- If you're involved in the world of retail, why you should take this course
- How you can benefit from a man who walks thousands of stores a year
Online
₹ 449 2,799
Quick facts
particular | details | |
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Medium of instructions
English
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Mode of learning
Self study
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Mode of Delivery
Video and Text Based
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Course and certificate fees
Fees information
₹ 449 ₹2,799
certificate availability
Yes
certificate providing authority
Udemy
The syllabus
Course overview
An overview of the Retail Trifecta and how to use it to create the perfect store
- So what is the "Retail Trifecta"?
- Retail Trifecta part 1 - Great store layouts
- Retail Trifecta part 2 - People make the difference
- Retail Trifecta part 3 - Technology: Point-of-sale and Back-office systems
- Introducing the twenty steps to achieving the Retail Trifecta
- What are the three elements of the "Retail Trifecta"?
Retail Trifecta Part One - the ten steps to the perfect Store Format
- Step 1 - Curate then display
- Step 2 - Find me! Location
- Step 3: Awareness and currency
- What are the two types of awareness in the "Awareness & Engagement" Tool?
- Step 4: Sidewalk interruption
- Step 5: From the window to walk in
- Step 6: The Decompression Zone
- Step 7: Sightlines and airspace
- Step 8: Front to back and round and round
- Step 9: Care for your two-legged dogs!
- Step 10 - Omnichannel Bridge - instore and online
- What 3 things should you do to develop passionate & knowledgeable associates?
Retail Trifecta Part Two - the five steps to Great Associates/Store Staff
- Step 1: Associate passion and knowledge
- Step 2: Being the Brand
- Step 3: Product and sales knowledge training
- Step 4: Incentive and recognition
- Step 5: "Y'all come back soon, y'hear?!"
Retail Trifecta Part Three - the five steps to harnessing retail technology
- Step 1 - Point-of-sale systems and how they can enhance the shopper experience
- Step 2 Back-office & inventory systems. Don't damage a great shopper experience.
- Step 3: Seamless retail and online
- Step 4: Shopper recognition and loyalty
- Step 5 - Your online store and why it's essential
- Online stores only work for some retail businesses.
- Want to learn more about the shopper experience in online retail?
Your Next Steps
- Understanding what makes a "Good" retail experience
- How to Shop Like a "Shopper" - tips from the professional!
- Your guide to walking a store as a "shopper" to help you achieve "great"
- Thank you for taking this course...
- The Retail Trifecta Checklist & Scorecard