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- 4 Hour Live Training on Marketing Analytics Data Driven Techniques with Microsoft Excel
4 Hour Live Training on Marketing analytics: data-driven techniques with Microsoft Excel
Intermediate
Online
4 Hours
Quick facts
particular | details | |
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Medium of instructions
English
|
Mode of learning
Self study, Virtual Classroom
|
Mode of Delivery
Video and Text Based
|
Course and certificate fees
certificate availability
certificate providing authority
The syllabus
Using charts to summarize marketing data
Using Pivot Tables to summarize marketing data
Using Excel functions to summarize marketing data
Estimating demand cures and product pricing
Using Multiple regression to forecast sales
Forecasting in the presence of special events
Forecasting with trend and seasonality
Logistic regression
Bundling and Nonlinear pricing
Cluster Analysis
Forecasting new product sales with the Bass model, Gompertz, and Logistic Models
Using conjoint analysis to understand your customer
Calculating customer value
Discriminant analysis
Articles
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