8 Views

Question : Case Study 13:

IJK Retail is a chain of retail stores. The company aims to maintain consistent customer service standards across all its outlets.

Question:

What would be the first step for IJK Retail in the process of controlling?

Option 1: Setting customer service standards.

Option 2: Measuring customer satisfaction.

Option 3: Comparing sales data with targets.

Option 4: Taking corrective action.


Team Careers360 19th Jan, 2024
Answer (1)
Team Careers360 23rd Jan, 2024

Correct Answer: Setting customer service standards.


Solution : The correct answer is (a) Setting customer service standards.

The first step for IJK Retail in the process of controlling would be to set customer service standards. This involves defining clear and specific expectations for customer service quality that the company aims to achieve across all its outlets. By establishing these standards, IJK Retail provides a benchmark against which it can measure actual customer service performance and determine whether any deviations occur.

Once the standards are set, the subsequent steps such as measuring customer satisfaction, comparing sales data with targets, and taking corrective action will follow to ensure that the established standards are being met and maintained consistently across all outlets.

Related Questions

UEI Global, Hotel Management ...
Apply
Training & Placement Guarantee | Top Recruiters: The Oberoi, Taj, Lee Meridien, Hyatt and many more
Amity University Noida MBA Ad...
Apply
Amongst top 3% universities globally (QS Rankings)
XAT- Xavier Aptitude Test 2026
Apply
75+ years of legacy | #1 Entrance Exam | Score accepted by 250+ BSchools | Apply now
Graphic Era (Deemed to be Uni...
Apply
NAAC A+ Grade | Among top 100 universities of India (NIRF 2024) | 40 crore+ scholarships distributed
Sharda University Admissions ...
Apply
North India's Largest Educational Group | NIRF Ranked 86 | NAAC A+ Grade | Highest Package 1.6 Cr | Applications Closing on 31st July
Amity University, Noida BBA A...
Apply
Ranked amongst top 3% universities globally (QS Rankings)
View All Application Forms

Download the Careers360 App on your Android phone

Regular exam updates, QnA, Predictors, College Applications & E-books now on your Mobile

150M+ Students
30,000+ Colleges
500+ Exams
1500+ E-books