- Introduction to social media
- Social media channel management
- Social media measurement and reporting
- Social advertising
- Social media strategy and planning
- Social media management tools
- Home
- Simplilearn
- Courses
- Advanced Social Media Certification Training
Advanced Social Media Certification Training Course
Gain expertise in the right way to use social media for marketing with the Advanced Social Media Certification Training by Simplilearn.
Online
22 Days
₹ 39,999
Quick facts
particular | details | ||
---|---|---|---|
Medium of instructions
English
|
Mode of learning
Self study, Virtual Classroom
|
Mode of Delivery
Video and Text Based
|
Frequency of Classes
Weekends
|
Course overview
The Advanced Social Media online course can help you upskill, especially when industries are widely using social media tactics to market their products. This course allows you to deep dive into the best ways companies can use social media to attract customers. Besides, this course will not only touch upon the functions of social media but also teach you advanced content marketing.
Through the Advanced Social Media certification course, you will also learn to use advanced web analytics for enhancing a company’s brand awareness and brand presence. The online course is not solely theoretical but also uses practical teaching methods. You will also understand the different facets of reputation management, influencer marketing and strategy.
Besides, the Advanced Social Media training programme by Simplilearn is taught by a faculty experienced in the field of product strategy, content marketing, and social media marketing. The course also gives a practice test to evaluate your progress. And once you complete the online course successfully, you are rewarded with a course completion certificate.
The highlights
- Certificate on completion
- Self-paced learning
- Lifetime access to learning materials
- Platform training
- Online Bootcamp
- Corporate training
- Industry based projects
- Money-back guarantee
- 65 hours of blended learning
- Faculty with industrial experience
Program offerings
- Self-paced learning
- Certificate on completion
- Industry-based projects
- Money back guarantee
- 65 hours of blended learning
- Faculty with industrial experience
- Lifetime access to learning materials
- Platform training
Course and certificate fees
Fees information
- The Advanced Social Media training course has three training options in the form of self-paced learning, online Bootcamp and corporate training which have different features.
- The payment can be made online. Simplilearn accepts Visa/credit card, Paypal, Master Card, American Express and Diner Club cards.
Advanced Social Media Certification Training fee structure
Training Option | Fee in INR |
Self-paced learning | Rs 34,999/- |
Online Bootcamp | Rs 39,999/- |
certificate availability
certificate providing authority
Eligibility criteria
Anyone interested in learning social media marketing can join the Advanced Social Media programme.
Certificate Qualifying Details
Moreover, to receive the Advanced Social Media certificate, candidates have to finish the course curriculum by watching tutor videos and completing the projects. More importantly, candidates must score a minimum of 75% in the advanced content marketing simulation exam to qualify.
What you will learn
The Advanced Social Media online course by Simplilearn will help you gain skills in the following:
- All about social media marketing
- All about influencer marketing
- All about content marketing
- All about web analytics
- Components of social media campaigns
- All about brand campaigns
- All about social media strategy
- All about social media management tools
Who it is for
The Advanced Social Media Certification Training course by Simplilearn is for anyone interested in studying the course. This course can immensely benefit the following:
- Marketing managers
- Engineering graduates
- Entrepreneurs
- Digital marketing executives
- Content writers
- Management graduates
- Marketing and sales professionals
Admission details
Those who wish to undertake the Advanced Social Media online programme by Simplilearn should follow the steps given below:
- Go to the official website of Simplilearn: https://www.simplilearn.com/.
- Enter ‘Advanced Social Media Certification Training course’ in the search bar to go to the course detail page.
- You will find three options to enrol for the programme; they are self-paced learning, online boot camp, and corporate training. Click on your preferred option to move to the payment page.
- Once the payment is successful, you will have access to all the materials and can start learning immediately.
Filling the form
Candidates who want to apply for the Advanced Social Media Certification programme have first to choose a suitable method of enrolment. After the selection, in the ‘cart summary’ section, provide details like full name, mobile number, email ID, and state. Then, you can proceed to fee payment.
The syllabus
Social media foundations
Advanced social media marketing
- Building a sustainable social media strategy
- Understanding and sparkling social sharing
- Social media selling
- Converged social media
- Storytelling an essential part of your social media narrative
- Content marketing in a social media world
- Social media measurement
- Visual social media
- Influencer marketing and online reputation management
Youtube and video marketing
- Establishing video marketing strategy
- Promoting and measuring mobile video
- Youtube advertising
- Youtube: How-to’s
- Impact of GDPR on youtube advertising
- Video advertising for B2B marketers
- Instagram: How-to’s
- The future of video marketing
- Leveraging mobile video
- Gaining exposure and measuring the impact
- Video ads on different social media channels
Facebook marketing and advertising
- Understanding Facebook
- Facebook blueprint examinations
- Managing Facebook
- Facebook privacy and security
- Facebook marketing tools
- Facebook commerce
- Creating your Facebook ad
- Understanding Facebook algorithm
- Facebook targeting
- Groups, pages, messenger and Facebook live
- Facebook best practices
- Facebook tracking and reporting
Social media tools
- Twitter marketing
- Snapchat marketing
- Linkedin marketing
- Pinterest marketing
- Instagram marketing
Advanced content marketing
- Introduction to content marketing
- Content marketing in the foreseeable future
- Developing a vision of content marketing success
- Improving by experimenting with new initiatives
- Developing a business case for content marketing
- Measuring return on marketing investment
- Creating a successful content marketing strategy
- Measuring content effectiveness
- Targeting key influencers
- Using effective B2C and B2B content marketing tactics
- Producing engaging content more frequently
- Helping customers find the information they seek
- Targeting customer intent instead of demographics
Advanced web analytics
- Building blocks
- Business perspective
- Behaviour
- Advocacy
- Conversations and onboarding
- Audience
- Data analysis fundamentals
- Managing analytics
- Retention and expansion
- Acquisition
- Enabling capabilities
- Fundamentals of digital analytics
How it helps
The Advanced Social Media online course by Simplilearn is excellent to understand the correct way of using social media for your company’s marketing objectives. It covers various components of social media and gives practical training on the major social media platforms to create live campaigns.
The online course also brings you closer to industry experts who can provide you with better job opportunities. The Advanced Social Media certification programme will help you to secure jobs in multinational firms like Amazon and EY. Along with that, it gives you better opportunities to enhance your earning potential.
FAQs
No. There are no eligibility criteria to enrol for the course. Anyone interested can apply for the course and start learning.
Simplilearn provides one practice test for the Advanced Social Media course to prepare the candidates for the final examination.
Yes, the candidates can make the course payments online.
The passing score for the simulation exam is equal to or above 75%.
No, there is no negative marking in the final certification exam.