Question : Which concept is highlighted in the given statement? Statement: It refers to those factors which affect the marketing decisions but are not control lable at the firms level.
Option 1: Controllable factors
Option 2: Non controllable factors
Option 3: Accurate factors
Option 4: None of the above
Correct Answer: Non controllable factors
Solution : Non control level factors or environmental variables refers to those factors which affect the marketing decisions but are not controllable firm's level. For example it is very difficult to control political factors like government policy or economic factors like inflation rate.
Hence, option B is correct.
Question : Which concept is highlighted in the given statement? Statement: It refers to social process by which individual groups maintain what they need and want.
Option 1: Marketing
Option 2: Marketing mix
Option 3: Market
Question : Which concept of marketing is highlighted in the statement? Statement: It is the managerial process by which products are matched with the markets.
Option 3: Marketing products
Question : Which concept is highlighted in the given statement? Statement: It refers to performance of business activities that direct the flow of goods and services from producers to consumers.
Question : Which of the following concept is highlighted in the given statement? Statement: It refers to the set of marketing tools that a form uses to pursuits marketing objectives in a target market.
Option 3: Selling
Option 4: Selling mix
Question : Which concept is highlighted in the given statement? Statement: It refers to a large set of activities of which selling is just one part.
Option 1: Selling
Option 2: Marketing
Option 3: Selling mix
Option 4: Marketing mix
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