9 Views

Question : The concept of income elasticity of demand is important for businesses to understand:

Option 1: The impact of inflation on consumer purchasing power.

Option 2: The relationship between advertising expenditure and sales.

Option 3: The responsiveness of demand to changes in consumer income.

Option 4: The optimal pricing strategy for a given income level.


Team Careers360 9th Jan, 2024
Answer (1)
Team Careers360 22nd Jan, 2024

Correct Answer: The responsiveness of demand to changes in consumer income.


Solution : The correct answer is (c) The responsiveness of demand to changes in consumer income.

Income elasticity of demand measures the sensitivity or responsiveness of the quantity demanded of a good or service to changes in consumer income. It helps businesses understand how changes in consumer income levels can affect the demand for their products or services.

By analyzing income elasticity of demand, businesses can determine whether their goods or services are normal goods, inferior goods, or luxury goods. 

If the income elasticity of demand is positive, it indicates that the good is a normal good, meaning that as consumer income increases, the demand for the good also increases. 

 If the income elasticity of demand is negative, it indicates that the good is an inferior good, meaning that as consumer income increases, the demand for the good decreases. Inferior goods are often replaced with higher-quality substitutes as income rises.

If the income elasticity of demand is greater than 1, it suggests that the good is a luxury good, meaning that the demand for the good increases at a proportionately higher rate than income.

Understanding the income elasticity of demand helps businesses make informed decisions about product development, pricing strategies, marketing efforts, and target markets based on changes in consumer income levels.

Related Questions

Shoolini University Admission...
Apply
NAAC A+ Grade | Ranked No.1 Private University in India (QS World University Rankings 2025)
Amity University | Journalism...
Apply
Ranked amongst top 3% universities globally (QS Rankings)
Amity School of Film & Drama ...
Apply
Ranked amongst top 3% universities globally (QS Rankings)
Graphic Era (Deemed to be Uni...
Apply
NAAC A+ Grade | Among top 100 universities of India (NIRF 2024) | 40 crore+ scholarships distributed
Amity Online MBA
Apply
Apply for an Online MBA from Amity Online.
UPES Dehradun -Media and Mass...
Apply
Ranked #46 Among Universities in India by NIRF | 1950+ Students Placed | 91% Placement | Last Date to Apply: 31st August | Admissions Closing Soon
View All Application Forms

Download the Careers360 App on your Android phone

Regular exam updates, QnA, Predictors, College Applications & E-books now on your Mobile

150M+ Students
30,000+ Colleges
500+ Exams
1500+ E-books