Question : Case Study:

XYZ Fashion introduces a "Limited Edition Collection" with exclusive designs. This creates a sense of urgency among customers. What psychological technique is used in this sales promotion?

 

Option 1: Scarcity

Option 2: Reciprocity

Option 3: Social Proof

Option 4: Authority

Question : Case Study:

XYZ Fashion introduces a "Limited Edition Collection" with exclusive designs. This creates a sense of urgency among customers. What psychological technique is used in this sales promotion?

Option 1: Scarcity

Option 2: Reciprocity

Option 3: Social Proof

Option 4: Authority

Question : Case Study:

XYZ Beauty Products offers a limited-time deal where customers receive a free gift with the purchase of specific skincare items. What sales promotion technique is XYZ Beauty Products using?

Option 1: Trade Shows

Option 2: Premiums

Option 3: Rebates

Option 4: Loyalty Programs

Question : Case Study:

FreshFlavors Restaurants introduces a new menu item and offers customers a free taste test during launch week. What sales promotion technique is being employed?

Option 1: Premiums

Option 2: Free Samples

Option 3: Price Bundling

Option 4: Coupons

Question : Case Study:

XYZ Fashion Retail offers a limited-time discount on its clothing line to celebrate its anniversary. Which sales promotion technique is being used here?

Option 1: Samples

Option 2: Premiums

Option 3: Discounts

Option 4: Point-of-Purchase Displays

Question : Case Study:

XYZ PharmaCare launches a campaign where customers who purchase a certain quantity of their products receive a percentage discount. What sales promotion technique is XYZ PharmaCare using?

Option 1: Discounts

Option 2: Trade Shows

Option 3: Premiums

Option 4: Rebates