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Quick Facts

Total Fees
14.35 L
Exam
CAT
Seats
120

Fees Details

General

14.35 L

Disclaimer: Data for total fees has been calculated based on all years/semesters as provided by the college. The actual fees may vary.

Course Details

MODE

Full time

DURATION

24 Months

Marketing plays an important role in the growth of a company. As a function, its focus is on customers, it channelizes the mindset of business towards customers to deliver superior customer experience. In the process, it adds value to the company in a sustainable way. With an increase in literacy and travel, advent of the internet and global communication, people are more informed, more demanding and consumption cultures are changing. Marketing diagnoses the change addresses the change and also creates the change by launching new offerings in the market, communicating them and creating new markets. They all occur in a climate of intense competition.  

The program develops a new generation of leaders with a strong foundation in marketing theories, practices, and skills.

Program Objectives

  • Provide an understanding of marketing management at a basic level.
  • To feel the depth of marketing function through elective courses.
  • Recognize the ever-changing nature of the market place and evolution of different practices.
  • Understand the use of technology and the internet as a strategic medium, in marketing.

Program Structure

  • The Two Year PGDM (Marketing) Programme is covered in six trimesters.
  • In two years, the student studies 24 core subjects covering all functional areas, 15 electives from different functional areas and undertakes 1 summer internship project.
  • In the first year (during three trimesters), the student will learn concepts in all the key areas of management.
  • In the second year, the student will focus on Marketing as an area of specialization. He will choose  8 electives of Marketing to study for area specialization and another 7 electives from other areas.

The two year PGDM(Marketing) Programme also offers dual specializations with Marketing as a major area and minor in any of the other six areas –Finance, Information Technology Management, Operations Management, OB and Human Resource, Economics and Business Analytics.


Important dates

Exams and EventsDates
CAT
Advertisement Date (Mode - Online)
29 Jul'24 - 29 Jul'24
CAT
Application Date (Mode - Online)
1 Aug'24 - 19 Sep'24
CAT
Application Correction Date (Mode - Online)
20 Sep'24 - 29 Sep'24
CAT
Admit Card Date (Mode - Online)
23 Oct'24 - 23 Nov'24
CAT
Exam Date (Mode - Offline)
23 Nov'24 - 23 Nov'24
CAT
Answer Key Date (Mode - Online)
1 Dec'24 - 1 Dec'24
CAT
Answer Key Date - Objection (Mode - Online)
2 Dec'24 - 5 Dec'24
CAT
Result Date (Mode - Online)
20 Dec'24 - 20 Dec'24

Eligibility Criteria

  • The candidate must be a graduate with 50% or equivalent pass marks
  • IMT Nagpur accepts the scores of CAT / XAT / GMAT / CMAT. The applicant is required to fill the complete IDs of the test score he/she wishes to submit.

Admission Details

IMT will short-list the candidates for the Critical Thinking-Group Exercise-Personal Interview(CT-GE-PI) process based on their best available test scores in CAT/XAT/GMAT/CMAT score for Nagpur campus. Post-short-listing on the basis of available scores, applicants will be called for CT-GE-PI process and the final offering will be based on scores, performance in CT-GE-PI process and the overall profile of the candidate.

  • The Critical Thinking (CT) Test
  • Group Exercise (GE)
  • Personal Interview (PI)

Student Reviews for PGDM Marketing

College Infrastructure: 4.3/5
Academics: 3.8/5
Placements: 3.4/5
Value for Money: 1.7/5
Campus Life: 4.2/5

it was quite a good experience reviewing my college

College Infrastructure

Infrastructure wise college is well and good. whole academic block including classrooms and library is air-conditioned, hostels rooms also have enough space but doesn't have the air-conditioned facility otherwise college infrastructure is all well and good.

Good experience and great campus life..

Verified Review

College Infrastructure

The 27-acre campus is meticulously designed with dedicated academic buildings and modern amenities. The Classroom and building are built for studying with plenty of space and light. IMT Nagpur hostels for both male and female students. offers separate, well-furnished

Its been good so far .

College Infrastructure

Yes my college has all the necessary infrastructure , facilities and equipment. We are provided with smart classrooms , an excellent library equipped with bloomberg terminal and other amenities used for business purposes . The living spaces are very clean and well maintained , they are cleaned on a daily basis . Although can not vouch for the hygiene of the food available in the mess .

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