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99 Views

How is digital media and communication helpful for todays generation ?

Nisha yadav 1st Jul, 2022

Hello aspirant,

One of the major help of digital media is in front of us, during pandemic times when students, teachers, workers, etc. no one was able to go for their work due to digital media and new ideas we were able to do online classes, work from home, and many more. these all facilities were provided to us because of social digitalization.

Social media platforms are becoming popular day by day. The majority of people especially our youth spend a lot of hours on it every day. There may be many disadvantages of it but less than the advantages that we are receiving. Our youth are really doing wonders through social media platforms. Some benefits of it are given below:

  • provides the opportunity for learning education
  • develops creativity and innovation
  • source of income for many
  • develops social and communication skills
  • space for exploring creativity
  • enhances critical thinking and assessment
  • allows youth to set their objectives
  • inspires youth and creative minds
  • reduces mental problems.

Due to social media, and digital help our communication skills have improved and we can easily contact anyone we want. Due to calls, we can connect to anyone no matter how far the person is. We can easily take care of sick family, friends, and others too by just staying in touch.

Digital media connects people in ways never before possible, enabling us to maintain friendships across time and distance. Digital media also facilitates interaction across social, economic, cultural, political, religious and ideological boundaries, allowing for enhanced understanding. Some studies did find that digital media takes some people more aware of stressful events in others lives, resulting in higher reported levels of tension.

Thank you

41 Views

I got 84% in my 10th, 91% in my 12th , 68% in graduation, work experience of 15 months in reputed Digital Media Platforms as a Journalist and holding 104 Certificates of Debate competitions on Regional and National level, I belong to NON OBC Category, What are my chances for IIM?

Anurag Khanna 28th May, 2022

Hello Aspirant,

On the basis of such above than average overall academic performance and work performance you have good chances of getting some top IIMs only if you will be able to secure 99+ percentile in CAT because you belongs to General category.


Now let us discuss about admission criteria of some of the top IIMs like IIM A,B&C so that you can understand more clearly :-


IIM Ahmedabad

Admission process for IIM A is a two step process. First step is for preliminary screening on the basis of Sectional cut-offs and overall cut-offs along with different rating points for IIM A which are described in the tables below and you need to clear sectional cut-off as well as Overall cut-off :-

Category

VRC percentile

DILR percentile

QA Percentile

Overall Percentile

General, EWS

70

70

70

80

NC-OBC cum Transgender

65

65

65

75

SC

60

60

60

70

ST

50

50

50

60

PwD (EWS, General, SC, NC-OBC)

60

60

60

70

PwD (ST)

50

50

50

60


Ratings on the basis of class 10th score :-

Per cent Score in Xth Std. Exam

Rating Score A

<=55

1

>55 and <=60

2

>60 and <=70

3

>70 and <=80

5

>80 and <=90

8

>90

10


Rating on the basis of class 12th score :-

Per cent Score in XIIth Std. Exam

Rating Score B

<=55

1

>55 and <=60

2

>60 and <=70

3

>70 and <=80

5

>80 and <=90

8

>90

10


Rating scores on the basis of field of graduation and percentage :-

Per cent score in Professional courses

Rating Score C

<= 50

1

> 50 and <= 55

2

> 55 and <= 60

3

> 60 and <= 65

5

> 65 and <= 75

8

> 75

10


Rating scores on the basis of work experience (if any) :-

Work Experience in Month (July 31, 2021)

Rating Score D

< 12 months

0

>= 12 and <= 36 months

MF * (number of months of work experience – 11)

> 36 months

5

Work-experience Multiplication Factor (MF) = 0.20


After considering all the ratings on the basis of above discussed factors candidates are shortlisted for Step 2 which is Analytical Writing Test and Personal Interview round.

You can check out complete admission process for IIM A from the link given below :-

https://bschool.careers360.com/articles/iim-ahmedabad-admission-criteria


IIM Bangalore

In IIM B also there is a two stage selection process and the cut-offs are given below :-

Category

Quantitative

Aptitude

Percentile

Data Interpretation &

Logical Reasoning

Percentile

Verbal and Reading Comprehension Percentile

Overall

Percentile

General

75

75

80

85

EWS

65

65

70

75

NC-OBC

65

65

70

75

SC

60

60

65

70

ST

55

55

55

65

PWD

50

50

50

60


For shortlisting of candidates for PI and AWT following weightage is considered by IIM B :-

S.No.

Components

Weightage

1

Gender Diversity

2

2

CAT 2021

40

3

10 Standard

20

4

12 Standard

10

5

Bachelors

20

6

Weighted Work Experience

8

Total

100


Note that weightage mentioned is in points and the 40 points of CAT weightage can be bifurcated as follows  :-

  • Verbal & Reading Comprehension (VARC) - 14 points
  • Data Interpretation & Logical Reasoning (DILR) - 16 points
  • Quantitative Aptitude (QA) - 10 points

You can check out complete admission process for IIM B from the link given below :-

https://bschool.careers360.com/articles/iim-bangalore-admission-criteria


IIM Calcutta

In IIM C also there is a two stage selection process and the cut-offs are given below :-

Category

VA

DILR

QA

Overall Percentile

General

≥ 75

≥ 80

≥ 80

≥ 85

NC-OBC

≥ 65

≥ 65

≥ 70

≥ 75

EWS

≥ 65

≥ 65

≥ 70

≥ 75

SC

≥ 60

≥ 60

≥ 65

≥ 70

ST

≥ 55

≥ 55

≥ 55

≥ 65

PwD

≥ 45

≥ 45

≥ 45

≥ 55


Class X Marks (in per cent)

Points

Class XII Marks (in per cent)

Points

≥80

10

≥80

15

≥75 and < 80

8

≥ 75 and < 80

12

≥70 and < 75

6

≥70 and < 75

9

≥65 and < 70

4

≥65 and < 70

6

≥60 and < 65

2

≥60 and < 65

3

< 60

0

< 60

0


Bachelor’s Degree Marks (in per cent)

Points

≥ 60

15

≥ 55 and < 60

10

≥ 50 and < 55

5

< 50

2.5


For IIM C also you need to clear the above cut-offs and your points as mentioned in the above table should be decent enough to get shortlisted for Stage 2 which is of AWT and PI.

Final selection will be made on the basis of following weightage :-

Components

Weights

CAT 2021 Score

30

Personal Interview (PI)

48

Point granted for Academic Diversity at Bachelor’s level for Non-Engineering degree

4

Work Experience

8

Total

90


You can check out the link given below for complete admission Process of IIM C :-

https://bschool.careers360.com/articles/iim-calcutta-admission-criteria

You can also use CAT Pathfinder to predict your chances to get call from different IIMs :-

https://bschool.careers360.com/pathfinder/cat


I hope this information helps you.

Good Luck!!

295 Views

Which are the best colleges in India for BA Digital Media?

chandni deb 21st Oct, 2020

Dear Student,

here are some of the top colleges in India offering course in BA for Digital Media:-

  • Chandigarh University, Chandigarh
  • IISU, Jaipur
  • CMJ University, Meghalaya
  • Christ University, Bangalore
  • St. Xaviers College, Kolkata
  • St. Joseph's College Devagiri, Calicut
  • St. Teresa's College, Ernakulam
  • Amity University, Noida
123 Views

which corse is best mass or digital media

Suvakanta Sahu 22nd Mar, 2020

Dear Shaifali,

As per your query both are holding  mostly equal opportunity  and same.Scope is high and opportunity is created by efforts .there are many colleges offer degree for mass media and digital media.

we discusses some of top collages mass media

  • Film & television institute of India (Pune)
  • Asian College of journalism (Chennai)
  • MICA (Ahmedabad)
  • Indian institute of Mass communication (New Delhi)

For more information you can also go through below mention link

https://media.careers360.com/articles/top-mass-communication-colleges-in-india

https://media.careers360.com/articles/media-and-journalism-programmes-top-institutes

Thanks

89 Views

which course is best mass communication or digital media

Vagisha Aggarwal 22nd Mar, 2020

Hello Aspirant

You can refer to this link for a very well written and well detailed answer for your question :

https://www.careers360.com/question-what-is-the-difference-between-mass-media-and-mass-communication


I hope this solves your query

106 Views

after 12th I want to plan my career in digital media.. and wanted to know path and proper way to get degree In this course .

Awanya Dabas 15th Mar, 2020

Hey!

To pursue digital media after your 12th class, you have various options available in front of you.

There are various courses for Digital media after 12th class, some of them have been listed below:

  • Search Engine Optimization (SEO)
  • Social Media Marketing (SMM)
  • Email Marketing.
  • Search Engine Marketing (SEM)
  • Content Marketing.
  • Web Analytics.
  • Youtube Marketing.
  • Affiliate Marketing

You can pursue any of these courses to build a strong base to have a good career in Digital Media.

Hope this answer helps!

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