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Quick Facts

Medium Of InstructionsMode Of LearningMode Of Delivery
EnglishSelf Study, Virtual ClassroomVideo and Text Based

Course Overview

The International Marketing: Intercultural Communication Management course will help you to master the art of running campaigns internationally by learning about the essential factors to be kept in mind while marketing overseas. The course will help you to come up with smart strategies to target the right audience globally, through the emphasis on geo-targeting. 

The International Marketing: Intercultural Communication Management certification programme, also brings to fore the challenges, organizations face to come up with digital marketing campaigns. By assessing the cultural factors in international business, the course helps to create an impacting communication strategy which gives importance to cultural sensitivity. 

Besides, the International Marketing: Intercultural Communication Management online programme by Futurelearn provides a guide to managing cross-cultural content and campaigns using social media. The course is also equipped with international marketing case studies and research papers that the candidates can use to stay updated on the subject. 

The Highlights

  • 15 UK credits from Anglia Ruskin University 
  • Transcript credit from Anglia Ruskin University 
  • Expert instructors 
  • Online learning 
  • Project-based assessments 
  • Self-paced learning
  • Online microcredential 
  • Online discussion forum 

Programme Offerings

  • Expert instructors
  • online learning
  • Project-based assessments
  • Career Counselling
  • Final examination
  • Self-paced learning
  • Online microcredential

Courses and Certificate Fees

Certificate AvailabilityCertificate Providing Authority
yesFuturelearn
  • The International Marketing: Intercultural Communication Management online programme will cost you ₹79,624.
  • Use the ‘Join now ₹79,624
  •  tab to register and pay online.
  • The payment can be made using Visa, Mastercard, American Express, PayPal or online.

Eligibility Criteria

Skills

To get accepted to the International Marketing: Intercultural Communication Management programme, you must have English language proficiency to the professional level. There is no other prerequisite to learn the course, but it will be beneficial if the candidate has a strong digital marketing background. 

Certificate Qualifying Details

Besides, on successful programme completion, along with passing the project-based assessments, you will earn accredited credentials from Anglia Ruskin University.

What you will learn

Marketing skills

The International Marketing: Intercultural Communication Management online course by Futurelearn will help you to be skilled in the following: 

  • All about cultural sensitivity  
  • Understanding importance of national culture 
  • All about cultural diversity  
  • All about international communication 
  • All about business change and development   
  • All about digital marketing   
  • All about cross-cultural campaigns  
  • Understanding organisational challenges in marketing 

Who it is for

The International Marketing: Intercultural Communication Management online course by Futurelearn can be pursued by professionals and graduates who are interested in the international marketing and digital marketing field.


Admission Details

Those who want to undertake the International Marketing: Intercultural Communication Management course by Futurelearn should follow the steps below: 

Step 1. Visit the official website of Futurelearn.

Step 2. Enter ‘International Marketing: Intercultural Communication Management’ in the search bar.

Step 3. On the course detail page, to the top, left-click on the ‘Join Now’ button. Here, you can either log in using Google, Facebook, using your organisation email id or but putting in your personal email id and password.

Step 4. Next, you will be required to enter payment details and confirm your enrolment by paying successfully. Post payment, you will be given access to the course materials, and you can start immediately. 

Application Details

Candidates who want to study International Marketing: Intercultural Communication Management course must register for the course and make the payment to start learning. The candidates can sign up using their Facebook, Google, organizational email or using personal id and password. Next, they have to give essential payment details to pay for the course and start learning.  

The Syllabus

Instructors

Anglia Ruskin University, Cambridge Frequently Asked Questions (FAQ's)

1: Who provides this microcredential?

The Institute of Data & Marketing, which leads the professional development of marketing and data practitioners endorses the International Marketing: Intercultural Communication Management microcredential. 

2: Who can avail the Microcredential?

Microcredential is for professionals who are employed in social media or digital marketing roles.

3: Will the platform refund the course fee if the candidate wants to discontinue the course after payment?

Candidates can apply for a refund within seven days of payment to get their money back.

4: How quickly can I finish this programme?

You can complete the entire International Marketing: Intercultural Communication Management course for ten weeks. 

5: Who is the educator for this course?

Annie Dawson, a marketing guru who works with CIM, among other universities, will instruct this online microcredential course. 

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