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Question : Which of the following is an element of the marketing mix that focuses on communication with the target market?

 

Option 1: Product

Option 2: Place

Option 3: Price

Option 4: Promotion


Team Careers360 10th Jan, 2024
Answer (1)
Team Careers360 25th Jan, 2024

Correct Answer: Promotion


Solution : The correct answer is (d) Promotion

Promotion is an element of the marketing mix that specifically focuses on communication with the target market. It involves the various activities and strategies used to promote and communicate the value of a product or service to potential customers. Promotion encompasses advertising, sales promotion, public relations, direct marketing, and other promotional efforts aimed at reaching and influencing the target market.

 

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