Question : Which channel of distribution is highlighted in the given statement? Statement: This channel is commonly used for consumer goods like soaps oils rice etc.
Option 1: Direct channel
Option 2: Indirect channel
Option 3: One level channel
Option 4: Two level channel
Correct Answer: Two level channel
Solution : This channel consists of two types of intermediate is through whom manufacture sells goods to consumer. The manufacturers sells the goods in bulk to wholesaler who sells in small lot to retailers and they finally sell to the consumers. This channel is commonly used for consumer goods like soaps oils etc.
Hence, option D is correct.
Question : Which channel of distribution is highlighted in the given statement? Statement: In this channel manufacturer employs one intermediary to sell goods to consumer.
Question : Which channel of distribution is highlighted in the given statement? Statement: The channel helps in establishing straight and direct relationship with the customer.
Question : Which channel of distribution is highlighted in the given statement? Statement: In this channel and agent in each major areas appointed and manufacturer uses services for the initial distribution of goods.
Option 4: Three level channel
Question : Which channel of distribution is highlighted in the given statement? Statement: This channel is the shortest and simplest of all channels.
Question : Which channel of distribution is highlighted in the given statement? Statement: Use of two middleman enables the manufacturer to cover a much large market area.
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