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Quick Facts

Medium Of Instructions	Mode Of Learning	Mode Of Delivery
English	Self Study	Video and Text Based

Course Overview

During the time of the entrepreneurial ecosystem, the ways to deliver beautiful memories that connect to younger consumers are highly-priced. The Events Management certification course by Get Smarter gives a comprehensive view of event management and introduces students to a wide range of practical abilities in this industry.

A career in the event management industry may be extremely lucrative, but success necessitates a thorough understanding of the most recent concepts, ideas, and practices. The Events Management Training teaches how to negotiate or propose for an event, organize suppliers and service providers, create an operational budget, and execute marketing tactics by utilizing the numerous platforms accessible, all while being guided by industry experts.

The Events Management certification syllabus explains the idea of occasion greening and helps students acquire confidence in creating and implementing various events ranging from a marketing campaign to a ceremony or a sporting event. The course gives a strong foundation in all of the central topics, ideas, and procedures necessary to plan, design, promote, and manage a wide range of events successfully.

The Highlights

Online learning
10 weeks duration
Downloadable resources
Projects and assessments
Self-paced learning
7-10 hours per week
Shareable certificate
Course provider Getsmarter
University of Cape Town offering
Split option of payment

Programme Offerings

video lectures
online learning
Live polls
quizzes
Infographics
Self-paced learning
Case Studies
Offline resources

Courses and Certificate Fees

Certificate Availability	Certificate Providing Authority
yes	UCT Cape Town

Fee type	Fee amount in INR
Events Management fees	Rs.63,985

The Events Management fees are Rs. 63,985 . Trainees should pay the course fee in a single lump sum or 3 split payment. If the trainee chooses to pay the fee amount in 3 split payments, a 3% administration charge will be imposed on the total fee. Trainees can pay the amount of fee via credit/debit card or bank wire transfer/EFT.

Eligibility Criteria

Certification Qualifying Details

To qualify the Events Management certification from the University of Cape Town, applicants must fulfil all the requirements mentioned in the coursebook including submission of assignments and projects, completion of the minimum required attendance and participation in the quizzes, live polls and virtual classroom activities. Applicants are assessed using the projects and assignments submitted during the course period. An applicant will have to meet all the requirements to qualify for Events Management certification by Get Smarter.

What you will learn

Event management skills

Upon completing the Events Management training from UCT, candidates will learn diversified professional skills from which they will be able to comfortably manage any major event. Candidates will gain Information about recent benchmarks in event management, as well as the most recent trends and strategies in the area. Learners will be aware of important financial procedures along with basic knowledge of logistic and supply chain management and even operations.

Who it is for

Event Manager

Candidates who presently organize events or desire to do so for personal or business reasons can join the course.
Professionals who are required to supervise outsourced event planning businesses on a regular basis as part of their work.
Individuals who wish to establish their own business, work as an event manager for an established company, or are currently active in the event planning field can enroll in the course.

Admission Details

The admission procedure of Events Management training is totally online, candidates will have to follow the steps outlined below:

Go to the course website.
To start the registration, click the ‘Register Now’ button
Apply discount coupon and agree with T&C of Getsmarter
Create an account on getsmarter by filling in details
Fill in the billing address details and sponsor information if applicable
Pay the course fee to start the online certification course.

The Syllabus

Identify the various segments of events within the industry
Review the history and current context of events management
Recognise the skills and competencies that are needed to become an events manager
Review the external factors that influence an event in order to plan around such factors
Describe the relationship between events and the tourism industry

Demonstrate an understanding of the roles of important role-players involved in events
Outline the relationship between role players in events management
Review the different classifications of events
Identify the differences between buyers and suppliers of an event

Outline key factors to consider before bidding for an event
Explain the processes around event bidding and pitching
Interpret the guidelines for event bidding and best practices
Apply the stages of the bidding process

Identify the role players responsible for achieving planning results
Outline the event planning process
Choose how to formulate and plan activities to meet objectives, budgets, and outcomes
Identify the critical success factors in event planning and project management
Select the tools that assist in planning events

Interpret operational plans for key aspects of an event
Explain event operations and logistics management in terms of its role within the events industry as a whole
Practice management techniques to work with suppliers, service providers, participants, and attendees
Use elements of site planning and management

Explain the role of design and décor within an event
Illustrate what design and décor mean from an events perspective
Illustrate the different stages of the design process
Describe how the various design and décor elements work together to present the event experience
Show how the production of an event ties in with the creative elements of event planning

Use the budgeting process to develop an event budget
Use the basic principles of accounting
Explain cash-flow management and its importance for an event
Explain Return on Investment (ROI) for events
Interpret the key financial statements produced for an event and for running an events company
Describe the financial challenges for an event and events company
Explain some key financial processes

Practice preparing a marketing plan for an event
Explain how to conduct market research for an event using relevant techniques
Describe the marketing mix and how it relates to events
Illustrate how to capitalise on merchandising during events
Use the various marketing mediums available
Calculate the success and return on marketing investment of an event
Describe sponsorship in the context of event management
Explain the social, ethical, and environmental issues related to event marketing

Outline event risks and the associated risk management strategies that could be applied
Recognise risk and risk management in the context of events
Recognise the importance of compliance management
Show why health and safety management is vital to event planning
Outline the role and necessity of emergency management, disaster risk management, and crisis planning
Explain the need for and role of security management at an event
Compare the legal and ethical implications of holding an event
Categorise the risks and benefits of insurance management
Select a solution for risk in a case study event

Describe the benefits of event greening
Explain sustainability and event greening, and how to achieve these within an event
Discuss the environmental impacts of an event
Compare event greening policies and procedures
Analyse the event industry’s involvement and responsibility
Justify the importance of creating legacies through events
Apply greening principles