What is Sales

Sales is a very important subject taught in courses offered in Business Administration at the undergraduate level in educational institutions across India. Coursework aims at making students knowledgeable about the practical application of various sales techniques along with the management of a firm’s sales operations. Other equally relevant things taught to students include strategy, setting profit-based sales targets, quotas, sales forecasting, demand management and the writing and execution of a sales plan. Bachelor of Business Administration is a 3-year program.Students further get to learn more about sales plans and how to use them best to outline business targets, resources, and sales activities. They get to improvise and work creatively and learn all the contemporary approaches that go into selling a product successfully to valuable customers besides other things such as packaging, promotion, and marketing in the most successful way possible. One can pursue MBA in Marketing and Sales Management after graduation.

Eligibility Criteria

UG: Candidates must have passed 10+2 with minimum qualifying marks and with English as a compulsory subject to pursue Bachelor of Business Administration along with a good score in entrance tests held for UG program held by the various state, central and private universities.

PG: Candidates must hold a degree in Bachelor of Business Administration/Science/Commerce or in any other relevant discipline along with a good score in entrance tests held for PG program held by the various state, central and private universities.

Scope of Sales

  • Sales have always been one area of work which has offered the immense scope of growth to ambitious professionals trying hard to do well. Most of the big corporations that make a lot of money sell products to a certain target audience and are always on the lookout for competent managers capable of selling it convincingly.
  • Thus, individuals blessed with the gift of the gab and enterprising enough will always have opportunities come their way to demonstrate their prowess and skill.

Some of the positions offered to those managing to get these jobs are:

Regional Sales Manager

Area Sales Manager

Business Development Executive

Assistant Manager - Sales

Unit Sales Manager

Senior Manager – Corporate Sales

Territory Sales Executive

Pre-Sales Engineer

Senior Manager – Sponsorships Sales

Course Fee for Sales

Minimum Fees Maximum Fees
Private Government Private Government
38.25 K
B.Com in Sales at Extol College, Bhopal
7.05 K
B.Sc. in Sales at Ranchi University, Ranchi
2.00 Lakhs
Dual Degree in Sales at OPJS University, Rajgarh
50.61 K
B.A.(Hons) in Sales at Sachchidanand Sinha College, Aurangabad
47.00 K
P.G.D in Sales at Mahatma Jyoti Rao Phoole University, Jaipur
6.00 K
P.G.D in Sales at Gauhati University, Guwahati
17.64 Lakhs
M.B.A in Sales at Amity Business School, Noida
59.56 K
M.Com in Sales at Mangalore University, Mangalore
2.45 Lakhs
Ph.D in Sales at OPJS University, Rajgarh
Data not available
2.45 Lakhs
Ph.D in Sales at OPJS University, Rajgarh
Data not available
15.00 K
Diploma in Sales at CMJ University, Shillong
8.00 K
Diploma in Sales at Institute for Excellence in Higher Education, Bhopal
60.00 K
Diploma in Sales at Indian Institute of Business Management, Patna
8.00 K
Diploma in Sales at Institute for Excellence in Higher Education, Bhopal

Questions related to Sales

Showing 63 out of 63 Questions

bba in sales marketing its program possible in punjab

Shiksha 30th Mar, 2020


Yes, it is possible to do BBA in sales and marketing from punjab as there are few colleges that provides this course which of 3 years 6 semisters. The colleges are:

  • Chitkara University
  • RIMT University
  • Lovely professional University

The fees can go upto 4-5 lacs for these colleges.

I hope this helps.


Hi, I have got a CMAT score of 89 percentile... would like to know the best colleges i can aim for... have a slightly diverse background (pure science followed by insurance and sales).

Pranav Mishra 23rd Feb, 2020

Hello Aspirant,

You have got good percentile in CMAT by which you can lend in some good colleges which are as follows - :










Since you have a background related to insurance sector so I will suggest you to go for NIA PUNE from the given option because it is the best college for insurance sector management and it's last year general cutoff was 85 percentile which is at your range.

Rest is your decision.

I hope the above information is beneficial for you.

All the best.


How good is the idea of doing executive mba in business analysis from imt Ghaziabad? Assuming a person has completed this degree with 4 years of experience in sales profile..

Sanjay Khandelwal 25th Jan, 2020
Business analysis is a great field and as you are saying you have a 4 year experience in sales then it will help you more. Business analyst is one of the greatest career path and has great requirement. You can pursue from imt it is good college to pursue the course.

Jaipuria Institute of management Noida or Tsm where should I go where should I get best placement in sales /marketing.

Snehlata Sinha Student Expert 20th Jan, 2020


In my opinion, Jaipuria Institute of Management is a great choice for various PGDM programs. With remarkable institutes in Lucknow, Noida, Jaipur and Indore, this institute has made its name in the field of education. Specifically talking about Jaipuria Institute of Management, Noida, this institute has received the below mentioned recognitions from reputed institutes: -

  1. Ranked at the 40th position among the top 50 B-Schools in India by NHRD.
  2. Ranked at 63rd position by NIRF 2019 ranking among all management institutes in India.
  3. “A” grade accredited by NAAC, UGC

The best part about the institute is that it has well maintained ground for sports and the institute also promotes extra-curricular activities along with studies. One can maintain a good balance between extra-curricular activities and studies while studying at this institute. The institute is well recognised due to which many companies’ visits during placement drive and offer lucrative packages to students. You will not regret taking admission in Jaipuria Institute on Management, Noida.

Hope this helps.


I am automobile engineer in b.tech 2014 and m.tech machine design 2018.i work in sales field at this time I want to change my technical field. i learn automobile courses and I have small scale industry.is it possible to get a job in technical field?

Manidipa Kundu Student Expert 27th Dec, 2019


yes, you may get job, you can apply for various companies and also mention your courses which has related with the job prospect.but it may be difficult to get a job in high reputed organization, because they dont hire candidates who dont have any technical experience. however you can try in startups, because there is many learning opportunities in start up companies , but salary may be quite low. once you get 2 years of experience you may switch to other organization.

if you want to come in teaching field than you may apply for various private engineering institution .

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