- Network effects on a company’s value
- Predict how a platform shift could impact your company.
Digital Transformation: Platform Strategies for Success
Join this course to develop all the skills necessary to launch and monetize a digital platform of your own.
Online
2 Months
$ 1,564
Quick facts
particular | details | |||
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Collaborators
MIT Sloan School of Management, Cambridge
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Medium of instructions
English
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Mode of learning
Self study, Virtual Classroom
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Mode of Delivery
Video and Text Based
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Learning efforts
2-4 Hours Per Week
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Course overview
Digital Transformation: Platform Strategies for Success programme by Emeritus is an introductory study into the numerous ways in which network markets are transforming the economy. This course provides the strategies required for monetizing, designing, and launching a digital platform.
In the Digital Transformation: Platform Strategies for Success course, learners will grasp the basics of digital transformation and learn why platforms beat products. You will be taught how to make your own business a platform and contribute to its growth. Additionally, you will discover ways to leverage open innovation for your digital platform.
The online Digital Transformation: Platform Strategies for Success course is a comprehensive 2-month programme that helps to gain an understanding of governing a digital platform, evaluating the competition, and gives a futuristic view of digitalization across industries. Get a competitive edge by earning the course completion certificate, and embark on a digital transformation journey.
The programme was developed through a partnership between MIT Sloan and Emeritus.
The highlights
- Online learning
- 2-4 hours per week
- Discussions
- Interactive video lectures
- Assignments
- Case Studies
- Webinars
- Textbook (optional)
- 2-month course
- Verified digital certificate
Program offerings
- Certificate
- Two-month programme
- Eight discussions
- One textbook (optional)
- Four webinars
- 80 lectures
- Six assignments
- Five case studies
- Online learning
Course and certificate fees
Fees information
- The course fee for the Digital Transformation: Platform Strategies For Success program is stated below.
- The course offers flexible payment options and special group enrolment pricing that will reduce the price if the candidate joins the program with their colleagues.
Course | Fee in USD |
Digital Transformation: Platform Strategies For Success course | US$ 1,564 |
certificate availability
certificate providing authority
What you will learn
Upon successful completion of all the modules of the Digital Transformation: Platform Strategies for Success course, you will have learned the following:
- Understanding the concepts, structure, and basics of digital transformation
- Learning how to launch and grow a platform for your business
- Understand how networked markets have transformed the economy
- Identify how to leverage open innovation for the platform
- Evaluate your competition in the market and strategically govern your digital platform
Who it is for
Digital Transformation: Platform Strategies for Success course is perfect for leaders and managers who wish to leverage the power of digital transformation to further their career prospects. Participants include:
- Directors
- Marketing Managers
- Project Managers
- General Managers
- CXOs
- Product Managers
- Program Managers
- Digital Marketing Managers
- Consultants
- Mid to senior-level managers
Admission details
If you want to apply for the Digital Transformation: Platform Strategies for Success course, you need to follow the below-mentioned steps:
Step 1. Visit the official Emeritus website - emeritus.org
Step 2. Choose the ‘Digital Transformation: Platform Strategies for Success course’ under the ‘Certificates’ section
Step 3. After you land on the course page, click on the ‘Apply Now’ button
Step 4. Create an account and log in to apply for this programme
Step5. Finally, pay the tuition fee and start the course
Filling the form
To join the Digital Transformation: Platform Strategies for Success course, you are required to create an account of your own on Emeritus. Once you log in with your email id and password, you can apply for the course and pay the fee to start learning.
The syllabus
Module 1: Digital Transformation: From Products to Platforms; Network Effects
Module 2: Digital Transformation Concepts: Markets, Environment, and Structure
- Evaluate platform market outcomes by analyzing principles of multihoming and switching costs
- Compare network effects vs. traditional linear value chains.
Module 3: Designing Your Digital Business Model for Success
- Create and optimize a platform using the three principles of platform design
- Identify how architecture design can increase network effects;
- Learn to monetize a platform.
Module 4: Launching and Growing a Digital Platform
- Compare various strategies to launch a platform and gain traction
- Learn how to leverage modularity and APIs to grow a platform
- Analyze why two digital platforms failed to thrive.
Module 5: Leveraging Open Innovation
- Analyze the impact of open innovation on your platform by studying open source strategies and ascertain the level of openness for optimized value capture.
Module 6: Governing Your Digital Platform
- Learn how to govern effectively to succeed.
- How to use the right rules and tools to avoid or correct negative externalities or information asymmetries.
Module 7: Strategy and Competition in the Digital Age
- Apply platform strategies to create network effects and gain a sustainable competitive advantage
- Learn why platform strategy differs from traditional pipeline business and the Porter’s Five Forces Model
- Discover how that affects M&A decisions and activity.
Module 8: Digital Transformation Across Industries: A Futuristic View
- Gain insights into the opportunities and challenges in adopting platform strategies in different industries
- Predict which industries will experience future disruption.
How it helps
Digital Transformation: Platform Strategies for Success certification training is a meticulously designed course that strives to help its participants build effective solutions for their business with digital transformation techniques. It is a popular and essential skill for any business strategy and can boost business by the creation of an online presence.
This course will teach candidates techniques for designing, launching, and monetizing a digital platform of their own. The programme experience includes interactive lectures, discussions, assignments, webinars, and case studies. Additionally, you will be awarded a verified digital certificate upon successful completion of this course, which will help you boost your employability.
FAQs
You can reset your password using this link- https://emeritus-admissions.secure.force.com/Login. Check your spam/junk folder for the password reset email. In case this does not work, you can email Emeritus at info@emeritus.org.
You can make a wire transfer or credit card payment via Amex, MasterCard, or Visa. Discover cards will not be accepted for fee payment.
Yes, you will receive a verified digital certificate upon successful completion of this course.
The certificate for Digital Transformation: Platform Strategies for Success online training programme has lifetime validity.
There are six assignments in the Digital Transformation: Platform Strategies for Success course by Emeritus.