- Introduction to Digital Marketing
Online
₹ 3,499
Quick facts
particular | details | |
---|---|---|
Medium of instructions
English
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Mode of learning
Self study
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Mode of Delivery
Video and Text Based
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Course overview
Technology is rising in this new world and so is the need of people and big companies for professionals who can digitize their company and bring a change in the traditional way of marketing. One of the modern ways of promoting businesses is Digital Marketing course.
Digital Marketing has emerged as one of the best ways to promote businesses in marketing aspects which is newly utilized in almost every business and workplace too. Getting a job in this segment is pretty much in trend due to the growing need in a business environment. Through this Certified Digital Marketing Professional Course, learners will get to indulge in the world of Digital Marketing, they will also understand its implementation and utility in the real world.
Learners will also get various job opportunities to perform their various skills and be properly trained in Certified Digital Marketing Professional online course. Vskills provides learners with various sample questions and a certification exam to be prepared and to prove their great and trained skills in the real world. This Course is a one stop destination for learners seeking skills in the digital marketing era.
The highlights
- Access to e-learning videos
- Sample Question Assignments
- Accessible Exam from anywhere
- Helpful study material to prepare
Program offerings
- Online exams
- Practice tests
- Online test
Course and certificate fees
Fees information
- A fee amount of Rs. 3,499 needs to be paid for the Certified Digital Marketing Professional Course.
- The fee amount is exclusive of all taxes.
Certified Digital Marketing Professional Course
Head | Amount |
Programme Fees | 3,499 + taxes. |
certificate availability
certificate providing authority
Eligibility criteria
Certifying Qualifying Details
For the completion of the Certified Digital Marketing Professional training course, candidates will have to prepare for an online exam. They will be given 60 minutes and the total marks would be 50. If they secure the passing marks i.e. 25 then they will be eligible to get a certificate of completion.
What you will learn
- Learners will cover all the topics related to Social Media Marketing
- They will have a proper understanding of Marketing Strategy
- Utilization of Search Engine Optimization will be engaged with the learners
- Learners will also be experts at other skills such as Analysis and Testing
- They will have core concepts of Email Marketing and LinkedIn
Who it is for
- Working Professionals such as Sales Expert, Business Development Executives.
- Business owners looking to digitize their company in marketing area.
- IT Professionals with Digital Marketing Skills.
Admission details
Filling the form
To opt for this course, learners are required to follow the steps below: -
- Visit https://www.vskills.in/certification/digital-media/certified-digital-marketing-professional
- In the website, click on ‘’Buy Now.’’
- Learners need to register themselves for Digital Marketing Professional filling the required details.
- Login through username and password created using credentials.
- Now the account details need to be filled up by the candidate.
- Now they need to choose their payment method through given options.
The syllabus
Digital Marketing Basics
Digital Analytics
- Digital Analytics Basics
- Website Analytics Basic statistics
- Website Events to track
- Website Conversions to track
- User Behavior Tracking
- Brand Monitoring
CRM (Customer Relationship Management)
- CRM Basics
- CRM configuration
- CRM contacts management
Email Marketing
- Email Marketing Basics
- Email Marketing Working
- Email Marketing Configuration
- Email Marketing Campaigns
Digital Marketing Automation
- Digital Marketing Automation Introduction
- Automate Workflows.
- Email Automation
- Website Automation
- Automating Deals
Search Engine Optimization
- SEO Basics
- Ranking factors
- SEO Keyword Research
- Monitor on Google Search
- On-page SEO
- Off-page SEO
Search Engine Advertising
- Advertising on Search Engines
- Account Structure
- Keyword Match Types
- Conversion Tracking
- Negative Keywords List
- Campaigns and Bidding Strategies
- Ad groups and Ads creation
- Search Advertisements Optimization
- Bing Search Engine Advertising
Content Marketing
- Content Marketing Basics
- Making great content
- Copywriting
- Visual Content
Social Media Marketing
- Social Media Marketing (SMM) Basics
- Social Media Specificity
- Social Media Personality
- Social Media Posting, posting strategy and schedule
- SMM Optimization
Social Media Advertising
- Social Media Advertising (SMA) Basics
- Facebook and Instagram Advertising
- LinkedIn Advertising
- Twitter Advertising
Display Advertising
- Display Advertising Basics
- Display Ads Types
- Remarketing
- Standard Display Ads
- Direct Ads Buy and Real Time Ads Bidding
Video Marketing and Advertising
- Video Advertising Basics
- Video and Video Ads Types
- YouTube Marketing and YouTube Advertising
- Other Video Marketing Platforms
Mobile Marketing and Promotion
- Introduction
- Marketing Package
- Mobile App Store Optimization
- Mobile App Promotion
Evaluation process
Participants will be given a certificate of completion for Certified Digital Marketing Professional class after they have successfully passed the online test with a minimum 25 marks out of 50.
How it helps
This Course is the best way to learn to digitalize and bring change into the traditional ways of Marketing. A certificate of Digital Marketing professional training can get learners many opportunities in the marketing field. Through this Course, they can learn many important and effective topics such as Search Engine Marketing, Social Media Marketing, Facebook Marketing and Email Marketing which helps in business optimization as its best.
Such topics are very important for the Digital Marketing Certification and help learners understand many things such as how to engage with customers and other companies in the market and how to solve their problems.
Learners through this Vskills Certified Digital Marketing Professional Course will receive proper faculty and sample questions to prepare for the certification exam. They also get tagged in Monsterindia.com and Shine.com once they pass the certification exam. There are also E- learning videos by Digital Vidya to learn better.
FAQs
After completing this course candidates will learn many things such as Social media marketing, marketing strategies, analysis, testing, search engine optimization, etc.
After enrolling in the course, learners will receive access to E- learning videos and hard copy study material along with sample questions and a certificate of completion.
The Core Modules of this Certified Digital Marketing Professional Course is: -
- Search Engine Optimization
- Inbound Marketing
- Facebook Marketing
- Social Media Marketing
- Email Marketing
- Web Analytics
- Search Engine Marketing
After completing this course, candidates will be able to access job openings listed on Shine and Monster.