- Introduction to Digital Marketing
- Introduction to Social Media Marketing
- Defining Brand Medium
- Introduction to Mobile Marketing
- Mobile Marketing Plan
Part time, Online
Quick facts
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Medium of instructions
English
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Mode of learning
Self study, Virtual Classroom
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Mode of Delivery
Video and Text Based
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Course overview
The Email Marketing Short-term course is a beginner-level programme that starts with the basics of digital marketing. As is evident, you don’t need to fulfil any hard-and-fast eligibility criteria to enrol in the course.
The Email Marketing programme is delivered through both classroom and online-guided training. In total, you will spend 22 hours in the classroom, including classroom assessment, and an additional 20 hours in the online guided training.
The online training will take place through the app. The classroom learning in tandem with the online-guided training will provide you with a better learning experience and improve your retention. The Email Marketing training also features a weekly practice quiz, allowing you to apply your knowledge.
By the end of the Email Marketing online programme, you will have understood the overview of Digital Marketing. You will also be able to curate email marketing strategies and run effective email marketing campaigns.
Also Read:
Email Marketing Certification Courses
The highlights
- Classroom + app-based learning
- Hands-on training
- Faculty Guidance through an app
- Experienced faculty
- Comprehensive curriculum
- Advanced study materials available
Program offerings
- Classroom & app-based learning
- Hands-on application of tools
- Faculty guidance through the app
- Experienced faculty
- Study materials
Course and certificate fees
certificate availability
certificate providing authority
Eligibility criteria
To participate in the Email Marketing programme, you must have a basic knowledge of the Windows OS and the internet. As the course is delivered in English, you must also be able to read and comprehend English.
Certificate qualifying details
To get the graded certificate in “Email Marketing”, you must appear for all appraisals and complete the programme with a CWAP of at least 50%. You will receive a participation certification for “Email Marketing” if your CWAP is below 50% or if you didn’t appear for all the appraisals.
What you will learn
Upon completing the Email Marketing syllabus, you will have fulfilled the following learning objectives:
- Overview of Social Media marketing, its objectives, platforms, and tools
- Overview of Digital marketing, its strategies, channels, and components
- Overview of Mobile marketing and its components
- List Acquisition and List Building Strategies
- Email Automation
- Building Email Marketing Strategy
- Reports for an Email Campaign
- Effective Email Design and Content
- Running effective email marketing campaigns
Who it is for
If you are someone having any engrossment in email market)0ng, having knowledge of reading and writing in English, and are familiar with the Windows environment then this programme may be fit for you.
Admission details
- To enrol in the Email Marketing training programme, you first have to visit the course page. Here’s a link to that: https://www.niit.com/india/short-term-courses/digital-marketing/email-marketing
- Upon landing on the respective URL, read the course details.
- Once done, fill out the enquiry form.
- Once you submit the enquiry form, NIIT advisors will get in touch with you shortly.
Filling the form
To begin the admission process for the Email Marketing course, you must fill an enquiry form available on the top and bottom of the page. The enquiry form requires information like your name, mobile number, city, and email address. An NIIT counsellor will get in touch with you once you submit the form.
The syllabus
Introduction to Digital Marketing
Email Marketing
- Email Marketing Strategy
- List Acquisition and List Building Strategies
- Effective Email Design and Content
- Reports for an Email Campaign
- Email Automation
How it helps
The Email Marketing course benefits you by providing you with a hybrid learning experience, wherein you spend 22 hours in the classroom and 20 hours in online-guided training. This mixed approach will offer you a unique learning experience and help you improve your retention.
Additionally, you will also receive a graded completion certificate if you have a CWAP of at least 50%. You will also receive a participation certificate. With this certification, you can easily impress recruiters and work in a role of your preference.
FAQs
You will be learning through online and in-person lectures. Moreover, you will also get advanced study material and hands-on training.
You must have a basic knowledge of working on the Windows OS and the internet.
Yes, you will receive a participation certificate. If you want the graded certificate, you must have a CWAP of at least 50%.
No, it’s only available in select centres.
No, as this is a hybrid course, you have to spend some time learning in the classroom as well.