Become a Product Manager | Learn the Skills & Get the Job

Udemy

Online

₹ 499 3099

particular

details

                                    Medium of instructions
                                    English

                                    Mode of learning
                                    Self study

                                    Mode of Delivery
                                    Video and Text Based

Before Starting The Course

Course overview
First Thing to do
Choose your own adventure - we'll tell you which lectures to watch *SAVE TIME!*
Join our community on Slack!
Review sheets, activities, & resources - all in one PDF!

Introduction to Product Management

What is a Product Manager?
What is a Product?
[POP QUIZ] Products and Product Managers
[ACTIVITY] The Big, Bloated, Blue Bird
Three Different Types of Product Manager Roles
How to Think About the Type of PM You Want to Be
Product vs. Project Management
A Day in the Life
Why Product Management is Awesome
[QUIZ] The World of Product Management
Hooray for free stuff!Q&A
Section 2: SQL, Service Businesses, and All About Being a PM
Section 2: Review & Recap

Introduction to Product Development

The Four Major Phases of the Product Lifecycle
[POP QUIZ] Did You Catch All of That?
[ACTIVITY] Six Products Four Phases - Can you guess which?
Product Lifecycle Phases: Real World Examples
The Product Development Process
Getting Deeper Into the Product Development Process
[ANOTHER POP QUIZ] Product Lifecycle and Development Quiz
What is "Lean Product Development"?
What is "Agile"?
What is "Scrum" and How Does it Work?
What is "Kanban" and How Does it Work?
What is Waterfall Development?
Real World Examples of Waterfall and Agile
[QUIZ] Speaking "Product Development"
Section 3: Review & Recap

Ideas and User Needs

Introduction to Ideas and User Needs
Where Ideas Come From as a PM
[POP QUIZ] On the Origin of Ideas
Getting to the Real User Needs
[ACTIVITY]: Separating the Signal from the Noise
Users vs. Customers
[QUIZ] Ideas and User Needs
Section 4: Review & Recap

Competitive and Market Analysis

Market Research
Introduction to Finding Competitors
Finding Competitors as a Product Manager
Direct / Indirect / Potential Competitors and Their Impact
[POP QUIZ] One Company to Rule Them All
The Five Criteria for Understanding Competitors
The Last Three Criteria for Understanding Competitors
[POP QUIZ] The Dating Game
What's a Feature Table?
Putting Together a Feature Table
[ACTIVITY] Oculus Rift Between Your Friends
Practice Building a Feature Table
Analyze Specific Features
[ACTIVITY] Wunderlist and Their Not-So-Wunderful Dilemma
Monitoring Competitors
What Do We Ultimately Care About as a PM?
Section 5: Review & Recap

Customer Development

What is Customer Development?
The Four Types of Interviews
Key Differences in Customer Development
[POP QUIZ] Customer Development
Who You Should Talk To
Finding Interviewees Externally
Finding Interviewees Internally
How to Get Them to Talk
Practice Writing Emails
How to Run a Customer Interview Correctly
Putting the GO in Pokemon Go
Good Questions, Bad Questions
Building User Personas Off Your Interviews
Real World Example of a User Persona
The Product Manager & The Data Diet
[QUIZ] Understanding Customer Development
Section 6: Review & Recap

Designing and Running Experiments

What is an MVP?
How do product managers think about MVPs?
7 steps to running an MVP experiment
[POP QUIZ] You Down with MVP?
Identifying your assumptions
FOLLOW ALONG: Let's identify the assumptions for Zirx
Finding the riskiest assumption of them all
Making decisions: The risk / difficulty square
What is a hypothesis?
Putting together a hypothesis
FOLLOW ALONG: Identifying Zirx's hypothesis
What's a minimum criteria for success?
Creating a formula for your MCS
OPTIONAL: Making the calculation for startups
MVP techniques: emails, shadows, & whoops
More MVP techniques: walk me throughs & pitch experiments
Even more MVP techniques: bellhops, Dorothy, & Frankensteins
In depth: Email based MVPs
In depth: Shadow buttons
In depth: Coming soon & 404 MVPs
In depth: Explainer videos
In depth: Piecemeal MVPs
In depth: Concierge service MVPs
OPTIONAL: How do big companies think about MVP experiments?
Evaluating results & Learning from them
Section 7: Review & Recap

Conceptualizing the Solution

Introduction to Wireframing
Wireframe, Mockup, Prototype
Let's Jump into Sketching
Sketching Out a Mobile App
OPTIONAL: Using POP features in Marvel
Intro to Balsamiq
Building YouTube in Balsamiq
[QUIZ] Just Making Sure...
Section 8: Review & Recap

Metrics for Product Managers - Defining Success and Measuring Results

Introduction to Metrics
Real Life Examples of Metrics
Metrics of All Kinds
How to Pick Good Metrics
Using the HEART Metrics Framework - Part 1
Using the HEART Metrics Framework - Part 2
Using the AARRR (Pirate) Metrics Framework
Tracking Your Metrics in Practice
[QUIZ] Pirates of the Correlation
Section 9: Review & Recap

Building the Product - Project Management for PMs

Introduction to Epics
Let's Get Into Epic Specs
User Stories and Acceptance Criteria
Real Life Example of Epics, Specs, User Stories, and the Backlog
Estimations and Velocity
Roadmapping
Prioritization
[QUIZ] Epic Feature, Bro
Section 10: Review & Recap

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Become a Product Manager | Learn the Skills & Get the Job

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₹ 499 3099

Quick Facts

Course and certificate fees

Fees information

certificate availability

certificate providing authority

The syllabus

Before Starting The Course

Introduction to Product Management

Introduction to Product Development

Ideas and User Needs

Competitive and Market Analysis

Customer Development

Designing and Running Experiments

Conceptualizing the Solution

Metrics for Product Managers - Defining Success and Measuring Results

Building the Product - Project Management for PMs

Instructors

Articles

Popular Articles

Latest Articles

Trending Courses

Popular Courses

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Popular Searches

Become a Product Manager | Learn the Skills & Get the Job

Online

₹ 499 3099

Quick Facts

Course and certificate fees

Fees information

certificate availability

certificate providing authority

The syllabus

Before Starting The Course

Introduction to Product Management

Introduction to Product Development

Ideas and User Needs

Competitive and Market Analysis

Customer Development

Designing and Running Experiments

Conceptualizing the Solution

Metrics for Product Managers - Defining Success and Measuring Results

Building the Product - Project Management for PMs

Instructors

Articles

Popular Articles

Latest Articles

Trending Courses

Popular Courses

Popular Platforms

Learn more about the Courses

Thank You!

Download Careers360 App

All this at the convenience of your phone