- Getting started
- Introduction to digital marketing
- Banner advertising
- Pay per click advertising
- Content Marketing
- Weekly round-up
Online
2 Weeks
Free
Quick facts
particular | details | ||
---|---|---|---|
Medium of instructions
English
|
Mode of learning
Self study
|
Mode of Delivery
Video and Text Based
|
Learning efforts
2 Hours Per Week
|
Course overview
Digital marketing is essential for reaching your audience and expanding your business. Digital Skills: Digital Marketing course will introduce you to several marketing strategies, including banner advertising, pay-per-click advertising, content marketing, search engine optimization, social media marketing, and email marketing Digital Skills: Digital Marketing certification course is completely led by Accenture's professionals which are offered by Futurelearn.
Digital Skills: Digital Marketing training includes two weeks of comprehensive learning resources and unlimited access to the course for those who want to develop various types of marketing strategies and techniques in digital marketing.
The highlights
- Unrestricted access to this training
- Contains articles, videos, peer evaluations, and quizzes.
- Validation tests of learning
- PDF Certificate of Achievement
- 2 weeks duration
- 2 hours time investment
Program offerings
- Online course
- Learning resource
- Unlimited access
- Video
- Quiz
- Test
- Pdf certificate
Course and certificate fees
Type of course
certificate availability
certificate providing authority
What you will learn
After completing the Digital Skills: Digital Marketing online certification, participants will acquire a solid understanding of the concepts involved with enhancing their skills in digital marketing and learn different types of strategies for display advertisements, pay-per-click, search engine optimisation, and email marketing. Applicants can master the various digital marketing strategies that can benefit firms, Identify the important characteristics and discuss how firms may use data to target customers in their digital marketing campaign while reaping the benefits of integrating various digital marketing approaches.
The syllabus
Week 1: How to use digital marketing
Week 2: Digital marketing techniques
- Search engine optimization
- Social media
- Email marketing
- Integrated digital marketing
- Digital marketing career
- Weekly round-up