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Updated on Jun 26 2025, 04:12 PM IST by Team Careers360

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PGD in Integrated Marketing Advertising and Communication

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DGMC Mumbai Admission Process

Deviprasad Goenka Management College of Media Studies (DGMC), Mumbai, to offer professional programs in the fields of media and communication, presents its candidates aspiring to be media professionals with a distinctive learning environment in the hustling area of Malad West. The DGMC Mumbai admission process is a well-thought-out process tailored to select the most deserving candidates for the various programs offered by it.

At DGMC Mumbai, the programs conducted include undergraduate, postgraduate, and diploma programs in media and communication. The different programs have varying eligibility requirements. For undergraduate courses, candidates must have passed their 10+2 from a recognized board. A bachelor's degree in a relevant field could be the requirement for admission to postgraduate programs and diplomas. This mainly applies to postgraduate programs such as MA Film Television and New Media Production and MA Communication and Journalism.

Application Process

The admission process at DGMC Mumbai involves the following steps:

1. Go to the official DGMC Mumbai website and click on admissions.

2. Select your program of choice, read through the eligibility criteria and admission requirements carefully.

3. Download the application form and fill it out with all your personal and academic details.

4. Prepare all necessary documents, usually comprising:

  • Mark sheets for class 10 and 12
  • Undergraduate degree certificate and marksheets (for postgraduate and diploma programs)
  • Photographs passport-style
  • ID proof (Aadhar card or PAN card or passport)
  • Caste certificates (if any)
  • Other merit or extracurricular activity certificate, if any

5. After duly completing the application form, all necessary documents should be submitted to the college admissions office, preferably in person, unless postal submission is permitted according to the college norm.

6. Pay the application fee as specified by the college. The fee amount and payment mode will be mentioned in the application form/council website.

7. All candidates will be informed by the college regarding the schedule of the entrance test for all programs, such as MA Film Television and New Media Production and MA Communication and Journalism.

8. Depending on the program, candidates shortlisted may have to appear for a personal interview or complete yet another round of selection.

9. In most cases, final selection shall be made by combining a candidate's academic performance, entrance test score (if any), and performance in the interview.

10. Candidates selected for admission will be issued an offer letter and must accept the offer with the specified timeframe to secure their seats by completing all necessary admission formalities and paying the prescribed fees.

Degree-wise Admission Process

BA Film Television and New Media Production: This undergraduate program focuses on various aspects of production related to film and television. Admission is based on the 10+2 results of the candidate together with any relevant working experience in these fields of media production.

BA Multimedia and Mass Communication: This program covers a wide area of study in multimedia and mass communication. The admission criteria remain with the 10+2 results of the candidates and may include an aptitude test or interview.

BMS (Bachelor of Management Studies): This combines management principles with media studies. Acceptance is normally based on 10+2 results, and a personal interview may be conducted.

MA Film Television and New Media Production: It is a postgraduate program offering advanced learning opportunities in film and television production. The entrance test will be strictly merit based if the total application surpasses the approved number of candidates. Bachelor's degree holders in a related field are eligible for applying.

MA in Communication and Journalism: The program caters to the advanced study of Communication and Journalism. It includes a merit-based entrance test in case applications exceed the available number of seats for admissions. A bachelor's-level degree is mandatory for an applicant to be eligible.

PGD in Integrated Marketing Advertising and Communication: A diploma course with integrated training in marketing and advertising is offered at the postgraduate level. Admission is granted primarily based on the undergraduate performance of the candidate with the inclusion of an interview.

PGD in Event Management: The diploma course primarily focuses on event management skills. The criteria for admission include performance in the undergraduate degree and related experience in event management.

PGD in Sports Marketing and Management: The specialized diploma combines sports management and marketing streams. Entrance will be dependent on the undergraduate performance of the candidate, with an added possibility of conducting an aptitude test for sports marketing.

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