WHAT IS RETAIL MANAGEMENT ?

Courses in Retail Management are offered at both the undergraduate and postgraduate levels in educational institutions across India. Coursework aims at helping students know more about the various processes which help customers procure desired merchandise from retail stores for their end use. Students learn how to bring customers into stores and fulfil their buying needs accordingly. They learn how to save precious time and ensure that customers effortlessly locate their desired merchandise and return home happy and satisfied. BBA in Retail Management is a 3-year program.Students studying these courses learn how to maintain records of all the products coming into the store. They learn the art of arranging products on the assigned shelves according to size, colour, gender, and pattern. They learn how to plan the store layout, how to divide their range of products into small groups and then further into categories and tracking each product’s unique SKU Code and subsequently removing unsold merchandise from the shelves and keeping it elsewhere. You can pursue a Post Graduate Diploma in Management in Retailing and Merchandising.
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ELIGIBILITY CRITERIA

UG: Candidates must have passed 10+2 with minimum qualifying marks along with a good score in independent entrance tests for the UG program conducted by select state, central, and private universities.

PG: Candidates must hold a degree in Bachelor of Science/Commerce/Arts/Engineering or in any other relevant discipline along with a good score in entrance tests held for PG program held by the various state, central and private universities.

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SCOPE OF RETAIL MANAGEMENT

  • There is massive scope for those looking for lucrative employment opportunities in the retail sector in India. The Indian retail sector is predominantly divided into three domains, them being brick and mortar retailing, online retailing and omnichannel retailing.
  • Areas where Retail Managers can find interesting employment opportunities would be store management, commodities, sales markets, market segments, diversification of businesses, advertising and campaigning, marketing research and e-businesses.

Some of the positions offered to graduates in the retail sector in India are

Visual Merchandisers

Department Managers

Supply Chain Distributors

Assistant Store Managers

Merchandising Assistants

Sales Executives

Marketing Executives

Buyer Trainees

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COURSE SUBJECTS

  • Customer Buying Behavior
  • Customer Relationship Management
  • Information Systems and Supply Chains
  • Merchandising Planning Process
  • Multi-Channel Retailing
  • Retail Market Strategy
  • Retail Pricing
  • Retailing: Introduction
  • Types of Retailers

CAREER OPTIONS AFTER RETAIL MANAGEMENT

Supply Chain Manager
Supply Chain Manager
Salary : 2.5 L INR - 3 L INR
Degrees: PGP

COURSE LEVEL DETAILS

  • Course Fees
    Maximum Fees 5.4 Lakhs Symbiosis University of Applied Sciences, Indore
    Minimum Fees 0.054 Lakhs Kamala College, Kolhapur
    Degree Offered in UG
    Other Bachelors
  • Course Fees
    Maximum Fees 14.82 Lakhs Amity Business School, Noida
    Minimum Fees 0.1 Lakhs Institute for Excellence in Higher Education, Bhopal
    Degree Offered in PG
    MBA
    PGD