2 Courses and Certifications

Online Digital Media Courses & Certifications

This is the digital world. The fact that you are reading this article not just on a screen and not on paper (like 50 years ago) proves it. And what’s more, the screen is linked to the internet, making this type of media different from the traditional media.  

Digital Media has become an enveloping presence in all aspects of your life. Every aspect of life (education, family, career, health, administrative affairs, etc.) are discussed on digital media. This role was handled for the longest time by the traditional media. But with the advent of digital media, the speed at which the information is transmitted soars high. Thus every industry (private or public) demands their professionals to know how to effectively use digital media. Hence the demand for digital media courses.

 What is Digital Media?

It is any media that conveys information through digital platforms. This information is encoded in machine readable formats, hence it is different from the traditional media such as newspapers, for example. The information could be in the form of text, audio, graphics and video. These are transmitted over the internet. The main advantage is that you can create, view, listen, edit, distribute and save digital content on digital electronic devices. 

Some of the most common types of digital media are software, social media, digital databases, digital images, digital audio, digital video, video games, web pages and websites, electronic books and electronic documents, etc.

Note: Traditional Media is media that have existed before the rise of the internet. These are direct mail, newspapers, magazines, billboards, radio, and broadcast TV. 

 Who can pursue digital media courses?

  • As a professional (marketing) you understand the importance of a strong digital presence. Hence you wish to take digital media courses to hone in your skills 
  • You are a student (high school. college) and irrespective of your degree can see that you can have a role in the field of digital media. Hence you wish to explore the field.
  • You are an entrepreneur and it's imperative that you understand the applications of digital media.

Eligibility Criteria for Digital Media courses 

For UG Digital Media courses, you must have (10 +2) qualification with a minimum passing percentage (55%)

For PG Digital Media courses, you must have a bachelor’s in a relevant field (mass communication, digital marketing, graphic designing)with a minimum passing percentage (55% or 60%, as per the requirements of the institution)

Depending on digital media courses, the admission could be based on merit or entrance exams.

Entrance Exams for Digital Media

Important Skills for Digital Media courses

  • Creativity and innovation
  • Excellent Interpersonal skills
  • Time Management
  • Organisational skills
  • Basic knowledge in SEO, Email marketing, etc. is a bonus

What You Will Learn in Digital Media Courses?

A variety of subjects related to communication, content writing, web content management, designing and digital marketing, etc. are included in the curriculum of digital media courses. Depending on the courses, subjects may vary. Here are some of the major concepts taught in different courses.

 For UG Digital Media courses

For PG Digital Media courses

  • Social and web network analysis
  • Web technologies
  • Digital media
  • Design management
  • Visual and graphics
  • Communication skills
  • SEO
  • Research
  • Communication and media

Popular Digital Media Certification Courses 

The aim of the Digital Media certification courses can vary depending on the learner. If you are a beginner, these online Digital Media courses can give you a basic functional understanding on how to utilise digital media. But if you are already a professional, then there are career-oriented digital media certification courses that can enhance your skills in brand communications and marketing. Here we have compiled a list of the top Digital Media Certification Courses. 

Course

Offered by

Duration

Fees

Digital Learning Toolkit Resources for Successful Online Teaching


Eindhoven University of Technology, Eindhoven via European Institute of Innovation and Technology  via Future learn

5 weeks

Free

Integrated Digital Media Capstone

New York University, New York via Edx

8 weeks

Free


Career Opportunities after Digital Media Courses

Social Media Manager

You generate traffic for your brand (organic followers - un-paid) on the social media platform. You do this by regular posts, Q & A sessions, and analysis of follower engagement.

SEO Manager

You are an excellent strategist knowing how to use the technicalities of Search Engine Optimisation. You use methods such as keyword strategy, web analytics, web marketing, etc. 

Digital Journalist

You are a journalist on a digital platform. You create text, audio and video content. You research and find important news and deliver it to the masses. You are a great storyteller, with great technical skills.

 Other careers

Salary Trends

The professional working in the field of digital media can look forward to rewarding careers in terms of the broad landscape of opportunities (journalism, advertising, etc.)as well as great compensation. Here we have compiled a list of compensations (entry-level) for professions related to digital media courses.

Profession

Average Base Salary (INR)

Social Media Manager

INR 4,93,056/-

Content Writer

INR 2,83,903/-

Digital Journalist

INR 3,14,415/-

SEO Manager

INR 5,22,232/-


**Source of salary details: payscale, glassdoor

Note: The given salary details may vary depending on experience, skill, company, freelance etc.

Scope of Digital Media 

The field of digital media opens doors in both public and private sectors. Take any industry: advertising & public relations, education, fashion design, finance, banking, etc. requires a powerful digital presence. This ensures that the field of digital will thrive as it has become a crucial medium for all these industries. So take some of the best digital media courses to become a sought after professional.

Top Recruiters 

Digital Marketing companies

Film and Television Industry 

Banking/Finance

Health care

Automobile 

Fashion

Gaming industries

University/ Institutes


FAQs

Q: Are there any free online Digital Media courses?

A: Yes. Some of the most popular Digital Media courses are free. They are designed by experienced professionals, hence it will be worth your time to take them.

Q: Are online Digital Media Courses worth it? 

A: Yes. The main benefits are that they are time efficient and flexible. If you are a professional, then these online Digital Media courses can give you more credibility as a professional. 

Q: What is the duration for different digital media courses?

A: Depending on the digital media courses, the duration can vary. For bachelors the duration is 3 years and for masters in digital media courses it is 2 years. For digital media certification courses it is a matter of a few months at most.

Q: How much does it cost to study Digital media courses?

A: For UG Digital Media courses INR 13,500/- to 24.47 lakhs (private) and 3920/- to 9.43 lakhs (public)For PG Digital Media courses it can cost from INR 35,000/- to 10.60 lakhs (private) and INR 28,780/- to 21.03 lakhs (public) For diploma in digital media courses it INR 35,000/- (private) and 15.15 lakhs (public)

Q: What are some of the best institutes for Digital Media courses in the country?

A: Some of the top institutes that are offering Digital Media courses are:

Career Category
Specialization
Job Role
Skills
Integrated Digital Media Capstone

Offered by

NYU via Edx
Certificate

Integrated Digital Media Capstone

Integrated Digital Media Capstone is one of the courses in the MicroMasters programme. The candidates will have to complete the other MicroMasters programme to be able to understand the course better. The Integrated Digital Media Capstone programme is based on utilizing the skills learned in the other three courses of the MicroMasters programme. It depends on the combination of theory, coding and applying it socially. Its subject matter is Design. The emphasis is on improving technical and critical analysis.

The course is practical and focuses on enhancing the candidate's professional needs. Integrated Digital Media Capstone is an instructor-paced course that will ensure proper guidance and classroom interaction. The candidates will also develop their elements in the verbal, visual and written communication domain. The course offers 90 % financial assistance to those individuals who belong to poor families. 

The certification offered in this course will help in two ways. The first help is that it is a practice-based course, therefore, the accessibility of jobs is possible. Secondly, it is one of the courses of the MicroMasters programme. The successful completion of Integrated Digital Media Capstone by edX and the required other courses will help gain the MicroMasters credential. The certificate is also shareable on Linkedin. 

...Read More
6 Weeks
Expert
Free
Skills Covered:
Knowledge of Media Laws

Offered by

Eindhoven University of Technology, Eindhoven , EIT via Futurelearn
Certificate

Digital Learning Toolkit: Resources for Successful Online Teaching

In the wake of COVID-19, most face-to-face (F2F) training and education are being converted into online learning. The Digital Learning Toolkit online course provides you with the resources and tools to effectively create and lead online programs.

The Digital Learning Toolkit certification program will help you design an enjoyable and successful online learning experience for your students. The toolkit covers every dimension of delivering and creating digital media courses. Also, you will learn the optimum use of remote teaching techniques to engage your students.

FutureLearn’s Digital Learning Toolkit course will explore diverse topics, including web lecture recordings, learning analytics, blended learning design, learning theory, etc. During the five-week curriculum, you will become proficient in teaching your students digitally.

The Digital Learning Toolkit training by FutureLearn will also inspire you to experiment with various course ingredients like images, video, assignments, text, etc. Moreover, there are three joining options - Free (six-week audit), Upgrade (paid track for unlimited access and the certificate), and Unlimited (paid track for one-year access to hundreds of short-term courses, the completion certificate, unlimited access to any course you receive certification for, and more).

...Read More
5 Weeks
Free
Skills Covered:
Teaching skills

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