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I m preparing for CAT exams now. What should be the further steps to become a digital marketing manager.


Aryan Jha 7th Dec, 2017
Answers (3)
Amod Tripathi 8th Dec, 2017
Firstly you should prepare thoroughly for the examination and cover all the basics and practice mock tests. Once you are selected for a good B School you can opt for marketing specialisation and be a digital marketing manager. If you are very much interested and you have sufficient time you can pursue courses of Google Adwords, Hubspot academy and other good digital marketing courses websites.

For preparation you can refer to following reference books as per your choice: 1) How to prepare for Quantitative Aptitude for the CAT How to prepare for Data Interpretation for the CAT How to prepare for Logical Reasoning for the CAT How to prepare for Verbal Ability and Reading Comprehension for the CAT 2) Pearson Guide to Quantitative Aptitude for CAT by Nishit Sinha Pearson Guide to Quantitative Aptitude and Data Intrepretation for CAT by Nishit Sinha Pearson Guide to Verbal Ability and Logical Reasoning for CAT by Nishit Sinha There are others books like Word Power Made Easy by Norman Lewis, High School English Grammar and Composition by Wren and Martin etc to help you for your preparation. You can also join various coaching institutes like TIME, CL, IMS etc or the online coaching institutes also for concepts and mock tests. All the best!

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Ankur Sehgal 7th Dec, 2017

Hey Aryan,

While preparing for CAT you can also enroll in some digital marketing e-learning courses offered by coursera/other e-learning platforms. This will give you an edge over other candidates in interview. As, you will have unique answer to - Why you want to do MBA? Also, your knowledge in the subject will help you back this!

I hope this answers your question. All the Best!

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Akshay Kadam 7th Dec, 2017
If you want to become digital marketing manager then prepare very hard for CAT exam get a very high percentile and get admission in top reputed college.

You will get a lot to learn within college. In first year you will be taught subjects from all the streams and then in second year you an opt marketing as a major specialization with some other stream like HR, strategy, operations etc. as a minor specialization.

Better the college better will be the placements. Along with this you can learn the usage of some digital marketing tools like SEP, SEM etc. If you have time then you can also do a certified online course related to digital marketing on the websites like edx, courseera but make sure that it does not hinder your CAT preparations because everything you will be doing will only add extra to your CV and will definitely help you in making yourself distinct from other students but before that you need to get admission in top college.

With good college only you will be able to get numerous opportunities to get a job in top companies.

All the best!!

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