Best 7 Courses on Content Writing in India

Content writing involves the process of planning, writing, and thereafter editing web content, mostly for digital marketing. It is a vast field and can include writing blog posts or articles, scripting for videos and podcasts, as well as preparing the content for specific social media platforms. Content Writers are responsible for creating written materials for websites and other types of media. Though it appears to be an easy job, it requires certain skills that can be developed by pursuing the best courses on content writing in India. Content Writers have a great role to play in search engine optimization (SEO), which is the basic requirement for driving web traffic and sales. If you are willing to make a career in content writing, there are numerous online courses and certifications you can pursue to acquire content writing skills with some technical skills like SEO and more.

Also read: Search Engine Optimization (SEO) Training Course by Simplilearn

For a content writer, marketing his content is equally important. Content marketing requires creating and sharing online materials like videos, blogs, articles, and social media posts aimed at building brand/ services awareness. In short, content marketing is the practice of increasing traffic by using some good content. You can opt for online diploma courses to learn the best practices of content marketing and best content writing courses for effective writing.

Earlier content marketing wasn’t considered as a career option rather anybody used to perform this role. But in the last few years, the scenario has completely changed. Companies now hire skilled content writing and marketing candidates to increase the reach of their businesses. This has led to rising demand for content writing courses with certification.

Top Skills Required to Be a Content Writer

Have a look at some of the top skills whichever content writer must have:

Research: It is very important to research the topics that you write because you need to have something special if you want to attract the audience.

Originality: This is another important skill. You might have seen that in today’s era where hundreds of paraphrasing tools are available, many sites tend to copy the content, but this is of no use as it hurts your audience.

Search engine optimization (SEO): SEO definitely remains to be the most demanded skill. Writing articles and content is very easy but writing them in a way so that it tops the search results is difficult. And this can be best achieved by Search Engine Optimisation tools.

Technical skills: When we talk about technical skills, knowing the basic technical tools like Grammarly, plagiarism checker, etc., is important. As a content writer, you need to be technically sound to avoid common mistakes which may lead the audience to lose interest in your content.

You can learn these skills by enrolling in online courses & certifications from top providers.

Also read: Online Search Engine Optimization Courses & Certifications

Best Courses on Content Writing in India

If you are really interested in learning content writing then you need to find and enrol in online degree courses or content writing certification courses, which will give you a basic idea of how to write content. Here we have created a list of some of the best courses on content writing in India that will help you get a good career in this field.

1. Writing Proficiently

This is one of the best courses on content writing in India that will help you structure your writing and provide proven methods to make your business communication more structured, polished and powerful. The course includes four modules and is suitable for persuasive leaders, job seekers, and other professionals. On completion of this course, you will get a certificate.

Course Structure:

• Structure Your Writing

• The Harappa GRT Framework

• From Theory To Practice

• A Writer's Checklist

• Harappa Capsule

Duration: 4.5 hours

Fee: Rs 899

Offered by: Harappa

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2. Ninja Writing: The Four Levels Of Writing Mastery

Udemy has always been known for the quality of the courses it provides. This is another one of the best content writing courses aimed at helping you to turn your blogs, articles, and other content into masterpieces. From learning to give sentence rhythm to understanding the rocket science of writing, this is a complete content writing course for the freshers interested in entering this industry.

Course Structure:

• Creating spellbinding writing

• The secrets of editors on top websites and newspapers

• Expertise in the four levels: narrative, paragraphs, sentences and words

• Techniques to make your writing best

• Creating blogs, marketing copy and general business writing sparkle

Duration: 4.5 hours

Fee: Rs 455

Offered By: Udemy

Also See:

• What is Digital Marketing

• Career as Digital Marketing Executive

• Free Digital Marketing Courses & Certifications

3. Content Writing Master Course

Designed for students, working professionals, digital marketers and bloggers, this is one of the perfect content writing certification courses. The course will teach you the significance of WordPress website, Web hosting, UI/UX set up, types of content writing, and keyword research and types of keywords. It will also provide you with insights into how to avoid grammatical mistakes without having great writing skills and use Internet tools to check writing Quality.

Course Structure:

• Web development

• Keyword research

• Duplicate content detectors

• Content writing tools

• Freelance content writing

Duration: 16 hours

Fee: Rs 11,900 + Taxes

Offered by: IIM skills

Also read: Love Writing? Here's why you Need to Enroll for a Content Writing Course

4. The Complete Content Writing Course for 2021 -3 courses in 1

This course is a one-stop source for candidates who want to learn content writing. It comprises every topic important for content writers. Right from the concepts of content marketing to the SEO tools required for the optimization of content, it is one of the best courses on content writing in India to get in-depth knowledge of this subject.

Course Structure:

• Content marketing

• Copywriting

• Content promotion

• Tips to become a successful content writer

• Optimizing content for SEO

• Blog post writing

Duration: 3.5 hours

Fee: Rs 455

Offered By: Udemy

Also read: Academic Writing by Hemwati Nandan Bahuguna Garhwal University, Pauri Garhwal via Swayam

5. The Strategy of Content Marketing

When we talk about content writing, then content marketing is also very important. This one of the content writing certification courses offered by the University of California, Davis, will discuss the importance of content marketing and how good content can be made to reach a large audience. Through this amongst the best courses on content writing in India, you can not only learn content marketing strategies but also delve deeper into the distribution aspect so you can make an effective strategy for your content to reach maximum audiences.

Course Structure:

• The Content Marketing Ecosystem

• The Strategic Context (The 7A Framework)

• Crafting a Content Marketing Strategy

• The Strategic Types of Content

Duration: 19 hours

Fee: Rs 2,152

Offered By: Coursera

Also read: 10 Best Online Courses How Content Writing Can Help Entrepreneurs?

6. Ultimate Web Content Writing Masterclass+Power words eBook

This is among the best courses on content writing in India available on Udemy. It covers topics like blogging, marketing and strategy, SEO keyword research, etc. If you want to understand the role of content writing in the field of digital marketing, you may go for this one of the bestseller content writing online courses.

Course Structure:

• Basics of content writing and copywriting

• Outsourcing

• Keyword research

• E-commerce and business page content writing

Duration: 4.5 hours

Fee: Rs 455

Offered By: Udemy

Also read: Certified Content Writer by Vskills

7. Content is King: Writing Killer Content for Web & Marketing

Learn to write content for a Kindle eBook, a Website and a blog in this one of the highest-rated content writing certification courses. The course is designed for anyone interested in creating content for the web. If you are an ebook writer, website developer, blogger, freelance writer, or ghostwriter, this is one of the perfect content writing courses with certification for you. You will be able to enhance your skills and learn the techniques to market your content to reach a large audience.

Course Structure:

• Introduction to the different types of content.

• Powerful keyword research tools

• Writing attractive homepage, about us, and products and services pages

• Understanding the importance of keywords.

Duration: 3 hours

Fee: Rs 455

Offered By: Udemy

Conclusion

The demand for content writers has increased considerably as people these days prefer online sites over traditional books and stuff. So, if you are planning to make a career in this field, you are definitely not going to avoid these best courses on content writing in India. You can make an online course comparison to choose the best content writing courses. Many online learning platforms like Skillshare, Google, and Hubspot also offer free content writing courses so that anyone can learn content writing skills without worrying about the price. After pursuing these content writing courses, you will get a basic idea of where you should actually start. Remember, this is a field that requires creativity along with some technical skills. You can either opt to work for companies or organizations in particular or become a freelancer.

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