I taken HR and marketing as my dual elective..what kind of jobs can I get.....?
Hello Arvinda !
In Marketing Management:-
The single most popular specializations amongst MBA graduates in India, Marketing is a hard-core front-end job and is meant for leaders. MBA Marketing is very dynamic and competitive. You need excellent communication skills, resource mobilization skills and an undying zeal to excel to make it to the top-level positions in the field of sales and marketing.
"MBA Marketing offers you a fast-paced career - full of responsibilities, challenges, and growth opportunities. From Fast Moving Consumer Goods (FMCG), Consumer Durables, Non-Durables, Advertising, Market Research, Media, Sales & Distribution to Services Marketing, MBA in Marketing offers you excellent job options", says Hari Mirchandani, marketing manager with five years of experience.
"Though MBA Finance has its own importance, MBA Marketing equips you better for a very critical activity of any business. In financial services sector too, success of products like loans and credit cards depends more on their marketing than their interest rates and charges. In Finance, you might need additional professional qualifications like CA and CS are needed to move ahead. In Marketing, it is the experience and results that count ", says Sumit Chadha, who is pursuing MBA Marketing.
If you have an outgoing and spontaneous personality, can influence people with your words and actions, and live in the moment, marketing management might be your cup of tea.
MBA in Marketing can lead you to fat pay packages as Brand Manager, Project Manager, Sales Manager, Marketing Manager, Market Research Analyst, Area/Regional Manager and even to the position of Chief Marketing Officer (CMO).
A large chunk of CEO positions in top multinational companies are dominated by people from the Marketing background.
For best results, join top B-schools that offer you an exposure to international markets and global marketing techniques.
More about Career in Sales & Marketing
Operations
MBA in Operations equips you to deal with Production Management or Shop Floor Management. You learn how to come up with and maintain process flows, develop vendor and inter-departmental relationships, do ancillary management etc. to ensure smooth and efficient business operations. With Business Operations as your MBA specialization, you may start off as Product Manager or Technical Supervisor and reach the position of Chief Technology Officer (CTO) or General Manager of a company, especially in manufacturing, engineering and IT sectors.
"Operations Management requires an eye for minutest details, zero-error efficiency levels, excellent negotiation skills, ability to sale the ship through storms with the calm of an able sea captain, technical know-how of all the processes you are handling, and general ideal about manufacturing, sales, and distribution channels of the company you work in. An MBA degree in Operations definitely helps you master all this and equips you for future challenges", says Vikas Tripathi, who is a Plant manager for more than a decade.
"MBA Operations open up career opportunities for you in the fields of material and supply chain management, quality control, logistics, inventory control, and production planning and improvement. However, people who are looking forward to join IT industries should choose MBA IT instead. MBA Operations does include some of the aspects of Software Project Management but only with a limited scope", says Prof. Deen Dayal, faculty of a reputed management institute.
Business Operations offers a varied and fast-paced work environment. Operations Management specialization can be further sub-divided into:
Production or Manufacturing Operations
Service Operation
Most candidates with engineering backgrounds go for MBA Operations, as it gives them an edge over their peers in product development and designing, intranet development and process optimization. Companies, too, give preference to MBA Operations students with technical or engineering backgrounds during campus placements. More about Operation Management
Operations Manager often reach positions like Plant Manager and Chief Operating Officer (COO) and directly involved with process standardization, analysis and forecasting. Those who choose to work as consultants can be seen involved with outsourcing, resource management, customer service, pricing and manufacturing optimization as well as marketing optimisation.
MBA in Human Resources (HR)
Human Resources or HR is one of the trickiest jobs in the corporate world. From Recruitment and Selection of personnel to deciding Compensation to Employee Training and Development to Job Analysis and Performance Appraisals, an HR manager is the ringmaster in the business jungle. Besides, those who choose MBA in HR can also develop themselves as Industrial Relations Manager or developing cross-cultural working environment in multinational and global companies, which are highly specialized jobs. More about career as HR Manager
"A Human Resources Manager is required by all the sectors, whether they are in boom or gloom. HR Management is virtually a recession-proof job. Whether a company is hiring more people to fulfill its expansion plans or firing people to cut down on their costs, they will always need HR experts to help them with personnel management",
"If you have good communication skills, have a charismatic personality, and are dependable and confident, MBA with HR specialisation can help you launch a career in human resource development, industrial relations, and personnel management. HR is not only about common-sense. You have to have specific skills and aptitude for the job. HR personnel are the first points of interaction between a company and its employees and an efficient Human Resources department plays a critical role in keeping business operations smooth and effective", says Lolita Sahni who has done MBA HR from a reputed management institute.
Human Resources Management is concerned with internal marketing of a company. The credit for how your employees work for you and how well they understand HR policies of the firm depends on HR. Recently, India has noticed a big change in the way people view HR professionals. Salary packages are getting fatter, and educational institutions known for their Human Resources programmes are getting adequate support from the corporate world.
XLRI Pune, IIM Lucknow, TISS and MDI Gurgaon reported 100% placements in their HR programs. The average salary for MBA HR at MDI Gurgaon was Rs 8 lakh per annum! Since only 10% of MBA aspirants choose HR as their specialization field, it seems that Marketing and Finance has higher level of corporate interest. But the truth is that if you do MBA in Human Resources from a good B-school that offers high-quality curriculum with an expert faculty programme, you will find several good career options in the global marketplace.
Conclusion
Your MBA specialization basically depends on your personality, skills, and career goals. The traditional fields of Marketing and Finance will always remain popular. Those who prefer to crunch numbers and are comfortable relegating to the background with balance sheets may do well with Finance specialisation. Those who love to interact with clients, are creative and innovative, and can influence people easily can choose Marketing as their specialisation.