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Question : Nature of a product,unit value of product ,degree of complexity comes under which  factor determining choice of channels?

Option 1: Product related factors

Option 2: Company characteristics

Option 3: Market factors

Option 4: None of the above

 


Team Careers360 5th Jan, 2024
Answer (1)
Team Careers360 18th Jan, 2024

Correct Answer: Product related factors


Solution : Nature of the product means industrial or consumer product, perishability, unit value of product and degree of complexity all comes under the product related factors.

Hence, option A is correct.

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