Correct Answer: Physical distribution

Solution : This function of marketing involved deciding the distribution of goods and services from place of production to place of consumption. The important decision areas under physical distribution include managing elementary shortage and warehousing and transportion of goods from one place to another.

Hence option

Correct Answer: Product Concept

Solution : The correct answer is (c) Product Concept.

The Product Concept is a marketing philosophy that centers on creating high-quality products that meet or exceed customer expectations. It involves understanding customer needs and preferences and designing products that address those needs effectively. Additionally, the Product

Correct Answer: Assertion is true, but the reason is false.

Solution : The correct answer is (c) Assertion is true, but the reason is false.

The assertion is true. Marketing management involves the application of various marketing techniques and principles. It encompasses planning, organizing, implementing, and controlling marketing activities to

Correct Answer: Uttar Pradesh

Solution : The correct option is Uttar Pradesh.

Milk production in the country has demonstrated a notable increase of 5.29% compared to the preceding year, 2020–21. The primary contributors to this growth are the top five states in terms of milk production. Uttar Pradesh leads

Correct Answer: Statement 1 is true, and statement 2 is false.
   

Solution : The correct answer is (a) Statement 1 is true, and statement 2 is false.

Statement 1 is true. Financial planning indeed plays a pivotal role in effective resource allocation within a business. It involves allocating financial resources

Correct Answer: Marketing Concept

Solution : The correct answer is (c) Marketing Concept

The marketing concept is centered around understanding and meeting customer needs and preferences, delivering superior value, and prioritizing customer satisfaction and long-term relationships. XYZ Retail's focus on building strong relationships with customers and emphasizing customer satisfaction and

Correct Answer: Both statements are correct.

Solution : The correct answer is (a) Both statements are correct.

Statement 1 is correct. The societal marketing concept indeed integrates ethical and social considerations into marketing decisions. It emphasizes not only meeting customer needs but also considering broader social and ethical concerns in

Correct Answer: Marketing Concept

Solution : The correct answer is (d) Marketing Concept.

The Marketing Concept is a customer-centric approach that focuses on understanding and fulfilling customer needs and wants effectively. It involves delivering superior value to customers to achieve customer satisfaction and build strong, long-term customer relationships. Additionally, understanding

Correct Answer: Method Study

Solution : The correct answer is (d) Method Study

Method study involves analyzing and simplifying work processes to improve efficiency and productivity. It aims to eliminate unnecessary steps, reduce complexity, and optimize the workflow, which directly aligns with the scenario of identifying and eliminating unnecessary steps

Correct Answer: Launching a social media campaign

Solution : The correct answer is (d) Launching a social media campaign.

Launching a social media campaign is an example of promotion as a marketing mix strategy. Promotion strategy involves the various marketing communication activities and techniques used to raise awareness, generate interest,