Hello!

BBA in Marketing Management is a 3 years course which consists of 6 semesters.

The lessons, i.e. the syllabus for this course are as follows:

1st year:

Principles & Practice of Management, Organisational Behaviour, Business Communication, Business Environment, Financial Accounting, Business Mathematics, Business Law, Environmental Management, Business Economics, Management Accounting, Computer Application, Profit Planning & Control.

2nd year:

Production Methods, Operations Research, Manpower Management, Industrial Law, Marketing Concepts, Office Management, Business Finance - I, Sales & Distribution Management, Business Statistics, Research Methodology, Computer Application, Business Finance - II.

3rd year:

Management Information System, Corporate Planning & Strategic Management, Indian Economy, International Marketing, Banking Law & Practice, Marketing of Services, Advertising & Public Relations, Financial Institutions and Markets, Human Resources Development, Entrepreneurial Development, Summer Training Report, Comprehensive viva-voce.

For further information, please refer to these links:

https://www.careers360.com/courses/marketing-management-course

https://bschool.careers360.com/colleges/list-of-bba-in-marketing-management-colleges-in-india

Best wishes