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Become a Tiktok Marketing Specialist With These 15+ Courses
Edited By Team Careers360 | Updated on Mar 10, 2021 09:00 AM IST | #Marketing Management
The Tik Tok app has managed to capture the attention of many, filled with entertaining short videos of people lip-syncing songs, performing comic skits and delivering their best content. The success of the app can be ascribed to an excellent social media marketing campaign that has attracted huge audiences. As one of the most downloaded apps for 2020 with more than 800 million monthly users, TikTok presents an enormous opportunity for advertisers. A creative and well-targeted TikTok campaign can drive huge results, whether you have been trying to generate sales for your brand, drive web traffic or release new product. Several outstanding yet easy-to-follow tik tok marketing courses and tik tok marketing tutorials are offered today by all popular online course providers.
If you want to delve deep into the various aspects related to ideating winning TikTok Ads for brands, you should check out the amazing Tik Tok certifications listed below:
TikTok Marketing 2020- Grow your Account and Master TikTok Ads: You would want to be on TikTok, whether you are looking to increase your personal profile or hoping to generate revenue for your company. Not only will this Tik Tok class teach you how to organically grow your own TikTok account and how to get people to discover your content, even when your account is brand new, but it will also give you good insight into how to build an engagement-optimised aggregator profile and how to get your posts to be seen in other countries.
- Available On: Udemy.com
- Cost: 8,640 INR
- Duration: 11.5 Total Hours
TikTok Marketing Made Easy for Beginners: TikTok marketing is the secret alternative today to reach out quickly to widely distributed customers and increase ROI conveniently. You can understand how you can use it to push laser targeted traffic to your offers if you learn TikTok Marketing through this course. It will also allow you to increase the level of interaction with your audience and evaluate the effectiveness of your marketing campaigns.
- Available On: Udemy.com
- Cost: 6400 INR
- Duration: 1.5 Total Hours
Complete TikTok Marketing Course for Beginners: Through this Tiktok online marketing training course, learn regular TikTok marketing habits to promote your company or passion and you will be able to master TikTok Marketing. The course teachers are not academic theoreticians. They are practitioners who, on TikTok, create and post new videos every day. They share in real-time the best TikTok marketing tips, tricks, and tactics with you. From TikTok Marketing and Digital Marketing to TikTok Video Production Techniques and Promotion Skills, it will teach you all things Tiktok.
- Available On: Udemy.com
- Cost: 8,649 INR
- Duration: 19.5 Total Hours
TikTok Masterclass- Complete Guide to TikTik: This tik tok marketing tutorial is a complete guide to what Tik Tok is all about in 2020. This course is aimed at taking you through every step of the app. Everything that this app has to bring, you can learn about it in the aforementioned course. If you're not new to the app, you can skip through the lessons of the subjects you want to learn more about. You will be taught how every famous tiktoker and trend uses the Top used effects. The course also explores some tips on how you can make the app much easier to use.
- Available On: Udemy.com
- Cost: 8640 INR
- Duration: 6 Total Hours
A Complete Content Marketing Course For TikTokers: A social media marketing app that is fresh and rapidly rising is one of the best ways to create a dedicated community and brand for your company’s products and services and currently, the leading social media app for 2019-2020 is TikTok. This tiktok Digital Marketing certificate course will help you save time learning how the software should be used. Insider Secrets will also be given on how to gain more followers and become what we like to call. “TikTok Famous”. Whenever there are new trending strategies and improvements to the app, this course is updated regularly. In this course, all of the knowledge you need to succeed is available.
- Available On: Udemy.com
- Cost: 6,400 INR
- Duration: 2 Total Hours
Introduction to TikTik Marketing- TikTok Ads for Beginners: With this TikTok course, keep up with the world's fastest growing social media app, create your own channel and set up your first TikTok Ads campaign to get your answers and begin today with TikTok Ads to advertise your business. It will teach you everything from what Tiktok marketing is all about, what marketing tools are available on the platform, and how, with TikTok Advertising, you can promote your business.
- Available On: Udemy.com
- Cost: 8,640 INR
- Duration: 44 Total Minutes
TikTok Famous 2020- Complete Guide to TikTok Growth: Not only will you learn the new techniques to quickly extend your TikTok account after completing this TikTok marketing course, but you will also understand how to use the TikTok algorithm to your advantage. It will also teach you advanced hashtag strategies that will help you to increase TikTok likes, followers and engagement massively. You are also getting to learn how to run an account for followers which is memorable, attractive and engaging. You can also learn transferable skills that you can apply in all social media channels or marketing positions.
- Available On: Udemy.com
- Cost: 6,400 INR
- Duration: 1 Total Hour
TikTok Marketing and Advertising 101: TikTok is basically the world's hottest social media app right now. Although many people are aware of this very few people are aware of how your company can use TikTok as a powerful marketing tool. By learning about one of the most powerful marketing channels of today, this TikTok marketing online course is your ideal opportunity to give yourself and your company a competitive edge. In order to understand TikTok and the imminent wave of growth that will turn this platform into a must-have marketing channel, you really need to take this course if you are a marketer or own a company.
- Available On: Udemy.com
- Cost: 8,640 INR
- Duration: 1.5 Total Hours
TikTok Marketing 2020: If you want to grow followers and conquer your TikTok niche, learn how to use TikTok with a step-by-step walkthrough app without ever having used the app before, learn the new TikTok features and functions to speed up your growth and anticipate Douyin's upcoming TikTok features and build the first mover advantage, then this is the course for you. In addition, you will also learn Tik Tok advertising while getting to know how to scale your content and develop a content strategy to build followers more quickly, along with creating viral content that will improve your visibility and reach.
- Available On: Udemy.com
- Cost: 8,320 INR
- Duration: 2.5 Total Hours
TikTok Marketing- 10 Strategies for Rapid Growth on TikTok: If you're a business owner, social media personality or a brand that wants to create an engaging presence on TikTok, then this tik tok certification is your best bet. It will show you the 10 most effective marketing tactics that entrepreneurs, influencers and experts use every month to attract hundreds of followers and thousands of dollars a year.
- Available On: Udemy.com
- Cost: 6,400 INR
- Duration: 2.5 Total Hours
Complete TikTok Marketing Masterclass: Not packed with fluff, but filled with just the most actionable and most relevant tips and tactics, this is definitely the most detailed TikTok marketing course out there. It will also be periodically updated to ensure that any and all changes to TikTok are covered. With a secret success formula, you will learn the secrets of going viral on TikTok, discover secrets about the algorithm and how it functions and how you can make viral content on the platform starting from the very basics.
- Available On: Udemy.com
- Cost: 8,640 INR
- Duration: 5.5 Total Hours
TikTok Marketing 101- The Ultimate Guide for Beginners: You'll learn everything you need to know in this Tik Tok advertising course to grow your followers, build a community, and make money on TikTok. It will teach you everything from how the TikTok platform and its algorithm work and how, without professional equipment, you can create viral content, to what content formats work best on TikTok and how you can leverage promotions and marketing influencers for even faster development.
- Available On: Udemy.com
- Cost: 8,640 INR
- Duration: 2.5 Total Hours
Learn TikTok Ads to Generate Website Traffic and Video Views: You can find a step by step practical approach to learning TikTok Advertising to generate Website Traffic & Video Views in this detailed and qualitative Tik Tok ads course. You can learn how to create two styles of promotions, one of which is linked to website traffic generation and the other to video views. This online training course is useful for studying TikTok Advertising and helpful for anyone who is interested in video marketing, digital marketing, mobile and social media marketing.
- Available On: Udemy.com
- Cost: 6,720 INR
- Duration: 1 Total Hour
Learn 6 Simple Steps to Make Money on Tik Tok App: Use this Tiktok certification course to learn the steps used by the course instructor himself to make $10,000 on the TikTok App! It will teach you six basic steps on how to make money on TikTok, as well as some very effective tips on how to increase your income on TikTok and some keys to getting 1,000 followers daily.
- Available On: Udemy.com
- Cost: 8,640 INR
- Duration: 1 Total Hour
Beginner TikTok Marketing: Do you want to get started on TikTok, but are confused as to how you can begin with it? If yes, this Tik Tok class online documents everything from how you can get started on TikTok to stop worrying about it, set up your profile and start posting. You're going to learn how to use hashtags and other ways to promote your TikTok profile and more. It is ideal for people who are complete beginners and have no previous knowledge of using the app.
- Available On: Udemy.com
- Cost: 3,200 INR
- Duration: 1 Total Hour
TikTok Followers Growth- The Complete TikTok Guide for 2020:
Content optimized for social is the future of user-generated and branded content and offers a lot of scope not just as a platform to showcase talent but also generate buzz for brands in a far more effective manner.
With 800 million active users worldwide and 1.9 billion installations, Tiktok is the hottest and easiest place to develop followers, taking the world by storm! This course is constantly updated with new knowledge and enables students to remain relevant to developments and algorithms, helping them learn Tik Tok marketing with ease. The instructor is part of the main demographic user base of Tiktok and has various links to other influencers of social media.
- Available On: Udemy.com
- Cost: 8,640 INR
- Duration: 3 Total Hours
CPA Marketing using TikTok Ads Masterclass 2020 Certified: TikTok Marketing has become the perfect way for advertisers to make the most of their promotional campaigns, and if not given enough attention to, it can prove fatal to your brand. Not only does the course give you more chances to enhance your reliability, it will also get more exposure and give you more visibility. The course will also show you how the effectiveness of your TikTok marketing campaigns can be calculated.
- Available On: Udemy.com
- Cost: 6,080 INR
- Duration: 5.5 Total Hours
Conclusion:
TikTok has secured more than one billion users worldwide in the space of four years, propelling people like Twitter and Snapchat all without having broken a sweat. It was also 2019's second-most downloaded app, beating both Facebook and Instagram while only losing to WhatsApp.
TikTok is already being touted as the biggest social network of the future, with download numbers showing no signs of dropping. TikTok advertising will help you reach a young energetic audience who enjoy sharing great content. Both in the numbers and in the breadth of the items they offer, the list of brands spending money on TikTok advertising is growing.
The truth is that from here, TikTok can only grow more. TikTok has taken over traditional forms of social media with new changes to their platform and created a new wave of innovation among people of all ages. Let's hope this article helps you understand this new and growing medium a lot better, and you're excited to start showing off your brand and innovation by advertising on TikTok!
Frequently Asked Questions (FAQs)
1. If TikTok does not provide detailed demographics, how can I find a suitable social media influencer for my brand’s advertising on social media?
TikTok itself only provides data on certain demographics of an influencer's followers, such as gender and country. So if a brand is looking for appropriate influencers based on quantitative variables such as a specific follow-up that fits the target group of the brand, using a platform like Collabary is definitely helpful.
On the other hand, qualitative variables, such as current TikTok patterns, should also be considered by brands.
2. What about the rights of music in collaborations?
When brands specifically render paying formats with TikTok, they are actually very constrained by selecting songs and sounds that they are permitted to use. But in general, when it comes to organic content, we suggest using the songs from the TikTok library as these are licensed to a worldwide music agency.
3. During the planning phase of a TikTok campaign with influencers, what kind of metrics are required to be looked into, by brands?
Video views are the most significant key performance indicator (KPI) on TikTok, in addition to focusing on how many followers a video has and their ideal demographics. Therefore, for the average number of video views, it is recommended to take the latest 7 to 10 videos into account.
4. How much do TikTok influencers charge for a video?
This depends on several variables: influencers will take their scope or interaction rate into account for their pricing, such as on Instagram. In addition, on TikTok, they have to look at the video views. There's always space for bargaining, even though the price varies a lot.
5. How long should the TikTok video captions exactly be?
For TikTok video captions, the word count is minimal and so are the possibilities. Focus on the main elements and include 4 to 5 hashtags maximum, in addition to giving you space for about 100 characters maximum. Brands also need to realise that there is no chance to alter or edit the caption of the video after they have posted it.
6. What is it with the CPM? Is Instagram comparable to it in any way?
Based on followers, the cost-per-mile for TikTok and for Instagram are both determined. The CPM is lower than for Instagram per follower. However it is also important to look at the number of views per video in order to measure the prices for TikTokers. An influencer with a relatively small base of followers, but videos that hit an incredible amount of views, can request a higher price per follower than the CPM.
7. To get more views, do you recommend using the hashtag - '#foryou'?
The space in the video captions is very limited, as we mentioned, so brands should always think about the most important information that they first need to include in it. TikTok even says that the use of "For You" hashtags does not help to be published on the page and also recommends using only 4 to 5 hashtags max.
8. Is there financial assistance available for the courses listed above?
Yes, few platforms have an alternative where financial assistance can be sought by all those individuals who can not afford the subscription fee. For that, they will have to fill out an application and will be notified if their application is approved.
9. Are these courses 100% online or will I still have to engage in any offline classes?
Most of the courses are completely online, so there is no need to turn up in person. Almost all lectures, tasks, projects as well as readings can be accessed via cell phone and the internet, anywhere and anywhere.
10. What are some important skills required for becoming a tik tok Marketing Specialist?
Some of the most important skills for excelling in tik tok Management are strong collaboration and excellent communication skills along with demonstrated talent at building strong collaborative partnerships with partners and other cross-functional teams and Outstanding written and oral communication skills.
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Questions related to Marketing Management
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Hello,
Yes, you are right. The BBA program has a specialization in digital marketing. In this course students learn essential skills to run and manage marketing strategies for digital marketing. After completing this course you can get roles as SEO analyst, social media manager, content creator, etc.
I hope it will clear your query!!
Rahul Mandal 08 August,2025
If you're interested in learning the basics of export-import business and marketing, here are a few free online courses that offer structured learning and certificates at no cost:
1. Import and Export for Beginners (Alison)
This course covers the fundamentals like product selection, pricing, overseas market research, documentation, shipping procedures, and regulatory aspects. It’s ideal if you’re just starting.
2. Marketing Your Export or Import Business (Alison)
It focuses on practical strategies for promoting your import-export operation, building customer networks, and expanding market reach globally.
3. Import and Export – The Complete Business Guide (LearnVern)
A Hindi-language course that guides you through export-import setup, legal formalities, international payment systems, and real-world trade practices.
All these courses are fully free, self-paced, and come with a certificate upon completion. They are learner-friendly and suitable even if you have no prior experience. If you’re planning a career or startup in international trade, these provide a solid foundation.
Chelsie G 20 July,2025
Yes, this is a very good idea to become a counseling psychologist...as a part-time job or maybe in some hospitals. Because it's in very high demand in India, and it will be in demand. So, if you have any bachelor's degree in this field, you can try this career path. Also, you say that you are a digital marketer, which means you can apply those marketing skills and create mental health content on social media sites to gain audiences and make your own brand.
I hope it resolves your query!!
Rahul Mandal 18 July,2025
Hikemytraffic is a digital marketing company, but "best" depends on reviews, results, and services. You can check Google reviews or independent sites like Clutch or Trustpilot to verify their reputation.
Bipasha 09 July,2025
Hello Shreya
If you are doing BBA and want to get a good job except in the marketing field, there are many more fields that you can go for like:
1. Finance Field
Job Roles: Financial analyst, accountant, credit analyst, banking associate
Skills Needed: MS Excel, Tally, Financial Modeling, basic accounting
2. Human Resource (HR) Field
Job Roles: HR Executive, Talent Acquisition, HR Generalist
Skills Needed: Communication, recruitment tools, Policy making etc
3. Business/Data Analytics Field
Job Roles: Business Analyst, Junior Data Analyst
Skills Needed: Excel, SQL, Power BI, Tableau, Google Data Analytics Certificate
4. Operations and Supply Chain
Job Roles: Operations Executive, Logistics Manager, Admin Coordinator
Skills Needed: ERP tools, Inventory Management, Process Optimization
5. General Management and Admin Roles
Many companies hire BBA grads for project coordination, back-office, client handling, etc.
Skills needed: Communication, problem-solving, teamwork, MS Office
You could also go for MBA after BBA which would open more opportunities for you in the Job Market.
Hope this helps. Thank you!!!
Yash Teotia 08 July,2025
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