Best 7 Courses on Content Writing in India
Content writing involves the process of planning, writing, and thereafter editing web content, mostly for digital marketing. It is a vast field and can include writing blog posts or articles, scripting for videos and podcasts, as well as preparing the content for specific social media platforms. Content Writers are responsible for creating written materials for websites and other types of media. Though it appears to be an easy job, it requires certain skills that can be developed by pursuing the best courses on content writing in India. Content Writers have a great role to play in search engine optimization (SEO), which is the basic requirement for driving web traffic and sales. If you are willing to make a career in content writing, there are numerous online courses and certifications you can pursue to acquire content writing skills with some technical skills like SEO and more.
For a content writer, marketing his content is equally important. Content marketing requires creating and sharing online materials like videos, blogs, articles, and social media posts aimed at building brand/ services awareness. In short, content marketing is the practice of increasing traffic by using some good content. You can opt for online diploma courses to learn the best practices of content marketing and best content writing courses for effective writing.
Earlier content marketing wasn’t considered as a career option rather anybody used to perform this role. But in the last few years, the scenario has completely changed. Companies now hire skilled content writing and marketing candidates to increase the reach of their businesses. This has led to rising demand for content writing courses with certification.
Top Skills Required to Be a Content Writer
Have a look at some of the top skills whichever content writer must have:
Research: It is very important to research the topics that you write because you need to have something special if you want to attract the audience.
Originality: This is another important skill. You might have seen that in today’s era where hundreds of paraphrasing tools are available, many sites tend to copy the content, but this is of no use as it hurts your audience.
Search engine optimization (SEO): SEO definitely remains to be the most demanded skill. Writing articles and content is very easy but writing them in a way so that it tops the search results is difficult. And this can be best achieved by Search Engine Optimisation tools.
Technical skills: When we talk about technical skills, knowing the basic technical tools like Grammarly, plagiarism checker, etc., is important. As a content writer, you need to be technically sound to avoid common mistakes which may lead the audience to lose interest in your content.
You can learn these skills by enrolling in online courses & certifications from top providers.
Best Courses on Content Writing in India
If you are really interested in learning content writing then you need to find and enrol in online degree courses or content writing certification courses, which will give you a basic idea of how to write content. Here we have created a list of some of the best courses on content writing in India that will help you get a good career in this field.
Ninja Writing: The Four Levels Of Writing Mastery
Content Writing Master Course
The Complete Content Writing Course for 2021 -3 courses in 1
The Strategy of Content Marketing
Ultimate Web Content Writing Masterclass+Power words eBook
Content is King: Writing Killer Content for Web & Marketing
1. Writing Proficiently
This is one of the best courses on content writing in India that will help you structure your writing and provide proven methods to make your business communication more structured, polished and powerful. The course includes four modules and is suitable for persuasive leaders, job seekers, and other professionals. On completion of this course, you will get a certificate.
Structure Your Writing
The Harappa GRT Framework
From Theory To Practice
A Writer's Checklist
Duration: 4.5 hours
Fee: Rs 899
Offered by: Harappa
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2. Ninja Writing: The Four Levels Of Writing Mastery
Udemy has always been known for the quality of the courses it provides. This is another one of the best content writing courses aimed at helping you to turn your blogs, articles, and other content into masterpieces. From learning to give sentence rhythm to understanding the rocket science of writing, this is a complete content writing course for the freshers interested in entering this industry.
Creating spellbinding writing
The secrets of editors on top websites and newspapers
Expertise in the four levels: narrative, paragraphs, sentences and words
Techniques to make your writing best
Creating blogs, marketing copy and general business writing sparkle
Duration: 4.5 hours
Fee: Rs 455
Offered By: Udemy
3. Content Writing Master Course
Designed for students, working professionals, digital marketers and bloggers, this is one of the perfect content writing certification courses. The course will teach you the significance of WordPress website, Web hosting, UI/UX set up, types of content writing, and keyword research and types of keywords. It will also provide you with insights into how to avoid grammatical mistakes without having great writing skills and use Internet tools to check writing Quality.
Duplicate content detectors
Content writing tools
Freelance content writing
Duration: 16 hours
Fee: Rs 11,900 + Taxes
Offered by: IIM skills
4. The Complete Content Writing Course for 2021 -3 courses in 1
This course is a one-stop source for candidates who want to learn content writing. It comprises every topic important for content writers. Right from the concepts of content marketing to the SEO tools required for the optimization of content, it is one of the best courses on content writing in India to get in-depth knowledge of this subject.
Tips to become a successful content writer
Optimizing content for SEO
Blog post writing
Duration: 3.5 hours
Fee: Rs 455
Offered By: Udemy
5. The Strategy of Content Marketing
When we talk about content writing, then content marketing is also very important. This one of the content writing certification courses offered by the University of California, Davis, will discuss the importance of content marketing and how good content can be made to reach a large audience. Through this amongst the best courses on content writing in India, you can not only learn content marketing strategies but also delve deeper into the distribution aspect so you can make an effective strategy for your content to reach maximum audiences.
The Content Marketing Ecosystem
The Strategic Context (The 7A Framework)
Crafting a Content Marketing Strategy
The Strategic Types of Content
Duration: 19 hours
Fee: Rs 2,152
Offered By: Coursera
6. Ultimate Web Content Writing Masterclass+Power words eBook
This is among the best courses on content writing in India available on Udemy. It covers topics like blogging, marketing and strategy, SEO keyword research, etc. If you want to understand the role of content writing in the field of digital marketing, you may go for this one of the bestseller content writing online courses.
Basics of content writing and copywriting
E-commerce and business page content writing
Duration: 4.5 hours
Fee: Rs 455
Offered By: Udemy
Also read: Certified Content Writer by Vskills
7. Content is King: Writing Killer Content for Web & Marketing
Learn to write content for a Kindle eBook, a Website and a blog in this one of the highest-rated content writing certification courses. The course is designed for anyone interested in creating content for the web. If you are an ebook writer, website developer, blogger, freelance writer, or ghostwriter, this is one of the perfect content writing courses with certification for you. You will be able to enhance your skills and learn the techniques to market your content to reach a large audience.
Introduction to the different types of content.
Powerful keyword research tools
Writing attractive homepage, about us, and products and services pages
Understanding the importance of keywords.
Duration: 3 hours
Fee: Rs 455
Offered By: Udemy
The demand for content writers has increased considerably as people these days prefer online sites over traditional books and stuff. So, if you are planning to make a career in this field, you are definitely not going to avoid these best courses on content writing in India. You can make an online course comparison to choose the best content writing courses. Many online learning platforms like Skillshare, Google, and Hubspot also offer free content writing courses so that anyone can learn content writing skills without worrying about the price. After pursuing these content writing courses, you will get a basic idea of where you should actually start. Remember, this is a field that requires creativity along with some technical skills. You can either opt to work for companies or organizations in particular or become a freelancer.
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Frequently Asked Question (FAQs) - Best 7 Courses on Content Writing in India
Question: What is actually taught in content writing courses?
Content writing is the technique of creating content specifically for internet channels, like blogs, social media, e-commerce sites, and more. When we talk about the content writing courses, you are taught the basics: how can you make your content exclusive by using some techniques like SEO and all. So, these courses help you in knowing about the secrets of the top editors and content writers, and basically what is that one thing that attracts the audience towards your content.
Question: Where will I find some of the best content writing courses in India?
IIM Skills, Udemy, Skillshare, and ETC are some of the best places to find good content writing courses. These sites provide you a variety of options, as per your need and demand you can choose the required content writing course.
Question: Can I get started with doing content writing,even if I have no prior experience?
Yes definitely. But here we have some tips that may help you:
Start a Blog.
Start Guest Posting.
Sign Up for a Contently Portfolio.
Start a Facebook Page.
Create a Sample.
Network With Other Writers.
Question: What is SEO content writing?
SEO content writing is a technique where you write your content by keeping the optimization strategies in mind. For Example, There are a variety of sites offering the same service as yours, so how will you attract more audiences? This can be done by SEO content writing. Hereby the help of keywords and other strategies, you design your content in a way that tops the search engine results.
Question: Does freelance content writing pay well?
Yes, you can actually earn a good amount as a freelance content writer. Freelance content writing is all about getting your topics and deadlines and adhering to them. The money is decided prior to and after the completion of the task, you get paid for it.
Question: Is content writing a good job option to opt for?
Yes, in fact, content writing is one of the most exciting job profiles in the last couple of years to have emerged globally.
The last few years have witnessed an incredible demand in the field of content writing, with companies both big and small now investing in creating informative, shareable and value-adding content for their business, for achieving different business goals.
The businesses and marketers are shifting online, so the demand for creating online content in the form of blogs, video,s, etc, has also increased. So, you can easily get good jobs if you have the talent and the required skills.
Question: What are some of the basic skills required as a content writer and how to acquire them?
Content writing skills include the ability to write clear, consistent, and relevant content. It should be appealing enough to attract the target audience and to force them to take action on your site. To acquire these abilities you can opt for online content writing courses.
Question: Is it worth pursuing content writing online courses?
Yes. Obviously, an individual who has pursued a content writing course must be having some extra knowledge than a non certified individual. So, whenever you are applying for jobs then it can help you in getting preference over other candidates.
Question: How can I improve my content writing skills?
Content writing is something in which you become proficient with time. It requires a lot of practice, so going for internships, freelancing, or starting your own blogs can be a great idea. It will help you in earning some money and at the same time a good experience too.
Question: Is SEO important for a content writer?
SEO refers to the technical process which helps you in increasing the quality of traffic and attracting maximum visitors to your website. While content marketing is focused on using valuable and relevant content to drive profitable customer or client action. They both work hand in hand. SEO friendly content has more reach and impact on the audience.
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