Hello,

Yes, it is possible to shift from BBA Finance to MBA Marketing after clearing CAT and securing admission to an IIM. Your background in finance can add value to your marketing profile, providing a broader business understanding. It generally does not negatively affect your resume if you can justify the shift with a clear career goal and relevant skills. Recruiters value diverse knowledge and a strong rationale behind career transitions.

Hope this helps you,

Thank you

https://bschool.careers360.com/exams/cat