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Digital Marketing Foundation
Become acquainted with the principles and concepts of digital marketing, such as SEO, SEM, SMM, and SEM.
Online
38 Hours
₹ 1,000
Quick facts
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Medium of instructions
English
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Mode of learning
Self study
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Mode of Delivery
Video and Text Based
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Course overview
Digital Marketing is a key competency for a wide range of professional activities in today's industry, including marketing, advertising, human resources, and customer service. One can expand their business, launch an e-commerce store, become a professional freelancer, set up an online website for continuous passive income, or enhance their profile and advance in their profession by learning digital marketing. Digital Vidya developed the Digital Marketing Foundation course, which is offered through FutureSkills Prime which is meant for participants who want to use the functionalities of digital marketing to expand their businesses on the online channel.
Digital Marketing Foundation's online course aims to explain various concepts of digital marketing including SEO, SEM, content marketing, social media marketing, email marketing, mobile marketing, and IT marketing. Participants will be able to differentiate between the advantages of digital marketing and traditional marketing by the end of the Digital Marketing Foundation online classes, as well as execute various digital marketing campaigns and perform both on-page and off-page SEO for their websites.
The highlights
- Self-paced course
- English video lectures
- 38 hours effort
- Learning resources
- Assessments
Program offerings
- Self-paced course
- English video lectures
- Learning resources
- Assessments
- Unlimited access
- Accessible on mobile devices
Course and certificate fees
Fees information
certificate availability
What you will learn
After completing the Digital Marketing Foundation online course, participants will have acquired a fundamental understanding of the principles of digital marketing. Participants will learn about content marketing, social media marketing, email marketing, mobile marketing, internet marketing, e-marketing, and e-commerce, among other digital marketing concepts. Participants will learn about B2B and B2C marketing ideas, as well as the core capabilities of Google Analytics and Facebook Ads for analyzing marketing campaign results. Participants will also develop knowledge of search engine optimization (SEO) and search engine marketing principles (SEM).