Hello,

Yes, you are right. The BBA program has a specialization in digital marketing. In this course students learn essential skills to run and manage marketing strategies for digital marketing. After completing this course you can get roles as SEO analyst, social media manager, content creator, etc.

I hope it will clear your query!!

Hello student,

Yes, there are BBA (Bachelor of Business Administration) programs that offer a specialization in Digital Marketing.

This specialization combines core business management principles with digital marketing strategies and tools.

It provides students with the knowledge and skills needed to excel in the rapidly growing field of digital marketing.

Thank you!!

Good morning.Yes, BBA (Bachelor of Business Administration) can have a specialization in Digital Marketing. This specialization is becoming increasingly popular due to the rise of e-commerce, social media, and online business models

A BBA with specialization in Digital Marketing combines core business subjects with advanced digital marketing topics such as:

Search Engine Optimization (SEO)

Social Media Marketing

Google Ads / PPC

Content Marketing

Affiliate Marketing

Email Marketing

Influencer Marketing

Web Analytics

E-commerce management

Hi dear candidate,

Yes, BBA is available in many specializations like Finance management, HR and also digital marketing. It involves SEO tools, branding and usage of social media to market an item online.

Kindly refer to the links attached below for more info:

Top Digital Marketing Colleges in India 2025 – Courses, Fees, Admission, Rank

BBA in Digital Marketing 2025: Course Fees, Duration, Syllabus, Colleges, Career Options BEST REGARDS

Hello Aspirant,

Yes, BBA programs at several universities offer specializations in Digital Marketing.  Digital Marketing entails subjects of SEO, Social Media Marketing, Content Strategy, and data analytics in order to prepare students for a career in digital marketing careers.