Best Courses for Jobs in the Media Industry [2025]
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  • Best Courses for Jobs in the Media Industry [2025]

Best Courses for Jobs in the Media Industry [2025]

Team Careers360Updated on 04 Sep 2025, 04:11 PM IST

The media industry in India is rapidly growing, combining creativity, communication, and technology. With the rise of digital media, OTT platforms, and social networking, demand for skilled professionals has increased. Careers in journalism, filmmaking, public relations, advertising, and digital marketing offer exciting opportunities. Choosing the right course provides practical training and prepares students for dynamic, rewarding careers across television, radio, advertising, and online platforms.

Best Courses for Jobs in the Media Industry

The media sector offers various undergraduate, postgraduate, and diploma programmes. Depending on career goals, students can study journalism, filmmaking, advertising, or digital media. Each course provides practical exposure and prepares candidates for high-demand roles. Below are some of the top courses that can lead to rewarding jobs in this field.

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Journalism and Mass Communication

Journalism and Mass Communication is one of the most popular choices for media aspirants. The course trains students in reporting, news writing, editing, photojournalism, anchoring, and digital media content creation. It also develops skills in research and communication, making students industry-ready.

This field can be pursued through programmes like BJMC at the bachelor’s level, MAJMC at the master’s, or diploma level. The curriculum combines theory with hands-on studio training and internships. This mix prepares graduates with the skills and confidence to build careers in print, broadcast, or digital media.

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Amongst top 3% universities globally (QS Rankings) | Ranked as India’s #1 Not for profit pvt. University by India Today

Job Roles in Journalism and Mass Communication

Job RoleAverage Salary (LPA)

Journalist

Rs. 4.2 LPA

News Anchor

Rs. 20.3 LPA

Content Writer

Rs. 3.8 LPA

Editor

Rs. 5.3 LPA

Source: AmbitionBox

Film and Television Production

Film and Television Production focuses on the art of visual storytelling, Students learn direction, cinematography, scripting, sound design, and post-production. They also gain hands-on exposure by creating short films, documentaries, or studio-based projects, which builds both creativity and technical expertise.

This course is offered as a BSc or BA in Film and Television Production at the undergraduate level, as well as postgraduate degrees such as MSc in Film and Television Production or MA in Cinema Studies. The structure of the programme makes it suitable for those aiming to enter the film industry, OTT platforms, advertising production houses, or independent content creation.

Job Roles in Film and Television Production

Job Role

Average Salary (LPA)

Film Director

Rs. 5.5 LPA

Cinematographer

Rs. 5.5 LPA

Video Editor

Rs. 3.9 LPA

Production Manager

Rs. 14.3 LPA

Advertising and Public Relations

Advertising and PR teach how to create powerful campaigns, manage brand image, and communicate effectively with the public. Students study consumer behaviour, copy-writing, campaign planning, and corporate communication, with case studies and projects to build confidence.

The course is available as diplomas, Bachelor’s degrees in Advertising and PR, and Master’s programmes in Communication, such as MA in Advertising and Public Relations. It is ideal for creative thinkers and those who enjoy working in dynamic environments with advertising agencies, digital forms, or PR consultancies.

Job Roles in the Advertising and Public Relations

Job RoleAverage Salary (LPA)

PR Executive

Rs. 3 LPA

Advertising Copywriter

Rs. 3.6 LPA

Brand Manager

Rs. 19.2 LPA

Corporate Communications Specialists

Rs. 11 LPA

Digital Media and Marketing

Digital Media and Marketing has become one of the fastest-growing fields in the media industry. The course focuses on SEO, online advertising, influencer marketing, and social media strategy. Students also learn to use analytics tools to measure campaign success, a skill highly valued by employers.

This course can be studied as a BBA in Digital Marketing at the undergraduate level. At the postgraduate level, students can pursue an MA or MBA in Digital Marketing or professional diplomas and certifications. Graduates can work in e-commerce, digital agencies, media houses, or start their own businesses.

Job Roles Digital Media and Marketing

Job RoleAverage Salary (LPA)

Social Media Manager

Rs. 5.5 LPA

Digital Marketing Executive

Rs. 3.2 LPA

SEO Specialist

Rs. 5 LPA

Content Strategist

Rs. 8 LPA

Event Management and Media Communication

Event Management combines creativity with organisation. Students learn to plan concerts, conferences, promotional campaigns, and celebrity events, along with using media strategies for publicity. It sharpens leadership, negotiation, and crisis management skills.

This can be pursued as a Bachelor of Event Management at the undergraduate level, or as a Master’s degree such as an MA in Event Management. With the rise of corporate events, weddings, and entertainment shows, trained professionals are in constant demand, making this a vibrant and rewarding career option.

Job Roles in Event Management and Media Communication

Job RoleAverage Salary (LPA)

Event Manager

Rs. 5.8 LPA

Event Coordinator

Rs. 3.4 LPA

Media Planner

Rs. 5.5 LPA

Publicity Manager

Rs. 10 LPA

Graphic Design or Visual Communication

Graphic Design or Visual Communication focuses on creating visually appealing content for media, advertising, digital platforms, and films. Students learn typography, layout design, branding, animation, and motion graphics. The course develops both creativity and technical skills, preparing students for roles where visual storytelling is key in the media industry.

It can be studied as a B.Des in Graphic Design or Visual Communication at the undergraduate level, a diploma in Graphic and Digital Design, or a Master’s degree, such as M.Des in Visual Communication, along with certification courses. Through practical projects and portfolio building, graduates gain the skills needed for careers in advertising, digital media, film, and corporate branding.

Job Roles in Graphic Design and Visual Communication

Job RoleAverage Salary (LPA)

Graphic Designer

Rs. 4.4 LPA

Illustrator

Rs. 8.6 LPA

Motion Graphics Artist

Rs. 4.2 LPA

UI/UX Designer

Rs. 7.5 LPA

Conclusion

The media industry is dynamic, creative, and full of opportunities. With the right course, students can sharpen their skills and step into careers that are both exciting and rewarding. From journalism to digital media, these programmes open doors to innovation, growth, and long-term professional success.