Correct Answer: Selective Distribution

Solution : The correct answer is (b) Selective Distribution.

In selective distribution, a company selects a limited number of retail outlets to distribute its products based on certain criteria, such as location, target market, or brand image. This strategy allows the company to maintain control over product quality and image while still reaching a broader audience through carefully chosen retail partners.

Correct Answer: The existence of a variety of cultural practices and customs within a society or group

Solution : The correct answer is (C) The existence of a variety of cultural practices and customs within a society or group

The term "cultural diversity" refers to the existence of a variety of cultural practices and customs within a society or group. It reflects the presence of different cultural backgrounds, traditions, languages, and customs among the people in a given society or organization. Cultural diversity can result from factors such as immigration, globalization, or historical cultural influences.

Correct Answer: Enhancing decision-making process
  

Solution : The correct answer is (b) Enhancing decision-making process

Effective planning is crucial for enhancing the decision-making process within an organization. Planning provides a structured approach to setting objectives, identifying strategies, and allocating resources, which in turn facilitates informed decision-making. By having a well-thought-out plan, ABC Retail Chain can make better decisions regarding its expansion, product range, market entry, and overall business strategy.

Correct Answer: Selling products through personal interaction with customers

Solution : The correct answer is (d) Selling products through personal interaction with customers.

Direct marketing refers to the practice of selling products or services directly to customers without involving intermediaries. It involves direct communication and interaction between the seller and the target customer. Direct marketing methods can include various approaches such as direct mail, telemarketing, email marketing, direct response advertising, or face-to-face selling.

In direct marketing, companies communicate directly with potential customers to promote their products or services, generate leads, make sales, or build customer relationships. The personal interaction can take place through various channels, including in-person meetings, phone calls, emails, or online chats. The goal of direct marketing is to establish a direct and personalized connection with customers, allowing companies to tailor their marketing messages, address customer needs, and track the effectiveness of their marketing efforts more closely.

Correct Answer: Time study

Solution : The correct answer is (c) Time study

Time study is a scientific management technique that focuses on measuring the time taken to complete a specific task. It involves analyzing and recording the time required by a skilled worker to perform a task using a prescribed method, considering various factors like fatigue, delays, and allowances. ABC Retail Corporation adopting time study aligns with the intention to enhance productivity by analyzing and optimizing the time taken for various tasks within their operations.

Hello aspirant,

It is recognised as job experience for admission if you can provide correct pay stubs for the time you worked. Even if you don't have any pay stubs, a letter on the business' letterhead outlining your duties and work there ought to suffice as evidence of prior employment.

Thank you

Hope this information helps you

Hello Aspirant,

Hope you are doing well. Students of Bachelor of Business Administration [BBA] in marine  logistics, retail and e-commerce at Indian Maritime University - [IMU], Chennai get placed in companies like Leap International, Cogo Port, Adani, Cisco Shipping, DB Schenker, Tokyo Freight, Bruhart Logistics, and Good Rich Logistics. The average package offered to students is Rs.3 lakhs. Logistics management roles are provided to students.

Thank You.