22 Courses and Certifications

Online Content Writing Courses & Certifications

Content in the form of writing, audio and video formats is an indispensable part of this world where everything is digitalised. A well-composed and engaging content is the cornerstone of any digital campaign. It helps organisations to connect with audiences, inform them about their services and persuade them to purchase their services. 

Content writing is a skill-based profession, and a candidate who holds this profession is called a content writer. As this profession does not require any specialised degree, getting a bachelor’s in Journalism, Mass Communication, and English Literature can be advantageous. 

Apart from this, there are many online content writing courses and free content writing courses available on online learning platforms that make you specialise in this field and help you get better career options. 

What is Content Writing?

As a skill-based profession, content writing is defined as the process of researching, planning, writing, editing and proofreading content on the web, specifically for digital marketing purposes. 

Also, it involves writing articles, insights, blog posts, newsletters and scripts for videos and podcasts. It includes different types of content writing professions such as web content writing, creative writing, blogging, scriptwriting, business writing, feature writing, copywriting, and more.

Who Can Learn Content Writing?

Anyone who has creativity, grammatical understanding and good writing skills can pursue content writing courses and become a content writer. A candidate can get into this field and get the beginning level work right after class 12 from any stream. 

Having a set of skills like creativity, better writing and communication skills, and storytelling will help in pursuing a career in content writing. If you are always chosen by those around you to proofread, write something and the like, you can take content writing online courses. 

Eligibility Criteria

The eligible criteria of the content writing training will vary from course to course based on the level of the programme, the college offering it and the like. Here, the eligibility criteria for the writer courses are listed in detail. 

  • While specific content writing UG courses are not available, degrees such as BA Journalism/ BMC/ BJMC/ BA English Literature are equally popular degree choices for content writers. 
  • Candidates are required to have 10+2 with 50% marks from a recognised board to pursue these courses. As such there is no specific content writing qualification required.
  • Admissions to these courses are done through institution-based entrance exams and merit lists.
  • For PG degree or diploma courses in content writing, a candidate should have completed his/her bachelor’s in any discipline from a recognised college/ university.

Skills Required for Content Writing Courses

Content writing requires constant upskilling and updations to be always in the field. Likewise, there are some essential skills that candidates who learn the content writing course online must have. Here are some of them: 

  • Storytelling
  • Creative vision
  • Adaptability
  • Novelty
  • Communication
  • Editing

What Will You Learn in Content Writing Courses?

The content writing syllabus is designed in such a manner that you will learn about different styles of writing such as creative, technical, business, academic, and more. 

You will learn about elements and techniques of various types of writing, including fictional writing, poetry writing, scriptwriting, business writing and more. Taking degrees or certification courses for content writing will equip you with hands-on skills essential for writing any type of content. You will also be able to conduct and synthesize research.

Here are some of the topics covered by the content writing online courses:

  • Content Strategy
  • Content Marketing
  • Social Media Writing
  • SEO Writing
  • Editing Process
  • Headline Writing

Popular Content Writing Courses

Interested candidates can find various content writing certification courses online and offline. The content writing course fee and duration depend on the course curricula and providers of courses. Degree programmes can take 2-3 years, while certification courses take from a few weeks to months.

Have a look at the list of best content writing courses offered by top providers :

Career Options in Content Writing

With digitisation reaching new heights, content writing is emerging as an exciting career option. Every company these days is making an online presence to reach out to a large number of audiences. To market their products and services, companies need content writers.

The content writing professionals put the companies' thoughts, ideas, work, and products to the world. With that being said, content writers act as a bridge between companies and audiences. 

After completing content writing courses online or on-campus, candidates can find employment opportunities in educational institutes, media and publishing houses, PR and advertising agencies, marketing firms, professional services consultancies, and more.

Some of the popular job roles in content writing:

Content Writing Salary Trends

In every industry, content writing professionals are in high demand. The remunerations of content writers are based on the skills and experiences they hold. As per PayScale, a content writer in India can earn an average salary of Rs. 285,460/ year. The salary also varies depending on the employer and location.

Salary based on experience

Years of Experience Average Salary 

Less than 1 year

Rs. 214,386

1-4 years

Rs. 292,022

5-9 year

Rs. 414,149

10-19 year

Rs. 549,264

*Source: Payscale

Scope of Content Writing 

As a flourishing industry, the scope of content writing is broad and tremendous. Content writing has become a good career option for beginners as well as professionals. It pays a good salary just like other mainstream jobs like sales and marketing, human resources, and more. As a career, content writing offers vast opportunities to a candidate. 

There is a huge demand for content writers in industries including media, public relations, information technology, digital marketing, e-commerce, and more. So, pursuing online content writing courses or a degree in English literature or journalism and mass communication will be advantageous to land a job in IT and non-IT firms.

Top Recruiters for Content Writing Professionals

Almost all business enterprises need content writers to strategise, write and publish content on their products and services. Many companies including MNCs hire content writers. Here are some of the companies that recruit content writing professionals:

  • Publicis Sapient
  • Amazon
  • Spiceblue
  • Google
  • HubSpot
  • Hotstar
  • Cantilever Labs
  • Uprite

FAQs

Q: How do I do content writing courses online?

A: Many institutes offer online content writing courses via online course service providers like Coursera, EDX, and Simplilearn. 

Q: Is content writing a rewarding career?

A: As every company, small and large, is making an online presence, the demand for content writers is increasing significantly. So, yes, content writing is a rewarding career option.

Q: How do I get started in content writing?

A: To become a content writer, you need to pursue content writing courses online or offline. You can also prefer a bachelor’s degree in journalism and mass communication right after your class 12th to pursue a career in this field.

Q: What does a content writer do?

A: A content writer is responsible for writing quality and fact-based content. He/she creates content marketing campaigns to drive leads and use SEO practices to generate traffic to a website.

Q: Can I start a career as a content writer without a degree? 

A: There is no specialised degree required to become a content writer. You only need to possess quality writing skills, editing and proofreading abilities. However, many companies prefer candidates who have a degree in Literature, Journalism and Mass Communication or pursued a content writing certification course. 

Q: What is the cost of online content writing courses?

A: The fees of online content writing courses depend on course types and providers. For content writing certification courses, the fees can vary based on credits or curricula. 

Q: Where can I get a job after content writing courses?

A: There are enormous opportunities after content writing courses in diverse industries. These include media, PR, e-commerce, real estate, digital marketing, IT and more. 

Career Category
Specialization
Job Role
Skills

Pricing

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Certificate in Content Writing and Freelancing

Offered by

Certificate

Certificate in Content Writing & Freelancing

The online Certificate in Content Writing & Freelancing & Freelancing is a 18-month certificate course. This online certificate course is powered by, Digiperform, which is India's largest Exclusive Digital Domain Specific training provider. The Certificate in Content Writing & Freelancing & Freelancing online course is designed especially for undergraduate and graduate students, working professionals, entrepreneurs, and freelancers. 

The online Certificate in Content Writing & Freelancing & Freelancing course content is endorsed and developed along with experts from Google, Amazon and Facebook. By enrolling in this one of the best online certificate courses in content writing, learners will explore the essential concepts of branding and marketing through various case studies. They will learn to write content for business websites and make their products more visible to audiences online.

The Certificate in Content Writing & Freelancing & Freelancing online course will also teach learners how to maximize sales with the help of modern-day digital technologies. Modules in the online Certificate in Content Writing & Freelancing & Freelancing by Edugree are designed for 360-degree learning along with tool-based practical classes.

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18 Months
20,000
Skills Covered:
Content Management skills
Post Graduate Program in Content Writing

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Certificate

Post Graduate Program in Content Writing

12 Months
59,500
Diploma in Content Writing

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Certificate

Diploma in Content Writing

12 Months
59,500
Academic Writing

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Certificate

Academic Writing

The stream of academic writing is pretty much in demand across the globe. As it comes up with a promising career, the candidates are looking forward to pursuing a formal programme in academic writing. Hence, this course of Academic writing from Swayam became the most registered course among all SWAYAM MOOCs and even made it to the top 30 MOOCs list globally.

However, there has never before been an understandable setup, institutionally or otherwise, for the candidates and the aspirants to learn academic writing and research from. This course makes that happen by providing the applicants with the setup and teaching them all the basics of academic writing and research to help them along with their careers. 

It has impressively closed this gap by not only offering fundamentals of academic writing but also providing insights into the industry.

The course is one of the multidisciplinary ones and is a foundational programme delivered via an online platform. Furthermore, it focuses on bringing the results through the writing process and as such, is quite effective. The course allows the candidates to be able to make new opportunities for their careers. It also helps them gain more potential in their research and hit the top of their abilities.

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15 Weeks
Free
Skills Covered:
Writing skills
Certificate

Writing successfully for the Stage

The Writing successfully for the Stage Certification Course is a segment of the University of Cambridge’s Micro Master’s program in Writing for Performance and Entertainment Industries. The course will assist students in transforming their ideas into well-structured stories with necessary plot settings.

The Writing successfully for the Stage Training Course is a self-paced course that focuses on different aspects of dialogue writing including its form, style, theme and the ways to structure a play-text that represents the creative ideas of the writer. The course will be directed by Abigail Docherty, Institute of Continuing Education, University of Cambridge.

The Writing successfully for the Stage Online Course is an intermediate-level course that requires learners to study “Finding Your Voice as a Playwright: scenes, themes and character”. The course will help students understand the techniques of combining stage direction, set design and music to create their dream play. The self-paced course can be taken by the learners by paying the fee or free cost. The free enrollment will give them access to the programme for a limited duration. 

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4 Weeks
Intermediate
Free
Skills Covered:
Communication skills Writing skills Storytelling
SAP Sales and Distribution Training Power User Program

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Certificate

SAP SD Training (Power User Program)

44 Hours
34,500
Certified Digital Content Writer

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Certificate

Content Writing Course with Gold Membership

40 Hours
17,500
Content Writing

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Certificate

Content Writing Course

40 Hours
17,500
Certified Business Writing Professional

Offered by

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Certified Business Writing Professional

The Vskills Certified Business Writing Professional course covers various aspects of business communication like verbal and non-verbal communication, graphics, coherence and various other parts of written communication. The programme also deals with different types of writing, like CV, proposal, memo, email, cover letter, and more.

The comprehensive curriculum for the Certified Business Writing Professional training will make you an ideal candidate for roles in the media or the publishing sector. 

You can also find employment in the communications department of various public and private companies like Tata Consultancy Services, Copco, Atlas, and many more.

Along with the extensive learning content, you also get lifelong access to the e-resources, hard copies of the study material, free practice tests, a government and 'V skills certified' tagging on Monsterindia.com and Shine.com. 

These features make this Certified Business Writing Professional course flexible and inclusive of different learning needs. However, you must appear and pass the online certification exam with more than 50% marks.

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1,999
Skills Covered:
Writing skills
Certified Content Writer

Offered by

Certificate

Certified Content Writer

Content writing has become one of the most in-demand professions in recent times. The domain requires the perfect combination of creativity and professional skills that will help candidates interested in this field succeed in all online businesses. Completing VSkills’ Certified Content Writer course will help you understand the techniques and nuances of the art of writing better.

The certification assessment available in the Certified Content Writer programme curriculum will test you in basic knowledge of annotations, style, techniques, and language grammar. Several private and public sector companies HCL, Tata Consultancy Services Ltd, Motherson Sumi Infotech Design Ltd., Shiksha.com, Randstad India Limited, and Naukri.com regularly hire content writers.

The Content writer certification course is rife with e-video lectures, practice-tests and course material which are available as a hard copy. This is a 100% online training with lifelong access to the LMS cloud platform. After completing the programme successfully and passing the assessment, you will be eligible for a certificate recognised by the government.

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3,499
Skills Covered:
Writing skills
Certified Technical Writer

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Certificate

Certified Technical Writer

The Technical Writer online course by Vskills explores technical writing and the skills needed to write for different niches. It dives deep into the various aspects of writing and how it can be made more engaging, as well as profitable. The certification will aid professional writers, as well as those who want to pursue a career in the technical writing field.

Furthermore, the Vskills Certified Technical Writer course aims to teach the fundamentals of writing, starting from sentence creation to advanced writing formats such as research writing. Most companies look for technical writers to document events, products, and services. Thus, this technical writing certification is a great way to learn the required skills to become an excellent technical writer.

Moreover, at the end of the Technical Writer programme, candidates will be granted a government- recognised certificate. They will also receive a ‘VSkills Certified’ tag in their CVs that will be displayed on job portals like monster.com and Shine. The tags can enhance their employability further.

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3,499
Skills Covered:
Technical skills Writing skills

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Certificate

Content is King: Writing Killer Content for Web & Marketing

Content strategy is a relatively new subfield within the digital domain. User experience (UX), interface design, web development, SEO, content marketing, public relations, and traditional "offline" marketing all share common ground. Content marketing begins with the identification of customer requirements. The information can then be presented in various formats, such as news, video, white papers, e-books, infographics, email newsletters, case studies, podcasts, how-to guides, question-and-answer articles, photographs, blogs, etc. Web content management necessitates the continuous delivery of large quantities of content, preferably in accordance with a content marketing strategy. Content is King: Writing Killer Content for Web & Marketing certification is made available by Udemy to candidates who want to develop content ideas for the web.

Content is King: Writing Killer Content for Web & Marketing online training comprises three hours of video streams, four articles, and one downloadable resource are included. Participants who finish the course will have indefinite virtual access to the materials as well as a digital completion certificate.

Content is King: Writing Killer Content for Web & Marketing online classes include how to develop killer content ideas for the web, ways to develop your content, edit the content, keyword research and decide on keyword relevance, and how to write killer content for website homepages

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1,999

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Certificate

How to Write Great Web Content - Better Search Rankings!

Web copywriters or digital marketing agencies often write website content for clients. Most content writers study digital marketing, focusing on SEO, PPC, SMO, and others, to create content that helps clients market their businesses. Copywriting, editorial, and related services such as brand positioning, message consultancy, social media, SEO consultation, developmental and copy editing, proofreading, fact-checking, layout, content syndication, and design are all provided by digital marketing agencies. Outsourcing lets companies focus on their strengths and take advantage of skilled copywriters and editors. How to Write Great Web Content - Better Search Rankings! certification is made available by Udemy to candidates who want to rank well and post great content on their blogs and articles.

How to Write Great Web Content - Better Search Rankings! Online training comprises ten downloadable resources included in the 4.5 hours of digital content that make up the online course. After completing the course, participants will receive a digital completion certificate and unlimited virtual access to the course materials.

How to Write Great Web Content - Better Search Rankings! online classes include Google's battle against spammers, webmaster guidelines, content ideas, types of the website content,  niche vocabulary and title, meta description & filename.

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3,299
Skills Covered:
Designing skills Keyword research skill

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Certificate

The Complete Content Writing Course -3 courses in 1

Writing for the web is different from writing and putting together content for print. People who use the Web tend to scan text instead of reading it carefully. They skip over what they think is unimportant information and look for what they think is most important. 79% of people who use the Internet scan the content they find there. It is also said that it takes 25% more time to scan online content than it does to check print content. To reach their target audience, web content writers must know how to put keywords into paragraphs and headlines for search engine optimization and make sure their writing is clear. The Complete Content Writing Course for 2022 -3 courses in 1 certification is made available by Udemy to candidates who want to develop writing and marketing skills.

The Complete Content Writing Course for 2022 -3 courses in 1 online training comprises 3.5 hours of video streams, eight articles, and 12 downloadable resources are included. Participants who finish the course will have indefinite virtual access to the materials as well as a digital completion certificate.

The Complete Content Writing Course for 2022 -3 courses in 1 online classes includes basic concepts of content writing, copywriting, search engine optimization, content promotion, blogging, and tips to become a successful content developer.

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Beginner
3,199
Skills Covered:
Marketing skills Understanding of SEO Sales skills

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Certificate

Content Writing Secrets: Complete Guide to Content Marketing

Content marketing is the process of planning, developing, distributing, sharing, and publishing content via social media, blogs, websites, podcasts, applications, press releases, print publications, and other platforms. The objective is to reach your intended audience and increase brand recognition, sales, engagement, and brand loyalty. There are numerous varieties of content marketing, including social media marketing, infographic content marketing, blog content marketing, podcast content marketing, video content marketing, and sponsored Ad content marketing. By focusing on effective content marketing, you can accomplish this and, as a result, increase conversions, build brand awareness, increase income, establish yourself as an industry leader, and more. Content Writing Secrets: Complete Guide to Content Marketing certification is made available by Udemy to candidates who want to learn completely about content marketing. 

Content Writing Secrets: Complete Guide to Content Marketing online training comprises 3.5 hours of video streams, one article, and nine downloadable resources are included. applicants who finish the course will have indefinite virtual access to the materials as well as a digital completion certificate. 

Content Writing Secrets: Complete Guide to Content Marketing online classes include marketing principles, writing principles,  SEO, keywords, blog posts, print book, kindle book & eBook, copywriting, content marketing, and research

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2,299

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Certificate

RoboAuthor: Content Writing Automation - Part 6

During the industrial revolution, automated procedures were developed to reduce human effort in repetitive operations. As time passed, however, automation and artificial intelligence spread to other human-intensive fields, like advertising and marketing. Content automation is a subset of content marketing automation that consists of systems and procedures that eliminate the need for human intervention throughout the content lifecycle. The objective is to program or automate any repetitive, time-consuming, or costly content process. Advertising platforms such as Google Ads and Facebook Ads feature content automation tools that enable advertisers to obtain optimal results from their ad content without manual tasks. RoboAuthor: Content Writing Automation 2021 - Part 6 is made available by Udemy to candidates who want to know how to use artificial intelligence research and development tools to learn more about any field before writing about it.

RoboAuthor: Content Writing Automation 2021 - Part 6 online training comprises one hour of video streams, and one article is included and course graduates receive a digital completion certificate and lifetime access to the content.

RoboAuthor: Content Writing Automation 2021 - Part 6 online classes include content writing automation, remixing articles, using artificial intelligence tools, and AI-powered paraphrasing secretive tool and some bonus tools for 2022.

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799
Skills Covered:
Machine learning Knowledge of Artificial Intelligence

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Certificate

Content Writing Mastery 1: Content Writing For Beginners

Over the years, the term "content writing" has become increasingly common as traditional forms of advertising have become less and less effective. Companies in all fields have learned that more than traditional outbound marketing strategies are needed to be successful in the digital age. Companies can build emotional connections with their target audience through content writing, which can lead to customer loyalty and engagement with the brand. Content writing is often the foundation of every digital marketing strategy because emotional content is needed for everything from blogging and SEO strategies to email marketing and social media marketing. Content Writing Mastery 1: Content Writing For Beginners is made available by Udemy to candidates who want to develop writing and marketing skills.

Content Writing Mastery 1: Content Writing For Beginners online training comprises 2.5 hours of video streams, one article, and seven downloadable resources are included. Participants who finish the course will have indefinite virtual access to the materials and a digital completion certificate.

Content Writing Mastery 1: Content Writing For Beginners online classes includes basic concepts of content writing basics, publishing venues, content writing opportunities, mechanics, research, SEO basics, money, and what are the common mistakes in content writing and how to avoid them.

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Beginner
1,999

Offered by

Certificate

The Content Writing Course

In today's digital age, content writing refers to the art of planning, creating, and releasing web content. Content authors may also be accountable for promoting and revising their own work. Content writing is a sort of inbound marketing aimed to attract visitors to a certain business, product, or digital place. The objective is to provide relevant information about a product or brand, develop customer trust, enhance engagement, and generate sales possibilities. Today, content writing techniques are employed to create a variety of content types. The Content Writing Course is made available by Udemy to individuals with the opportunity to strengthen their writing and content development skills.

The Content Writing Course online training comprises 16 hours of video streams, 26 articles, and five downloadable resources are included. After completing the course, individuals will receive a digital completion certificate and unlimited access to the course materials online.

The Content Writing Course online classes include basic concepts of content writing, the mindset of a content writer, what is a niche, outlining lectures, research methods, topic research tools, and writing approaches and methods of content writing.

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Beginner
3,199

Offered by

Certificate

Writing That Sells - 50+ Content Creation Techniques

The content production process might be challenging for a few of our content marketing consultancy customers. From the time and money required to develop content to the anxiety about whether or not the content is any good, content creation can be intimidating and challenging. Some content writers specialize in a particular facet of content creation, such as researching and creating blog entries that are search engine optimized. Other content writers may offer a variety of services associated with the creation of interesting, relevant content. Understanding the company's intended audience is the first step in a content writer's primary responsibility. Writing That Sells - 50+ Content Creation Techniques is made available by Udemy to candidates who are interested in enhancing their writing and content creation abilities.

Writing That Sells - 50+ Content Creation Techniques online training includes three full hours of video streams and a  digital certificate of completion.

Writing That Sells - 50+ Content Creation Techniques online classes includes techniques to double engage, creating magnetic attention getters, key factors to catching attention, content engagement, building trust and gaining credibility, and how to influence your content.

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1,999

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Certificate

Learn about Content Writing

Digital marketing requires the planning, writing, and editing of website content. It is possible to write blog posts, articles, scripts for podcasts and podcasts, and platform-specific content such as tweetstorms and Reddit posts. Professional web content development is marketing writing for numerous companies. Businesses and web marketers publish web content for a variety of purposes. They may attempt to increase website traffic or inform customers of new products and services. Content writers are hired by business people to create sales copy, blogs, articles, and social media posts. To write persuasive copy, the author must understand the target audience. Learn about Content Writing online certification is made available by Udemy to candidates who want to know how to become an effective content writer and how to master content writing. 

Learn about Content Writing online training comprises 40 minutes of digital content, and individuals who finish the course will have indefinite virtual access to the materials as well as a digital completion certificate.

Learn about Content Writing online classes include writing on difficult topics, rich media, smart creative content writing, content designing, how to publish unique content, who should choose content writing, how to write good online content, article-checker, and mind of a content writer

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799

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Certificate

Complete Web Content Writing Masterclass+Power words eBook

Web content writers create useful content for websites. Websites need relevant content to attract customers. Content should include keywords (business-related terms that internet users may use to search for services or products) to improve SEO. SEO Content Writers develop website content and understand SEO. Website information should be relevant and searchable. Relevance means website text should help readers. Keywords assist search engines to find relevant websites. Complete Web Content Writing Masterclass+Power words eBook certification is made available by Udemy to candidates who want to know how to write content writing for the web

Complete Web Content Writing Masterclass+Power words eBook online training comprises 4.5 hours of digital content, and ten downloadable resources are included. Individuals who finish the course will have indefinite virtual access to the materials as well as a digital completion certificate.

Complete Web Content Writing Masterclass+Power words eBook online classes include an introduction to content writing, basics of Content and Copy Writing, homepage writing, outsourcing, page content, blog posts,  E-commerce page content, offer to develop your sales and keyword research

...Read More
2,299

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