Question : Which channel of distribution is highlighted in the given statement?
Statement: In this channel manufacturer employs one intermediary to sell goods to consumer.
Option 1: Direct channel
Option 2: Indirect channel
Option 3: One level channel
Option 4: Two level channel
Correct Answer: One level channel
Solution : In this channel manufacturer employs one intermediary to sell goods to consumers. Manufacturer sell the goods to retailer who further sell them to the final users.
Hence, option C is correct.