Question : What is the primary goal of marketing?
Option 1: Maximize profits
Option 2: Minimize costs
Option 3: Increase customer satisfaction
Option 4: Reduce competition
Correct Answer: Increase customer satisfaction
Solution : The correct answer is (c) Increase customer satisfaction.
The primary goal of marketing is to increase customer satisfaction. While profitability and cost management are important considerations for businesses, they are not the primary goal of marketing. The key objective of marketing is to understand and meet the needs and wants of customers in a way that satisfies them and creates value.
Therefore, the primary goal of marketing is to increase customer satisfaction by understanding and meeting customer needs, creating value, and building strong customer relationships.
Question : Which of the following is an example of a marketing metric?
Option 1: Customer satisfaction
Option 2: Employee turnover
Option 3: Total revenue
Option 4: Production efficiency
Question : The marketing mix helps in achieving which of the following objectives?
Option 1: Profit maximization
Option 2: Cost minimization
Option 3: Customer satisfaction
Option 4: Employee motivation
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