4 Courses and Certifications

GetSmarter Digital Marketing Courses & Certifications

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Digital Marketing

A successful online marketing plan is essential to keep the brand recognizable and relevant in today's market. The Digital Marketing online course provided by UCT teaches how to reach the target audience by honing the internet marketing abilities required to improve personalisation and targeting, as well as to establish a cohesive cross-platform brand message.

According to a HubSpot report, 68% of marketers say paid online ads are "very essential" or "very critical" to their entire marketing plan. The Digital Marketing Training assists candidates in developing integrated marketing strategies that employ the appropriate tools for the task at hand and align online marketing objectives with underside business objectives.

A HootSuite report states that South Africans spend an average of 9 hours and 22 minutes a day on the internet. The syllabus covers various internet marketing topics such as Search Engine Optimisation, Social Media Management, Email Marketing, Public relation, Mobile marketing, Web designing, etc. With a certificate from the UCT, win the battle of attention as well as provide concrete evidence of your new marketing skills.

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10 Weeks
65,750
Skills Covered:
Digital marketing skills SEO skills Social media skills Social Media Marketing
Certificate

Oxford Digital Marketing: Disruptive Strategy Programme

New technologies are reshaping the marketing strategy of businesses as well as providing information on different channels that can be used to make effective marketing strategies. The Oxford Digital Marketing: Disruptive Strategy Programme online course provides confidence and skills to deal with the forces creating disruptions and affecting the digital marketing landscape.

The Oxford Digital Marketing: Disruptive Strategy Programme syllabus includes an investigation into the evolution of media consumption and consumer behaviour. The course helps in developing business strategies to adapt marketing approaches. The course teaches to effectively utilise the power of social media, use digital marketing channels and emerging technologies in making strategies for capitalising.

The Oxford Digital Marketing: Disruptive Strategy Programme training includes leveraging analytics and data for creating value and decision-making in the face of disruption. The training focuses on social media and digital platforms with a future-focused approach to strategy development in a disruptive environment.

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8 Weeks
1,74,781
Skills Covered:
Digital marketing skills
Certificate

Digital Marketing: A Strategic Perspective

The Digital Marketing: A Strategic Perspective course is being offered by getting Smarter in collaboration with Yale University in online mode. The course is an eight weeks programme during which learners will be able to get an idea about digital marketing and its tools. The Digital Marketing: A Strategic Perspective course has been designed not only for freshers but also for professionals such as executives, entrepreneurs, digital marketing strategists, etc. By going through this course, candidates will be able to learn the use of analytics, data, emerging technologies used in digital marketing and know different opportunities available in this field. 

Digital Marketing: A Strategic Perspective course will be held in online mode with English as a medium of instruction. This is self-paced online learning and investing 6 to 8 hours per week would help the learners complete the course on time. The course will be instructed by professor K Sudhir, Yale school of management and professor Jiwoong Shin, professor of marketing at Yale School of Management. To apply for this course, candidates must visit the official website of the provider and register. The Digital Marketing: A Strategic Perspective course fee is Rs.193,258 which has to be paid in online mode. To get all details related to this course, eligibility, the application process, etc, go through the article below. 

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8 Weeks
2,07,644
Skills Covered:
SEO skills Digital marketing skills Social Media Marketing
Certificate

Digital Marketing Analytics Online Short Course

Modern technologies have transformed marketing, resulting in a significant increase in the quality and amount of data we can access, keep and analyze. This data explosion enables firms to better understand and respond to customer trends. The Digital Marketing Analytics online course explains how to use analysis and measurement as part of the digital marketing plan.

There is a rise in the requirement for evolution in marketing activity planning, measurement, and implementation. Companies need trained experts who can provide the best return on investment (ROI) for marketing expenditure and give important insights that lead to better customer support. The Digital Marketing Analytics training covers the most recent software of machine learning, artificial intelligence, and predictive modelling to help drive ROI campaigns more effectively.

According to an MIT Sloan review, A packaged goods company's internet traffic has increased by 15% after it began utilizing data and AI to tailor content and provide a more customized experience. The Digital Marketing Analytics syllabus includes strategies and techniques of digital marketing to increase traffic and sales.

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6 Weeks
2,33,035
Skills Covered:
SEO skills Digital marketing skills

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