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Question : It ensures the buyers that goods conform to the predetermined standards of quality, price and packaging. Which function of marketing is highlighted in the given statement?

Option 1: Marketing planning

Option 2: Standardization and grading 

Option 3: Gathering and analysing marketing information

Option 4: Storage 

 


Team Careers360 22nd Jan, 2024
Answer (1)
Team Careers360 24th Jan, 2024

Correct Answer: Standardization and grading 


Solution : Standardization refers to producing goods of pre-determine specifications to achieve uniformity and consistency in the output. Standardization provides assurance about quality, price and packaging of the product.

Hence, option B is correct.

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