- Free taster lesson - Case Studies
- Free taster number 2 - how to find key bloggers, journalists, publications
Online
₹ 449 3,199
Quick facts
particular | details | |
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Medium of instructions
English
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Mode of learning
Self study
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Mode of Delivery
Video and Text Based
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Course and certificate fees
Fees information
₹ 449 ₹3,199
certificate availability
Yes
certificate providing authority
Udemy
The syllabus
FREE tasters
Getting started
- WELCOME - and how to use this course
- Connect With The Community
- In the beginning - birth of the press release
Become A Voice In Your Industry
- Case studies
- Forward Features - how to find out what editors and portals plan to publish
- NOTES - Forward Features
- How to find bloggers and journalists looking for YOUR input
- NOTES - Finding bloggers, journalists and magazines
- Schmoozing Bloggers and the Press - little blue pills
- NOTES - Schmoozing the media
- Your own, on-line News Room
- NOTES - your own online News Room
Understanding Keywords
- Understanding Keywords
- NOTES - Understanding Keywords
- Google's keyword planner
- NOTES - Google's Keyword Planner
Press Releases and White Papers
- Anatomy of a Press Release
- NOTES - Anatomy of a Press Release
- White Papers - Marketing's best kept secret
- NOTES - White Papers - marketing's best kept secret
- Pseudo Press Releases
- NOTES - Pseudo Press Releases
Success metrics, online and off
- Measuring for success
- NOTES - Measuring success online and off
It's a wrap
- It's a wrap