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Express Bootcamp for Content Marketing
Upgrade your skills in Content Marketing and latch onto the desirable job opportunity through the certification course offered by Board Infinity.
Online
3 Months
$ 40,000 50,000
Quick facts
particular | details | |
---|---|---|
Medium of instructions
English
|
Mode of learning
Self study, Virtual Classroom
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Mode of Delivery
Video and Text Based
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Course overview
The Internet has made an inseparable place in our life and social media sites have become a part of our day. The reliability of the content on the internet and social media sites is another factor in its growing popularity. The amount of content on the internet is so much that internet surfing has become the leisure-time activity of many people. Express Bootcamp for Content Marketing is a course offered by Board Infinity for learners who are keen to develop content for organizations. The course shall guide the candidates to develop content that shall help in increasing the marketability of the organization.
Express Bootcamp for Content Marketing training will be given by industry experts of Accenture Acko, TATA AIA life, and Oyo for upgrading the skills of content marketing the candidates. Through the practical and theoretical approach, the course will help the learners to develop excellent content writing skills. The candidate should complete the projects and assessment for receiving the Express Bootcamp for Content Marketing certification by Board Infinity at the end of the course.
The highlights
- 100% online course
- 3-4 month duration
- 50+ hours of the online session
- Included Projects
- Assignments
- Placement assistance
- Experts-led training sessions
- Certification
Program offerings
- Online interactive learning
- Project-based training
- 3-month duration
- Certification
- Doubt clearing sessions
- Placement assistance
Course and certificate fees
Fees information
Board Infinity allows multiple modes to pay the Express Bootcamp for Content Marketing certification fee for the students. The students can pay through debit card, credit card, or EMI. This is a one-time certification fee that will be paid on the BI portal for the course. For the detailed fee structure refer to the table below.
Fee structure for Express Bootcamp for Content Marketing
Name of the course | Fee in INR |
Express Bootcamp for Content Marketing online course | 50,000 |
certificate availability
certificate providing authority
Eligibility criteria
Academic Qualification
The candidate should have B.Sc(IT), B.Tech/B.E, BBA, BCA, MBA/ PGDM, M.Tech/M.E, MCA, Others, M.Sc, B.Sc (Others), Bachelor of Commerce (B.Com), BA. degree with a minimum of 60% for taking up the Express Bootcamp for Content Marketing certification course.
Certification qualifying details
The course comprises live classes that a student must attend to upgrade his or her theoretical skills. Besides this, the course has assignments to check the acquired skills of the learner. The candidate should complete the projects and submit them to master the practical skills needed to become a proficient content developer. Express Bootcamp for Content Marketing certification shall be awarded by Board Infinity to those who shall complete the curriculum of the course.
What you will learn
The Express Bootcamp for Content Marketing certification syllabus is designed to provide comprehensive development in the domain of content marketing. The candidate shall be exposed to the various concepts such as SEO or Search Engine Optimization, Social Media Marketing, Consumer Behavior, and various Marketing Concepts to the learners. The aim of the course is to develop the skills that will help the candidate to become an asset to an organization in this domain. After the completion of the course, the candidate shall be able to grab a firm understanding of the following concepts.
- Learn about Content Marketing
- Learn on-page and off-page SEO to improve brand website visibility
- Use Google Analytics to measure the marketing campaign results and conclusions
- How to build an ad campaign.
Who it is for
The Express Bootcamp for Content Marketing certification benefits the freshers who wish to pursue the field of content marketing and build their future careers in this domain. The course shall also help content writers, and content marketing specialists by upgrading their skills in content marketing. The course can prove to be a career-defining experience for the learners.
Admission details
To get admission to Express Bootcamp for Content Marketing online course, follow the steps mentioned below.
Step 1: Visit the Board Infinity online portal or click on the link that will direct you to the BI portal for the course https://www.boardinfinity.com/learning-path/content-marketing-bootcamp.
Step 2: Click on the ‘Book your slot’ tab available on the homepage.
Step 3: The tab will direct the user to the page. Fill in the required details including name, number, and email id, and click on submit.
Step 4: Complete the enrollment process by Express Bootcamp for the Content Marketing certification fee.
Step 5: Start learning the key concepts of content development by attending the Express Bootcamp for Content Marketing classes.
The syllabus
Consumer Behaviour and Marketing Concepts
Introduction to Content Marketing
- Blogging and Adsense Design Essentials Identifying and
- Creating Good Content
- Copywriting & Content Calendar
- How to Show ROI for content programs in Key
- Resources Or Tools to create and curate content
Introduction to Search Engine Optimization
- Introduction and Fundamentals of SEO and SEO friendly content
- Google SERP and How Search Engine Works
- Technical SEO and Keyword Planning
- On-Page SEO
- Off-Page SEO SEO Audit, Search Console, Meta Tags, Sitemaps
Introduction to Search Engine Marketing
- Introduction to SEM and Google Search Ads
- Paid Ads and Organic Results
- Key Metrics used in Google Ads
- What is Google Ads and Google Search Ads
- Keyword
- Ideal Campaign Structure
- Google Search Text Ads
- Google Display Ads
- Best Practices of Making Banner Ad and Steps of
- creating responsive Display Ads The core of Google Display Ads- Targeting
Scholarship Details
Board Infinity is offering scholarships to learners who want to pursue the course of content marketing. The registered student can avail of the scholarship in three easy steps. The first step is to click on the tab “Avail Scholarship” available on the homepage under the section on the fee structure. Then, sign up to the portal and complete your profile carefully. The second step is to attempt a test on your PC, or laptop and submit it. The last step is to book the counseling session and get your scholarship approved. The link to direct you to the scholarship page is https://www.boardinfinity.com/scholarship.
How it helps
Content is one of the most important aspects of the website, which must be well researched and written in a way that attracts the reader. Over time content marketing has developed itself and generated many opportunities for the freshers and experienced professionals with a decent package. Besides this, the platform of Board Infinity is also offering multiple benefits to the students. A few of the benefits that the learner shall get from Express Bootcamp for Content Marketing certification are mentioned below.
- The course provides live interactive classes for the duration of 3-4 months for the overall development of the learners.
- The experts from Accenture Acko, TATA AIA life, and Oyo shall deliver classes to the learners.
- Grab a firm understanding of Facebook Ads, Google Ads, Google Analytics, MailChimp, Google Keyword Planner, WordPress, Instagram Ads, Youtube, UberSuggest, Canva, and LinkedIn, Google Ad Manager.
- Multiple projects on Consumer Research, Social Media Marketing for HUL, Build Social Media campaigns, Facebook and Instagram ads, email marketing, MakeMyTrip SEO Audit Analysis, Creating Google Ads, SEO for E-commerce company, Uber Market Segment.
- Placement assistance for the learners who wish to kickstart their career and want to secure a job.
- The platform is providing scholarships to the students who wish to pursue the course.
Instructors
Mr Varad Laghate
Senior Manager
Board Infinity
Mr Milan Modi
Account Director
Freelancer
B.E /B.Tech, MBA
Mr Altamash Aslam
Senior Manager
Freelancer
Mr Praful Jain
Digital Marketing Manager
Accenture
Mr Nitin Amlani
Senior Marketing Manager
Freelancer
Mr Anupam Srivastava
Trainer
Board Infinity
Ms Somya Paramguru
Digital Marketing Executive
Freelancer
FAQs
The duration of the course is 3-4 months.
The certificate is issued by Board Infinity after the completion of the course.
The projects associated with the course are Consumer Research, Social Media Marketing for HUL, Build Social Media campaigns, Facebook and Instagram ads, SEO for an E-commerce company, Uber Market Segment, etc.
The candidate should have a BBA, BCA, MBA/ PGDM, MCA, Others, M.Sc, B.Sc (Others), Bachelor of Commerce (B.Com), BA degree with at least 60% marks.
Firm understanding of Facebook Ads, Google Ads, Google Analytics, MailChimp, Google Keyword Planner, WordPress, Instagram Ads, Youtube, UberSuggest, Canva, and LinkedIn, Google Ad Manager.