77 Courses and Certifications

Online Marketing Management Courses & Certifications

Great marketing like any great endeavour requires great management. All the talent in the world would not make a marketing campaign for a new product or service work if it is not managed properly. Marketing is a trillion-dollar industry. It has its reach everywhere because all industries use it to reach everyone. Marketing Management ensures exceptional marketing. Thus there is a high demand for professionals in this field. If you have the passion and willingness to work for it, then there are many Marketing Management courses online and offline. You can also pursue free marketing management courses from top online learning providers and universities.

What is marketing management?

It is essential to differentiate between marketing and marketing management. Marketing is the process/processes of generating value for its products/services thus ensuring sales. Marketing has been described in the business world ‘as the art of selling products’  Marketing management, on the other hand, includes all the activities such as organizing, supervising, planning, and coordinating marketing tasks with the aim of meeting the needs of the customers. It is more of a business discipline focusing on the practical use of marketing techniques.

Who can pursue marketing management courses?

  • You can manage people and tasks efficiently. Also, you are creative
  • You can see the endless possibilities in marketing management courses 
  • You are a marketing professional and now plan to take on a managerial role

If this is you, then marketing management courses are for you.

Eligibility Criteria for Marketing management courses

For UG Marketing Management Courses, you must have (10 + 2) qualifications with at least a minimum passing percentage of 50%.

For PG Marketing Management Courses, you must have a bachelors in any discipline with a minimum passing percentage of 50%.

Note: Some institutes give admission based on merit, while for others there will be entrance exams.

Entrance exams for UG Marketing courses

Entrance Exam for PG Marketing courses

You can also opt for online marketing management courses to enter the world of marketing.

Important Skills for Marketing management courses

  • Writing & Editing Skills
  • Problem-solving skills
  • Soft  Skills
  • Social Media Skills
  • Logical and Analytical skills 
  • Creativity & Innovation
  • Technical skills

Also Read: Popular providers offering Marketing Management courses and certifications

Udemy Marketing Management Courses & Certifications
Swayam Marketing Management Courses & Certifications
Coursera Marketing Management Courses & Certifications
upGrad Marketing Management Courses & Certifications
TSW (Times Professional Learning) Marketing Management Courses & Certifications
Edx Marketing Management Courses & Certifications
Talentedge Marketing Management Courses & Certifications
Cambridge International Qualification Marketing Management Courses & Certifications
Emeritus Marketing Management Courses & Certifications
Eruditus Marketing Management Courses & Certifications

What will you learn in Marketing management courses?

Popular Marketing management certification courses

Great management requires greater tactics. There is so much you can learn from degree courses or even from experience. The benefit of marketing management certification courses is that they are prepared by professionals and academicians who have done extensive research. You can enrol in and complete these marketing management online courses at your own pace and convenience.

Here are some of the best Marketing management certification courses

Course

Offered by

Duration

Fees

Integrated Marketing Management

IISc Bangalore via Swayam


8 weeks

Free (charge for certificate)

Professional Certificate in Marketing Management and Consumer Behavior

Amity University eLearning, Greater Noida via University of Maryland, College Park

6 weeks

Rs 50,000/-

MBA Marketing Management

GNDU Amritsar

24 months

Rs 79,000/-

Marketing Management


University of Maryland, College Park via Edx

7 weeks

Free

Marketing Management

IIM Bangalore via Edx

9 weeks

Free

Certified Services Marketing Manager

Vskills

Self-paced

Rs 3,499/-

Certificate Program in Marketing Management

Welingkar Mumbai


6 months

Rs 11,800/-

Executive Programme in Advanced Marketing Management

IIM Indore via TSW (Times Professional Learning)

12 months

Rs 1,97,000/-

Executive Post Graduate Certificate in Marketing Management

IIM Kozhikode via TSW (Times Professional Learning)

12 months

Rs 2,50,000/-

Advanced Programme for Marketing Professionals

IIM Calcutta via TSW (Times Professional Learning)

12 months

Rs 3,00,000/-


Career Opportunities after Marketing management courses

Marketing Manager

As a marketing manager, you will oversee marketing campaigns for products, services, and brands. You will supervise different teams (research, advertising, sales, and others).

Average Base Salary p.a.: Rs 680,577/-

Brand Manager 

As a brand manager, you will specialise in brand image. You will develop strategic campaigns to enhance the brand identity.

Average Base Salary p.a.: Rs 886,009/-

Market Research Analyst

In this role, you will research extensively on market trends, products, and consumer behaviour through surveys, interviews, reports and others. You will then give advice to the marketing team on how to make excellent strategies.

Average Base Salary p.a.: Rs 343,324/-

Other careers:

Salary Trends

Professionals who have completed marketing management certificate courses to become certified marketing management professionals will be compensated well. Their salaries will vary depending on skills, experience, employers and location. Mentioned below is the salary of a Marketing Manager based on experience: 

Experience in years

Average Base Salary p.a.

< 1

Rs 455,560/-

1-4

Rs 507,440/-

5-9

Rs 727,952/-

10-19

Rs 959,604/-

 **Source: PayScale

Popular Online Media Courses and Certifications

Scope after Marketing management courses

The market industry in the global market has reached a value of 1,713 billion dollars in 2020. It is estimated to increase by 4,414.9 billion dollars in 2030. This trillion-dollar industry will only work if there is good management.  If you have what it takes then take the best Marketing management courses to get ahead in the game.

Top Recruiters for Marketing Management Professionals

  • Tata
  • NBC
  • Flipkart
  • Swiggy
  • Zomato
  • Google

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FAQs

Q: How can I learn online marketing management courses?

A: There are many online marketing management courses that you can pursue from top institutes. These marketing management courses online are recognised all over the world and can give you specialisations in the marketing industry.

Q: Is marketing a good career?

A: Yes. While a degree in Marketing Management courses is paramount, it is necessary to be updated on what is happening in the industry. So choose from a variety of online marketing management courses to fill in the gap.

Q: How long do you study marketing management?

A: For UG marketing management courses. it can take up to 3 years. PG Marketing management courses can take up to 2 years. The duration of marketing management certification courses can range from a few days to a few years. 

Q: How much does it cost to study marketing management courses?

A: There are numerous free marketing management certifications. Then there are Marketing Management certification courses which can cost up to Rs 8 lakhs. (Many institutes offer their full-time degree courses online.) Coming to on-campus UG courses, it can take up to Rs 9 lakhs and for PG it will be around Rs 15 lakhs.

Q: Is Marketing Management competitive?

A: Yes Indeed. Each company has its own fierce competitors. So they are always trying to develop the best strategies to ensure their marketing is unique and powerful. Hence take the best online marketing management courses to enhance your skills.

Q: What are some of the top institutes for pursuing Marketing Management courses?

A: Some of the best institutes offering marketing management courses are:

You can also take marketing management certification courses to enhance your career prospects.

Career Category
Specialization
Job Role
Skills

Pricing

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To
Online Degree

BBA Marketing Management

Dr DY Patil University offers an online BBA in Marketing Management which is designed to provide students with inclusive, state-of-the-art education in the modern principles of marketing and allied fields. The online BBA Marketing Management programme consists of a dynamic, innovative curriculum preparing students for a rewarding career in marketing. The online BBA Marketing Management at Dr DY Patil University equips students with business management concepts, marketing theories and principles. Upon successful completion of the course, students will find various career opportunities and land a career as International Sales Managers, Customer Relationship Managers, Strategic Sales Managers, Sales Analysts, Heads of Business Development and others.

...Read More
36 Months
1,00,100
Online Degree

BBA Marketing

Jain University, Bangalore is offering BBA Marketing online degree programme to all aspiring candidates. Bachelors of Business Administration or the BBA in Marketing is a postgraduate degree of two years comprising a total of six semesters. Students who have passed class 12 from any recognised board or university in any stream can pursue the BBA Marketing online degree course at Jain University. By pursuing the online BBA Marketing degree, students will be able to learn the basics of Marketing, Business Management theories and practices, advanced topics like Social Media Marketing and Marketing Analytics. The BBA Marketing online degree classes will be held in online mode through two way live online audio video lectures, pre recorded  lectures, learning management system and case based learning.

To apply for a BBA Marketing online degree at Jain University, students must visit the official website of the university and click on the enrollment option. Students must also pay the BBA marketing fee in online mode. For more details related to the BBA marketing online degree course,  students must read the article below. 

...Read More
36 Months
1,50,000
MBA Marketing

Offered by

Online Degree

MBA Marketing

The University of Mysore offers an online MBA degree in Marketing Management that provides students with an in-depth overview of modern marketing strategies to optimize ROI and business growth. The online MBA Marketing Management course equips learners with the tools to appreciate and comprehend the recent innovations in the marketing field. This online MBA programme at Mysore University consists of the fundamentals required for individuals to drive businesses strategically and make a transformational impact. Upon successful completion of the MBA Marketing Management online course, students can make their careers as Marketing ManagersAdvertising ManagersBrand Managers, Media Managers and many more.

...Read More
24 Months
92,625
MBA Marketing Management

Offered by

Online Degree

MBA Marketing Management

Master of the Business Administration in marketing management at Guru Nanak Dev University, Amritsar is designed to improve skills to maximize the marketing potential of brands and businesses. Entitled by UGC, the online MBA in Marketing Management will intensify the core knowledge of the brand, marketing skills and research. With the online MBA Marketing Management course at Guru Nanak Dev University, students will gain expertise in the fundamentals of building and managing a successful brand with immense knowledge of the market competition. They will also explore various career opportunities such as marketing managerbusiness development executivemarket research analyst, and more.

...Read More
24 Months
79,000
Online Degree

MBA Marketing Management

Mizoram University, Aizawl offers an online MBA Marketing course designed to equip students with the necessary marketing knowledge and exposure. The online MBA Marketing course comprises a total of 20 subjects empowering students to successfully harness digital analytics to gain insights into customer decision-making. With this online MBA course from Mizoram University, students will be able to analyze the success of marketing activities and strategically act on these analytics to make marketing decisions. Students will also gain in-depth strategic aspects of marketing and methods of digital analytics and prepare themselves to successfully utilize this knowledge to meet marketing and business objectives.

...Read More
24 Months
48,200
Online Degree

MBA Marketing

Jain University, Bangalore, is offering an online MBA course in marketing designed to provide a strong foundation in the principles and practices of marketing. By pursuing the online MBA Marketing course from Jain University, students will gain a thorough understanding of advanced courses like Integrated MarComm, Digital Marketing, and Marketing Analytics. They will also get to know about Digital and Social media strategies for intelligent marketing. Candidates who want to gain knowledge of Marketing Concepts and become effective marketing professionals can apply for the online MBA Marketing programme at Jain University. Get more details of the programme below.

...Read More
24 Months
1,20,000
Online Degree

MBA Marketing

Master of Business Administration in Marketing at Manipal University, Jaipur is a two-year online degree programme structured over four semesters. The online MBA Marketing course is aimed at helping one develop the relevant marketing skills required to become an efficient marketer in today's world. The course also looks to imbibe leadership skills in the student to make them strong leaders of the future. By pursuing the online MBA Marketing course from Manipal University, students will learn about sales distribution and supply chain management, consumer behaviour, retail marketing and marketing research. Get the detailed insights about the course below.

...Read More
24 Months
1,50,000

Offered by

Liverpool Business School , IMT Ghaziabad via upGrad
Online Degree

MBA with Specialization in Marketing

The "MBA with Specialisation in Marketing"Degree is a 20 Months course for working professionals that is awarded jointly by upGrad, and Liverpool Business School which helps one complete their MBA from a top foreign university.

Liverpool Business School is a top UK School for getting a Master's Degree in Administration. And, a candidate can go to the university campus to attend an all-paid 1-week immersion program. 

The "MBA from Liverpool Business School with Specialisation in Marketing" curriculum has some of the important topics covered like Brand Building, Marketing Channels, Digital Business Innovations, Sales and Distribution Management, and Market Management. The

content is prepared by the faculty and industry leaders. And, the content is made in the form of videos, projects, and even case studies.  

The "MBA with Specialisation in Marketing" program not only helps in the acquisition of knowledge but also helps in the student’s further employment opportunities. Again, adding the degree details to resumes or CVs leaves a good impression on the employers who are hiring.

...Read More
20 Months
Certificate

Executive Program in Marketing Management - Advance

The Executive Program in Marketing Management - Advanced online program is developed to help the students gain an understanding of the marketing strategies and management skills required for business management. The advanced level marketing course is provided by the Mizoram University, Centre for distance and online education. The program is conducted for eligible students for one year and consists of two semesters.

The e-learning program is technologically equipped and enables the students to enhance their marketing skills by learning about strategic management techniques. The students are engaged with valuable insights through e-notes, e-quizzes to familiarize themselves with the course content. 

The Executive Program in Marketing Management - Advance training program provides the students with the course certificate after completion of the program which ensures professional recognition in the business sector.

...Read More
12 Months
9,900
Skills Covered:
Organising skills Marketing skills Business analytics knowledge Business Management
Executive Programme in Advanced Marketing Management

Offered by

Certificate

Executive Programme in Advanced Marketing Management

The IIM Indore Programme in Advanced Marketing Management is designed to deliver the core skills of marketing management and integrated marketing communication defining effective communication strategy to understand how to make communication strategy for the benefit of the organization. The course includes distribution and price management to design then channels of product distribution and price management according to the market needs.

The Advanced Marketing Management Programme by IIM Indore offers knowledge of Digital marketing including social media marketing and search engine optimization to reach the targeted customers over the internet. The course teaches customer-centric management which includes research about the needs of the customer to come up with the product or services which suits the needs of the targeted customer.

The Advanced Marketing Management syllabus encourages students to learn about various behavioural decision theories to understand the decision-making behaviour of the customer and learn the strategy to manage brand equity. The programme focuses on traditional and digital marketing by understanding the need for multi-channel retailing over traditional omnichannel retailing to generate more leads and compete with the market with new plans and strategies.

...Read More
12 Months
2,30,000
Skills Covered:
Analytical skills Marketing skills SEO skills Digital marketing skills Advertising skills Social Media Marketing
Advanced Programme for Marketing Professionals

Offered by

Certificate

Advanced Programme for Marketing Professionals (APMP)

The Advanced Programme for Marketing Professionals course is a 12 monthly programme which aims to brush up the professional capabilities of executives and to develop an appreciation of concepts that can easily deal with market planning issues, complexities arising due to frequent changes in the marketing pattern and challenges.

The sales and marketing function is the soul of any business sector and organisation. The advanced Programme for Marketing Professionals online course trains the managers to take a proper approach regarding sales and marketing function. The effective advances towards it reduce the chances of unpredictable risk while providing a sense of security to the business. 

...Read More
12 Months
3,60,000
Skills Covered:
Decision making skills Marketing skills Sales skills
Executive Programme in Strategic Marketing for Business Success

Offered by

Certificate

Executive Programme in Strategic Marketing for Business Success

The Executive Programme in Strategic Marketing for Business Success Certification Course is a 10 month long specialised programme that discusses the relevance of innovative marketing strategies and strategic global marketing. The live online course is available on the Eruditus learning platform.

The Executive Programme in Strategic Marketing in the Digital Era Training Course explores the fundamental concepts including digital marketing, design thinking and advanced areas of artificial intelligence and blockchain. The course will be taught through online sessions and on-campus immersions.

After completion of the Executive Programme in Strategic Marketing in the Digital Era Live Course by attaining the required score and attendance, learners will receive the prestigious IIM Lucknow certificate of completion.

...Read More
11 Months
1,90,000
Skills Covered:
Marketing skills Digital marketing skills
Certificate

Post Graduate Certificate in Media & Marketing

The Post Graduate Certificate in Media & Marketing Live Course is an online course that introduces learners to the management and media fundamentals along with media verticals. The 11-month long course includes 1 week of campus immersion.

The Post Graduate Certificate in Media & Marketing Training Course is offered by the TimesPro School of Media & Marketing in partnership with Bennett University as the Knowledge Partner. The programme will be coordinated by Dr. Shamindra Nath Sanyal, Associate Professor of Marketing with the School of Management, Bennett University.

After completing the Post Graduate Certificate in Media & Marketing Online Course, learners will be awarded a Certificate of Completion by the TimesPro School of Media and Marketing.

...Read More
11 Months
4,13,000
Skills Covered:
Social media skills Marketing skills Digital marketing skills Social Media Marketing Knowledge of Media Ethics
Post Graduate Program in Marketing Management

Offered by

Certificate

Post Graduate Program in Marketing Management

The Post Graduate Program in Marketing Management is an eleven-month-long certification course. The training encompasses marketing management’s fundamentals, ranging from its basic principles to sales management, consumer behavior, market research, etc. It aims towards imparting essential knowledge on this core business function for candidates to pursue employment in sales and marketing management. 

This Post Graduate Program in Marketing Management training is a specialized curriculum that helps aspirants develop in-demand management skills. Curated by practicing managers and expert faculty personnel, the course covers services marketing, marketing research, brand management, consumer-buyer behavior, and other core topics. This lucid structure is open to management professionals and freshers, irrespective of whether they have prior expertise in this field. 

Furthermore, the Post Graduate Program in Marketing Management online course consists of a virtual exam, where students can earn certification by securing adequate marks on every paper. The Welingkar Institute provides the required study material and has made this program available for international students too.

...Read More
11 Months
18,880
Skills Covered:
Networking Digital marketing skills Sales skills
Certificate

PGP Marketing Research

The PGP Marketing Research certification course is designed for postgraduate students who are interested in the field of Marketing Research. Candidates who get into this course will be able to receive information regarding market segmentation, market control, product pricing and promotions, techniques to make strategic decisions, etc. The programme will be supervised by the industry experts and the sessions will take place on the offline campus as it is a residential course. The PGP Marketing Research certification syllabus of the programme includes a total of eight modules including the dissertation and internships. The curriculum of the programme is 11 months long. The course also includes exclusive hands-on projects in internships with the partnered organizations. Upon the successful completion of the PGP Marketing Research course along with the dissertation as well as internship projects, students will get a certificate and will be able to receive placement benefits with the assistance of the institute.

...Read More
11 Months
8,07,570
Skills Covered:
Marketing skills Business Management
Post Graduate Certificate in Data Engineering

Offered by

Certificate

Post Graduate Certificate in Data Engineering

10 Months
2,62,000
Certificate

Chief Marketing Officer Program

The Chief Marketing Officer Program certification is a 9 monthly programme. This course has both online, and offline, in-person modes in which it is taught. The course syllabus and other content are made by Columbia Business School Executive Education but are offered through the platform of Emeritus who is a supporting provider. 

This multimodal Chief Marketing Officer Program training will help the participants adapt to these dynamics which are changing and simultaneously excel in the role of a CMO. With this certificate course, candidates will discover ways in which customer relationships can be strengthened and leadership positions can be claimed for maintaining sustainable business growth. Every successful aspirant shall be awarded a certificate in Business Excellence after course completion.

...Read More
9 Months
$ 28,000
Skills Covered:
Marketing skills
International Postgraduate Diploma in Marketing Level 7

Offered by

Certificate

International Postgraduate Diploma in Marketing (Level 7)

The ‘International Postgraduate Diploma in Marketing (Level 7) in India’ online course is a study about the significance of marketing in the business world while understanding the fundamentals of the advanced theories of marketing. This online program is provided by the Metropolitan School of Business and Management UK. The international postgraduate diploma course classes are organized online and the duration of the program is nine months. 

The course enables students to gain knowledge of marketing strategies and techniques for improved business management and development. The course curriculum includes six-course modules offering the basic and advanced principles of effective marketing and the learners are tested with assignments after submission of which they can earn one hundred twenty academic credits. The ‘International Postgraduate Diploma in Marketing (Level 7) in India’ training is an independent learning program that ensures students a course certificate from MSBM UK and OTHM Qualifications after completion of the course study.

...Read More
9 Months
1,72,850
Skills Covered:
Marketing skills Digital marketing skills Business Management Sales skills
Post Graduate Program in Marketing Research

Offered by

Certificate

PG Program in Marketing Research

PG Program in Marketing Research is a postgraduate programme on marketing research offered by RISE online learning platform in the online mode.  The seven-month-long online course also provides a 2-month internship for learners that will help them to get exposed to practical aspects of marketing research. PG Program in Marketing Research Certification Syllabus will provide the students with a thorough understanding of marketing research including Advanced Analytics, Qualitative Research, application of marketing research, and many more. 

PG Program in Marketing Research Certification is offered by RISE in collaboration with Aeon Research. Approved by MRSI (The Market Research Society of India), the online PG programme will open a plethora of professional opportunities for learners. PG Program in Marketing Research Certification by RISE will also train the professionals and learners on the application of the latest tools in market research such as Microsoft ExcelTableau, SAS online, Power BI, and many more. 

...Read More
9 Months
75,000
Skills Covered:
Marketing skills
Certificate

Executive Program in Marketing Management

The Executive Program in Marketing Management Training Course is a 6-month long course that discusses the concepts of marketing management with a specialized focus on global industrial sectors. The course led by the experts at Mizoram University is available on the mzuonline learning platform.

Through the Executive Program in Marketing Management Certification Course, learners will be able to gain advanced-level knowledge and skills in marketing management, strategic management, and business management along with advertising and sales skills. 

...Read More
6 Months
6,900
Skills Covered:
Marketing skills Business Management Sales skills
Certificate Program in Marketing Management

Offered by

Certificate

Certificate Program in Marketing Management

The Marketing Management program is a comprehensive distance learning certification course created by the Welingkar Institute of Management which holds a great deal of respect in the field of management. Experienced mentors will teach the course, and the reading material will be provided to you along with question banks that will help you in a quick revision after you're done learning a lesson.

Moreover, the Marketing Management certification syllabus has a lot of intellectual benefits as the course improves your marketing research skills, marketing techniques, and communication skills while adding to your knowledge about the behavioral patterns of consumers and buyers.

You can take the Marketing Management course by WeSchool from the comfort of your home and save time as it will give you a glimpse of what graduation or post-graduation in marketing and management looks like. Based on that, you can make a better decision about whether you want to pursue a full-length degree.

...Read More
6 Months
11,800
Skills Covered:
Communication skills Marketing skills
Executive Development Program in Sales and Marketing Management for Real Estate

Offered by

Certificate

Executive Development Program in Sales and Marketing Management for Real Estate

The real state business thrives on trust, and no one wants to do the business with the real estate firm whose name they haven't heard off. To make your name in the market, you need to have people that are good in marketing and can pitch anyone for the sales. This course Executive Development Program in Sales and Marketing Management for Real Estate is useful for both individuals who run their own real estate company and for the people who are looking to work in real estate companies and get their targets achieved. 

If you are running a business and it's been a few months you haven't been able to make a good sales then you need to reconsider your marketing and sales strategies, and this course will play perfect pieces to solve all your sales and marketing puzzles. The course we are talking about today deals with all the core values of real estate business from reading the behaviour of the buyer to market analysis and planning. 

You will learn how to be a critical thinker and find out appropriate marketing solutions to all the problems which your real-estate business is going from. This business is said to be too volatile, and even with a small change in the economics of the country, the whole industry can shift from profit to loss in one night. 

...Read More
4 Months
60,000
Skills Covered:
Marketing skills Sales skills
Certificate

Postgraduate Certificate in International Marketing Management

The Postgraduate Certificate in International Marketing Management demonstrates contemporary marketing theories and their application in international marketing and management. You will learn to develop, apply, and implement ideas in the field of international management and marketing. The programme has been designed by Cambridge International Qualifications, UK, in association with Athena Global Education.

Moreover, the International Marketing Management course allows you to learn at a comfortable pace and complete the course in 21-90 days. You will also be provided with a personal tutor for academic assistance and guidance. 

In addition, the International Marketing Management online course by Athena Global Education will give you access to a host of features, including an online library, video classes, text learning contents, and more. You can also participate in a discussion forum, webinars, debates, and experience collaborative learning. 

After completing all the modules, you can earn the Postgraduate Certificate in International Marketing Management and Records of Achievements with a grade issued by Cambridge International Qualifications. 

...Read More
90 Days
$ 300
Skills Covered:
Marketing skills Brand Management
Integrated Marketing Communication

Offered by

Certificate

Integrated Marketing Communication

12 Weeks
Free
Marketing Management

Offered by

Certificate

Marketing Management

The course of Marketing Management, which is in association with the Indian Institute of Management, Bangalore, and is a part of the MicroMasters Programme is offered to the candidates by the platform of edX. This course aims to provide the students with in-depth information about how the marketing industry works. The candidates will be able to learn the fundamental concepts needed for pursuing a career in marketing, such as segmentation and positioning. 

The knowledge gained through this programme will help the candidates in analysing, tracking and reviewing resources of marketing and related activities. The candidates will make use of the various case studies and illustrations provided by applying them to real-world scenarios. 

This course is of a total of 8 weeks, which can be easily completed by giving 2 to 3 hours of study on a weekly basis. This course is self-paced and hence leaves no scope for the candidates to worry about timings or the place from which they want to access the course contents. 

...Read More
9 Weeks
Intermediate
Free
Skills Covered:
Marketing skills
Certificate

Introduction to Marketing Management-1

The course will be primarily emphasizing marketing management techniques and their application. The certification program on Introduction to Marketing Management-1  by Swayam will be focusing on the concepts that include- the concepts related to marketing and its managerial decisions for helping the students formulate an effective marketing strategy. The Introduction to Marketing Management-1 certification syllabus over the period of eight weeks will cover the topics like- marketing environment, ethical issues related to marketing, microeconomics, marketing information, and others. 

The course will be focusing on the subject of- “management studies”.  After completing the Introduction to Marketing Management-1 certification course the students will have their skills enhanced in the subject of consumer behavior. The student's post completion of the program will learn to target the customers for the products by effectively placing their products. The program will be focusing on the working knowledge of the different concepts involved in marketing.

...Read More
8 Weeks
January 17 - March,13 2021
Free
Skills Covered:
Marketing skills
Global Marketing Management

Offered by

Certificate

Global Marketing Management

The Global Marketing Management certification course focuses on making enrolled students more aware about the dynamics and dimensions of the global market and how to manage it through different methodologies and implementation of theories. The course will begin with the global market central module occupying a significant and growing portion of the overall business of the planet.

Today, almost all businesses, big and small, are influenced by world events and competition because most export output and secure suppliers from foreign countries. The Global Marketing Management training will help the students to grab the understanding of why it is necessary to consider the success of most managers, regardless of the scale of the sector, from a global viewpoint, to approach their operational strategies.

In view of the above, this course provides a fresh, updated analysis of the global business environment and successfully combines a comprehensive global business review with an exhaustive discussion of what is happening in the global market. The Global Marketing Management certification will give expressive and immense structure of the benefits.  This is a core programme that is structured within the duration of eight weeks along with the compilation of the course with certification.

...Read More
8 Weeks
Free
Skills Covered:
Marketing skills
Integrated Marketing Management

Offered by

Certificate

Integrated Marketing Management

The Integrated Marketing Management online course will be providing the candidates with the details for providing them with a strong foundation in the field of the essentials of marketing management. The program covers all the necessary details that are involved in the fiercely competitive Indian market scenario. 

The Integrated Marketing Management certification syllabus covers the following details about - marketing function, relationship with other functions, marketing concept, buyer behavior, consumer, marketing environment, marketing planning, relevance, marketing organization, product policy, market segmentation, sales forecasting,  markets, distribution, management of sales force, advertising and promotion. 

Upon completing the eight-week program the students will be learning to market new products. They will be able to formulate the product life cycles.  The working mechanisms of pricing will also be covered in the online session on the Integrated Marketing Management by Swayam. The course will be helping the students to deal with the applications that are related to meta marketing strategies.

...Read More
8 Weeks
Free
Skills Covered:
Marketing skills

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