Question : Which element of the marketing mix refers to the tangible or intangible item offered to the market for exchange?
Option 1: Product
Option 2: Place
Option 3: Price
Option 4: Promotion
Correct Answer: Product
Solution : The correct answer is (a) Product
The element of the marketing mix that refers to the tangible or intangible item offered to the market for exchange is "Product." Product represents the actual goods, services, or ideas that a company offers to satisfy the needs and wants of its target market. It includes features, design, quality, branding, packaging, and any other attributes that make up the offering.
Question : Which of the following is an element of the marketing mix that focuses on communication with the target market?
Question : It means goods or services which are offered to the market for sale. Which element of marketing mix is highlighted in the given statement?
Option 2: Price
Option 3: Promotion
Option 4: Place
Question : Which element of marketing mix is highlighted in the given statement? Statement: It is a mixture of tangible and intangible features which can be exchanged for a value in order to satisfy customer needs.
Option 3: Place
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