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Quick Facts
| Medium Of Instructions | Mode Of Learning | Mode Of Delivery |
|---|---|---|
| English | Self Study | Text Based |
Course Overview
The Customer Analytics certification course will offer candidates extensive learning on analytics using various tools and procedures. During the course, the customers will be exposed to five sets of models helping them to differentiate between all of them. The course mainly involves case studies that will help candidates in filling the gap by focusing on the niche area.
With the help of tools and procedures, participants will learn more about this domain. Different models in the customer level decisions have been covered during the course. Contextualized datasets have been used to help the candidates understand the relationship between the customer and their value.
In order to aid participants, new generation tools have been used which will impart exposure to the candidates to real-world implementations or a[pplications. Upon completion of the Customer Analytics programme, the candidates would be able to implement the learning in various industries such as telecom, retail, healthcare, hospitality and banking.
The Highlights
- Online program
- Verified certification from Indian Institute of Management Kozhikode
- Total duration, of course, is 12 hours
- Dedication of 6 hours in a day needed
- Certified course
- Live sessions
Programme Offerings
- Datasets
- Case Studies
- Analysis
Courses and Certificate Fees
| Certificate Availability |
|---|
| no |
- The Customer Analytics program can be registered by the candidates who are looking for certification by paying Rs.25,000.
- Additional GST will be applied to the course during checkout.
Customer Analytics fees details
Fees Category | Amount in Rs. |
Certification fees | Rs.25,000 |
Eligibility Criteria
Certification Qualifying Details
For receiving the certification, the candidates must complete the Customer Analytics online course as well as pay the fees for the same
What you will learn
The candidates pursuing the Customer Analytics training will gain the following insights mentioned below:
- The participants will learn the correct methods of collecting the data. In any organization, the candidates will be able to collect the data and work on them.
- The aspirants will learn how to analyze the data using the most recent theory in the real world.
- Candidates will gain insights on tools and procedures during the training
- The aspirants will learn about the customer values and their profitability in the domain.
- Different settings of customer relationships such as contractual and non-contractual will be taught to the candidates in the Customer Analytics certification course
- Creative ideas for collecting the data of the customer is a vital concept that will be cleared to the candidates.
- In academic knowledge, the candidates will learn about the latest theories and development.
- Customer churn models have been well explained during the Customer Analytics.
- The candidates will gain insights on ethics and different other models with examples from the real world.
- The Customer Analytics certification benefits will help the candidates acquire knowledge on customer retention.
Who it is for
- The candidates who are looking forward to building a career in marketing can enrol in Customer Analytics certification.
- Young MBAs looking for marketing roles in different industries can register in Customer Analytics certification benefits.
Admission Details
For pursuing the Customer Analytics certification course, the candidates are requested to go through the steps that are provided below:
Step 1: The candidates need to visit this link in the browser.
https://www.iimk.ac.in/academics/mdp/programdetailstemplate.php?prgcode=202021MDPOP08&calyear=2020#
Step 2: The candidates need to click on “Register”.
Step 3: The new users need to click on “Create New Account” and fill in their name and email id.
Step 4: For users who already have an account, they must log in with the username and password.
Step 5: Once the account is successfully created, the candidates can fill in the details and select the mode of payment.
Step 6: Now the candidate has successfully taken the Customer Analytics training