Question : There are few words missing in the passage given below. The options given contain an answer that will fit in those given blanks. Pick the correct word to be used to make the sentence coherent and grammatically correct.
Recent studies have suggested that 50% of all the groceries are sold because of impulsive buying and on the other hand more than 87% of shoppers do impulse buying.
When we study this buying behaviour it seems to be complicated and there are many contributing factors, such as a need for 1) ___________________ and lack of self-control, it is very well known fact that external shopping 2) _______________– “buy one get one free” offers, discounts and all the promotional displays at the store– plays an important role.
A temting offer can often lead to a rush of temporary delight, which makes it harder to make a3) _________________ decision while buying. Most of the time we are overcome by the concious value of the “saving” if we purchase the item in the here and now – so we ignore other factors while considering such as whether we really need it. The constant need for instant 4) ____________________ can be hard to ignore.
There is another method called bundling that retailers use to 5) ____________________ impulse buying.
Choose the correct word to be used in the blank 5
Option 1: trigger
Option 2: excavate
Option 3: aggravate
Option 4: analogous
Correct Answer: trigger
Solution : The correct answer is trigger.
There is another method called bundling that retailers use to trigger impulse buying.
Explanation:
The only word that will fit the blank and make the sentence coherent is trigger. It means to make (something) work.
Meaning of the rest of the words
Excavate- carefully remove earth from (an area) in order to find buried remains.
Aggravate- make (a problem, injury, or offence) worse or more serious
Analogous- similar but not identical..
Question : Which element of marketing mix is highlighted in the given statement? Statement: It refers to efforts that inform target buyers about the product's availability, features, and benefits and convince them to purchase it.
Option 1: Product
Option 2: Price
Option 3: Place
Option 4: Promotion
Question : It is generally accompanied by greater job responsibilities,more pay,higher status and greater prestige. Which staffing process is highlighted in the given statement?
Option 1: Performance appraisal
Option 2: Promotion and career planning
Option 3: Compensation
Option 4: None of the above
Question : Which feature of marketing is highlighted in the given statement? Statement: The role of the marketer is to enhance the product's value so that consumers choose it over its rivals and make a purchasing decision.
Option 1: Need and want
Option 2: Customer value
Option 3: Creating a market offering
Option 4: Exchange mechanism
Question : Which of the following statement is correct? Statement 1- Functional foremanship is the principle of Henri fayol. Statement 2- Harmony not discord is the principle of scientific management of Taylor.
Option 1: Both are true
Option 2: Both are false
Option 3: Statement 1 is true and statement 2 is false.
Option 4: Statement 2 is true and statement 1 is false.
Question : Which of the following statement is correct? Statement 1: Promotion is a horizontal shifting of employees. Statement 2: Promotion helps to improve the motivation loyalty and satisfaction level of employees.
Option 4: Statement 1 is false and statement 2 is true.
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