Hello,

International marketing-

It is strategic decision invovles improving marketing strategy mix based on characteristics of foreign market. This differences in marketing receive attention when selling goods internationally.

Language-

This is major cultural difference in marketing companies ought to understand before market their products & services.

Pricing-

Pricing this is also important. Ex: people in US has higher purchasing than africa.

Consumption habits-

Before marketing you need to think wheather individuals in specific country make collective buying decisions.

Taste/preferences -

Eating habits further cultural differences.

Religion.

Age/demographics.

Thankyou..