Question : Case Study 12:
ABC Ltd. is a retail company that recently expanded its operations into international markets. It is facing challenges due to differences in cultural practices and consumer preferences in different countries.
Q:- What is the business environment factor affecting ABC Ltd. in this case?
Option 1: Economic environment
Option 2: Social environment
Option 3: Technological environment
Option 4: Political environment
Correct Answer: Social environment
Solution : The correct answer is (B) Social environment
The business environment factor affecting ABC Ltd. in this case is the social environment. The challenges the company faces due to differences in cultural practices and consumer preferences in different countries are directly related to social factors, such as cultural diversity, social practices, and consumer behavior.
Q:- How can understanding the social environment help ABC Ltd. in dealing with differences in cultural practices and consumer preferences in different countries?
Option 1: By implementing standardized marketing strategies globally
Option 2: By ignoring cultural differences and focusing on profitability
Option 3: By adapting to local customs and practices
Option 4: By reducing product prices
Q:- What does the term "cultural diversity" refer to?
Option 1: The process of reducing government intervention in the economy
Option 2: The process of nationalizing private companies
Option 3: The existence of a variety of cultural practices and customs within a society or group
Option 4: The process of increasing economic integration and interdependence among countries
Question : Case Study 17:
ABC Ltd. is a retail company that has been facing challenges in meeting government regulations related to packaging and waste management.
Option 2: Technological environment
Option 3: Government policies
Option 4: Social environment
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