Visual Communication

What is Visual Communication

Visual communication is quite a non-conventional course and is somehow different from other communication courses. Once you hear about this course without knowing the background or much detailed information about the course, you might be confused.

Usually, students take visual communication after finishing their 10+2 standard education from a recognized board. The visual communication course is nothing but the flow and transfer of information to certain audiences via different types of mediums.

This information on visual communication can be sourced from numerous places from websites to television, different publishers, visual media, and many more. During this curriculum, students need to go through and learn some of the important things like basic technical communication, digital media design, design history, web design, 2-D design, 3-D design, drawings, and design technology, colour management, and many more.

Students will get some additional knowledge during their curricula, such as the basic sense of portfolio design, basic studio experiences, and many more.

Eligibility Criteria (UG & PG) of Visual Communication

The eligibility criteria for admission in the visual communication course are similar to most of the other undergraduate and postgraduate courses. Candidates must have the eligibility criteria to qualify for admission.

For Undergraduate courses:

• Completion of 10+2 exam from a recognized board in India with a relevant discipline as their major.

• For undergraduate courses, students must study subjects like physics, mathematics, and English during their 10+2 standard. However, the criteria is not the same for all the institutes.

• The eligibility criteria may differ from one institution to another; however, the passing percentile must be 50 percent on an aggregate.

For Postgraduate courses:

• Must pass the undergraduate exam from a recognized university with a certain percentile which may differ.

Entrance exams for Visual Communication 

Although not too many universities offer visual communication, some of the best universities in our country take students in this course. However, the entrance exams are different for UG and PG courses.

For the admission in Undergraduate courses:

• DU (Delhi University) BA Entrance Exam- Delhi University takes candidates in the course of Visual Communication every year. They used to take the BA Entrance test, by which students can be enrolled in the same course.

• JMI (Jamia Millia Islamia) BA Entrance Test- Jamia Millia Islamia University is another top-rated university where a student can get their admission by taking the BA entrance test.

• M.O.P Vaishnav Visual Communication Entrance Exam- Mop Vaishnav Visual Communication Entrance Exam is a combination of two stages where written Test (Objective Type) on current affairs, media awareness, communication skills, and visual arts are taken in stage one and then in stage two, drawing and visualization are taken into account. However, the final steps consist of group discussion and personal interview.

• NID DAT- National Institute of Design (NID) organizes NID Entrance Exam to take students for admission in the design courses offered at their institute.

• Sathyabama University Entrance Examination- Sathyabama University Entrance Examination application form can be collected in person from the University Administrative Office. Entrance Examinations are conducted in major cities all over India.

For admission into Visual Communication Postgraduate courses:

CEED (Common Entrance Examination for Design)- The Common Entrance Examination for Design (CEED) is a joint entrance exam to get admission into the postgraduate courses in the field of technological design. This exam is held every year with the collaboration of all IITs and the Indian Institute of Science (IISc).

Required Skillset for Visual Communication

The visual communication course suitable for the candidates those who have:

• Equal interests and skills in visual communication.

• Creative and thoughtful mind.

• Ability to produce promotional videos, advertisements, illustrations, signs & logos, etc.

• Sound aptitude in Math and Physics.

• Sound knowledge about electronic media.

• Ability to identify popular forms of media among individuals, small groups, organizations, and society.

• Ability to observe how people use symbols and shortcuts.

• Ability to decode those symbols.

• Ability to operate, and contribute to the modern world of communication through visual media.

• Want to pursue further research in this field.